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White Paper Published By: Conversica     Published Date: Nov 10, 2015
In “Best Practices for Sales Development: Turning Leads into Opportunities,” Conversica and Five9, a cloud contact center software firm, share real-world metrics, strategies and resources for businesses ready to evolve to the next stage.
Tags : 
conversica, sales pipeline, sales opportunity, leads, lead nurturing
    
Conversica
White Paper Published By: Conversica     Published Date: Nov 10, 2015
Learn how your lead engagement efforts can match the volume of your marketing by prompting your leads to talk back.
Tags : 
conversica, leads, sales leads, lead response, communication
    
Conversica
White Paper Published By: Polycom     Published Date: Nov 09, 2015
When it comes to conference calling, the lack of clarity, background noise, and volume issues that you experience on a standard phone, are all solved by a dedicated conference phone—you can hear the difference. This can have a real impact if you’re teleconferencing on a regular basis and you want to remain alert, attentive and productive.
Tags : 
polycom, conference call, background noise, clarity, teleconferencing
    
Polycom
White Paper Published By: Polycom     Published Date: Nov 09, 2015
In this paper, we consider the different alternatives, and how the inclusion of multiple network abilities in an audio conferencing device can assure both excellent performance and investment protection.
Tags : 
polycom, audio conferencing, investment protection, digital, knowledge management
    
Polycom
White Paper Published By: Polycom     Published Date: Nov 09, 2015
Voice conferencing is as ubiquitous as the traditional two-way telephone conversation—maybe even more so for many of today’s businesses.
Tags : 
polycom, voice conferencing, room environments, soundstation, call experience
    
Polycom
White Paper Published By: Polycom     Published Date: Nov 09, 2015
Keep this reference guide in with you at all times! Voice conferencing is as ubiquitous as the traditional two-way telephone conversation—maybe even more so for many of today’s businesses.
Tags : 
polycom, conference call, audio conferencingm, video conferencing, business technology
    
Polycom
White Paper Published By: Polycom     Published Date: Nov 09, 2015
This study, sponsored by Polycom, is intended to raise awareness of the value and importance of these misunderstood, mismanaged, and often under-appreciated meeting spaces.
Tags : 
polycom, meeting, wainhouse, end-user, research
    
Polycom
White Paper Published By: Influitive     Published Date: Nov 04, 2015
Create B2B customer relationships that last a lifetime -- and deliver topline value
Tags : 
advocate marketing, influitive, b2b, strategy, crm
    
Influitive
White Paper Published By: Influitive     Published Date: Nov 04, 2015
A how-to guide for taking your customer referral program from desperate and awkward to downright irresistible.
Tags : 
customer referral, influitive, leads, b2b, referrals
    
Influitive
White Paper Published By: Influitive     Published Date: Nov 04, 2015
Most B2B companies say the customer experience is a priority, but their teams are not prepared or coordinated enough to make this a reality.
Tags : 
b2b, influitive, customer experience, advocacy marketing, marketing
    
Influitive
White Paper Published By: Allbound     Published Date: Nov 02, 2015
Marketing within a partner channel can be complicated.
Tags : 
content marketing, strategies, content distribution, seo, content creation
    
Allbound
White Paper Published By: Clicktale     Published Date: Oct 27, 2015
Forms can make or break your business goals. How do yours stack up? In our newest e-book, How Forms Can Confuse, Confound and Chase Your Customers Away, we take a look at some common form pitfalls. Check it out!
Tags : 
conversion optmization, forms optimization, website optimization, web forms, website analytics
    
Clicktale
Webinar Published By: SurveyMonkey     Published Date: Oct 26, 2015
Check out our latest on-demand webinar with Eventbrite’s Global Director of Metro Marketing, Eric Meyerson, to hear how Eventbrite successfully uses data to track brand awareness and monitor the competition.
Tags : 
surveymonkey, customer experience, customer care, reputation, emerging marketing
    
SurveyMonkey
Webinar Published By: SurveyMonkey     Published Date: Oct 26, 2015
97% of customers say they’re likely to tell friends or family about an outstanding customer experience. And collecting customer feedback can help you fuel a reputation for great customer care.
Tags : 
surveymonkey, salesforce, sfdc, service, customer experience
    
SurveyMonkey
White Paper Published By: Act-On     Published Date: Oct 14, 2015
Modern B2B organizations clearly understand the merits of sales and marketing alignment.
Tags : 
sales, marketing, revenue, alignment
    
