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Published By: UBM Technology     Published Date: Oct 19, 2017
Gain insight into what IT buyers look for when they go to events and how marketers can drive meaningful engagement with those buyers before, during, and after them.
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UBM Technology
Published By: Polycom     Published Date: Mar 12, 2018
"Traditional offices and meeting rooms are giving way to open team and mobile spaces, as well as huddle rooms, all of which present challenges for effective collaboration in geographically distributed organizations. Polycom can help you transform the way you and your teams work and compete more effectively with intuitive collaboration tools that fit with the way your teams work, not the other way around. The Polycom 2018 Buyers Guide will help you understand how to apply team collaboration technology to meeting spaces of all sizes.
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workplace, mobile, polycom, business, optimization
    
Polycom
Published By: Avi Networks     Published Date: Mar 06, 2018
Are your load balancing strategies up to date? Download our guide to assess your current capabilities and understand where your focus should be. Included in this year's report is research, best practices, and conversations with teams at over 180 Global 2000 companies.
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Avi Networks
Published By: Avi Networks     Published Date: Aug 17, 2018
Flexible infrastructure choices and application architectures are changing the way that modern enterprises run their computing. Enterprises have become application-centric, investing significant effort and resources on continuous delivery goals and DevOps practices to achieve automation of routine IT and operations tasks. With application owners seeking public-cloud-like simplicity and agility in their own data centers, IT teams are under pressure to reduce wait times to provision applications and updates.
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Avi Networks
Published By: WorkWave     Published Date: Apr 18, 2019
Whether you are focusing on growth, customer satisfaction, or are looking to free up your time – your end goal should be finding a pest control software solution that drives smarter business decisions. In order to find the right solution you’ll have to review your current software and processes, define your goals, and evaluate and compare your options. Choosing the right pest control software is crucial to reach your end goal. This guide will help you determine whether your existing software solution (if you have one) offers everything you need to make smarter business decisions.
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WorkWave
Published By: Avi Networks     Published Date: Mar 06, 2019
Modern application architectures such as microservices are changing the way that modern enterprises run their infrastructure. Enterprises have become application-centric, investing significant effort and resources on continuous delivery goals and DevOps practices to achieve automation of routine IT and operations tasks. And now with the emergence of containerized applications, it is critical to re-evaluate how application services are provided across data centers and multiple cloud environments.
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Avi Networks
Published By: The Starr Conspiracy     Published Date: Sep 19, 2017
It doesn’t matter if your goals involve brand awareness, functional association, or demand generation. Brands that fail to integrate an earned media strategy with paid and owned media strategies are missing key opportunities to influence the buyer’s journey. If you ignore earned media channels, you do so at the risk of missing that ideal customer. In this white paper, we’ll outline the top three reasons you need an integrated approach — that includes PR — to achieve great brand awareness
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The Starr Conspiracy
Published By: DocuSign UK     Published Date: Nov 06, 2018
"In this eBook, you’ll find four best practices that reflect recent thinking about Customer Experience (CX). As you consider these best practices, we urge you to broaden your definition of customers beyond buyers to include employees, suppliers, and vendors. All have opinions about their experiences with your company, and many will share them via word of mouth or online. For better or worse. According to the experts, CX is your key to competitive advantage and growth. Read on to find out what you can do to deliver stellar CX."
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DocuSign UK
Published By: CradlePoint     Published Date: May 17, 2016
Always-on Connections for Store Networks and Powering Intelligent Systems In the fast-paced world of retail, network reliability is everything—but so are security, agility, and cost-effectiveness. Retailers want it all, and they depend on their IT administrators to balance these needs. Whether it’s ensuring an always-on connection for store networks, powering intelligent systems aimed at swaying buyer behavior, or transmitting real-time analytics to inform marketing and inventory decisions, the bedrock of successful retailing is a network that can support the growing list of mission-critical applications dependent on secure Internet connectivity. In the past, finding a solution to balance these demands has been difficult at best. Less expensive wired options like DSL mean hours of downtime each month. Alternatives like T1 connections deliver more uptime but carry a price tag that usually puts large-scale distributed deployments out of reach.
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CradlePoint
Published By: Coyote Point Systems     Published Date: Sep 02, 2010
The idea of load balancing is well defined in the IT world: A network device accepts traffic on behalf ofa group of servers, and distributes that traffic according to load balancing algorithms and the availabilityof the services that the servers provide. From network administrators to server administrators to applicationdevelopers, this is a generally well understood concept.
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coyote point, adc, buyer's guide, web applications, server load, server hardware, networking, virtualized network, vlb advanced, load balancing
    
Coyote Point Systems
Published By: Iomega InfoCenter     Published Date: May 17, 2012
So, how do you know which solution is best suited for your business needs and IT requirements? Read this Buyer's Guide for five easy steps to help you determine which Iomega video surveillance solution is right for you.
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surveillance, video surveillance, surveillance solutions, external hard drive, portable hard drive, network storage, multimedia, iomega, network storage, data storage, smb, storage, enterprise, infrastructure, digital, cameras, it management, knowledge management
    