Act-On
White Paper Published By: Act-On     Published Date: Oct 09, 2015
As marketers, we often find ourselves on the dreaded execution treadmill. Running from campaign to campaign and tactic to tactic without understanding the impact we’re having on the bottom line. A high-performance marketing plan can help you understand how your programs are doing, tie them back to revenue, and show you where you should be prioritizing your time. Get started on your plan today with this six-step blueprint for developing a high-performance marketing plan.
Tags : 
reachmail, marketing, marketing plan, developing a marketing plan, effective marketing plan
    
Act-On
White Paper Published By: Act-On     Published Date: Oct 09, 2015
42% of marketers cite the lack of a content marketing strategy as their main challenge to achieving content marketing success (Ascend2 research). While many marketers are using content marketing, an effective content marketing strategy doesn’t create itself. It requires careful planning and focused execution. So how do you get started? Our eBook will give you six best practices to develop and deploy a content marketing strategy that drives results.
Tags : 
marketing, content marketing, creating content, content marketing strategy, reachmail
    
Act-On
White Paper Published By: Act-On     Published Date: Oct 09, 2015
Marketing technology is now an incredibly complex and diverse ecosystem of vendors and products. In fact, the 2015 edition of Brinker’s “Marketing Technology Landscape Supergraphic” includes 1,876 marketing technology vendors across 43 categories. Our guide will help you cut through the clutter and complexity of the marketing technology landscape so you can make better decisions about where and how to plan your technology investments.
Tags : 
marketing, marketing technology, marketing tech vendors, reachmail, marketing technology guide
    
Act-On
White Paper Published By: LogMeIn     Published Date: Oct 08, 2015
This paper shows how savvy sellers have discovered how to leverage quick online meetings to speed up sales cycles and close more deals. Savvy sellers are prepared, nimble and ready to pivot on a dime.
Tags : 
improve online sales meeting, online meetings, customer service, customer relationships, sales
    
LogMeIn
White Paper Published By: LogMeIn     Published Date: Oct 08, 2015
This eBook reveals the 5 best practices to emerge from data to help enable sales teams exceed targets.
Tags : 
optimise sales revenue, sales, social selling, optimise virtual selling, social media
    
LogMeIn
White Paper Published By: Northeastern University     Published Date: Oct 01, 2015
Looking for a career change or considering the ways to maximize your career growth? Pursuing an advanced degree could help you achieve your full potential in your current career, or even help you forge a new career path within some of today’s highest-demand industries. Explore this helpful guide, brought to you by Northeastern University, to learn about the latest job-industry trends, benefits of a graduate degree, and tips for paying for school. Experience Northeastern.
Tags : 
grad school, northeastern university, graduate studies, masters, mba
    
Northeastern University
White Paper Published By: Northeastern University     Published Date: Oct 01, 2015
Looking for a career change or considering the ways to maximize your career? Building your your LinkedIn profile to highlight your strengths, education and experience can help you establish your personal brand and market yourself to catch the attention of potential employers and recruiters. Browse this helpful guide, brought to you by Northeastern University, to learn about best practices for producing an attention-grabbing LinkedIn profile, while also exploring other LinkedIn tools and features to extend your network. Experience Northeastern.
Tags : 
grad school, northeastern university, graduate studies, masters, mba
    
Northeastern University
White Paper Published By: Northeastern University     Published Date: Oct 01, 2015
Looking for a career change or considering the ways to maximize your career growth? Pursuing an advanced degree could help you achieve your full potential in your current career, or even help you forge a new career path within some of today’s highest-demand industries. Explore this helpful guide, brought to you by Northeastern University, to learn about the latest job-industry trends, benefits of a graduate degree, and tips for paying for school. Experience Northeastern.
Tags : 
grad school, northeastern university, graduate studies, masters, mba
    
Northeastern University
White Paper Published By: Northeastern University     Published Date: Oct 01, 2015
Looking for a career change or considering the ways to maximize your career? Building your your LinkedIn profile to highlight your strengths, education and experience can help you establish your personal brand and market yourself to catch the attention of potential employers and recruiters. Browse this helpful guide, brought to you by Northeastern University, to learn about best practices for producing an attention-grabbing LinkedIn profile, while also exploring other LinkedIn tools and features to extend your network. Experience Northeastern.
Tags : 
grad school, northeastern university, graduate studies, masters, mba
    
Northeastern University
White Paper Published By: Redspire     Published Date: Sep 17, 2015
This Ultimate Guide will give you practical and concrete steps you can take right now to instil a data-driven culture in your organisation.
Tags : 
redspire, crm, sales, social driven marketing, crm system
    
Redspire
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