Iomega InfoCenter
Published By: Magento     Published Date: Sep 29, 2017
xxx
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Magento
Published By: Epicor     Published Date: Aug 03, 2012
Do you cringe at the thought of having to replace your enterprise software solution? Does it seem like a monumental undertaking, with a high risk of failure?
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cloud computing, software solutions, distributors, marketing groups, rfp, planning, decision-making, buyers, return on investment, roi, enterprise applications, business technology
    
Epicor
Published By: Carbonite     Published Date: Oct 10, 2018
Find out five good reasons to consider disaster recovery as a service (DRaaS) and use our buyer’s cheat sheet to make sure you are asking the right questions when evaluating a DRaaS solution.
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Carbonite
Published By: StorPool     Published Date: Nov 12, 2014
This paper also tries to explain in simple terms some of the jargon and practices in the storage industry. It is an attempt to demystify magic marketing statements and help the buyer to make a wise and educated choice.
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storpool, storage, best practices, servers, blades, it budget
    
StorPool
Published By: VisiStat     Published Date: Mar 22, 2007
This report outlines five important "insider" secrets for measuring the effectiveness of your Website, along with tips on how to turn it into a lead generation machine.
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website traffic, visitor tracking, web analytics, web metrics, site analysis, online marketing, site management, increase sales, advertising, marketing campaign, ad tracking, generate leads, sales leads, online sales, sales tool, small business, ecommerce, search engine ranking, seo, keywords
    
VisiStat
Published By: TradeGecko     Published Date: Aug 15, 2018
2018 is going to a big year for wholesale distribution. Thanks to constant advancements in B2B technologies and capabilities, wholesale is fast catching up with retail, through omnichannel selling, digitalization and global online marketplaces, amongst others. So, what do these predictions mean for the APAC wholesale market? As buyers come to expect instant, sophisticated and customised service as standard, wholesale businesses will need to embrace technologies that allow them to provide a customer experience on par with B2C. Download this eBook to understand the most important trends in wholesale distribution in APAC.
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TradeGecko
Published By: Cobalt Networks     Published Date: Jan 23, 2015
7 Best Practices for Buying Colocation is a step-by-step handbook for organizations actively selecting a colocation provider. It offers tips and tricks from experienced colocation buyers to help you narrow down your choices, see through the sales pitches, and select the colocation vendor who will best suit your needs.
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buying colocation, business needs, experience buyers, sales pitches, enterprise applications
    
Cobalt Networks
Published By: Act-On     Published Date: Sep 19, 2014
Content drives business, and at any given moment buyers are searching for information that will inform them, educate them, or help them solve a problem. Marketing content needs to speak to the needs of your prospects and customers while being geared to targeted points in your sales process. This guide gives you the top seven characteristics - and also gives you the seven best practices for developing content that resonates with your target audience, no matter where they are in the buying cycle.
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marketing content, business, solve, information, prospects, customers, educate, inform, sales process, guide, characteristics, marketing, targeted, points, audience, buying cycle, crm & customer care, sales
    
Act-On
Published By: Marketo     Published Date: May 18, 2017
Across industries, marketing increasingly plays a critical role in company growth. After all, the top expectation of CEOs polled by Gartner, in the 2014 Gartner Executive Summary for CMO Leadership, Accountability, and Credibility within the C-suite, is that the CMO would not only improve, but also own the customer experience by 2016. Combine this with the fact that digital is quickly becoming the de facto medium for customer interactions, and it’s easy to see why it’s essential that CMOs build an effective, efficient, and scalable marketing technology (aka MarTech) stack. Today, according to Forrester’s 2015 research, “Don’t Let Muddled Messaging Compromise Customer Experience,” as much as 90% of a buyer’s journey is self directed. Your buyers have moved online and many of them (likely a majority of them) prefer to be reached through digital channels.
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integrate, social lead tool, slide share, webinar platform, lead capture, web forms, delivery assurance, event automation
    
Marketo
Published By: Marketo     Published Date: Aug 10, 2017
So why is a MarTech stack so critical to success? At its base, a strategic MarTech stack is how you can efficiently and effectively stay connected to your buyers. And that is critical when you consider that businesses are competing on customer experience. In fact, a Harvard Business Review study, “Designing a Marketing Organization for the Digital Age,” described marketing technology as essential to creating agile and fluid structures and driving customer engagement. Teams that use marketing technology understand that by doing so, they can gain better insights into the unique relationships and connections with their customers and prospects.
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martech, marketing technology, customer engagement, customer experience
    
Marketo
Published By: ttec     Published Date: Jul 24, 2019
Let’s face it: in today’s B2B landscape, the buyers call the shots. Buyers today are proactive, research their own options, and often include many decision makers rather than just one who can be wooed on a golf course or over dinner. So, where does that leave the salesperson? To succeed in this new landscape, sales professionals must understand how the buyer’s journey has changed and unlock the advantages that data analytics and statistical modeling can offer. Sales and marketing teams must also learn how to align their efforts to present a truly coordinated experience. Read this paper to learn how to take advantage of untapped opportunities for helping sales teams evolve in today’s buyer-empowered landscape.
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ttec
Published By: Oracle Commerce Cloud     Published Date: Sep 06, 2017
An online transformation is changing how the world’s most successful B2B companies engage buyers, acquire customers and drive ongoing revenue. To survive this transformation, today’s B2B e-commerce sites must do more than simply exist as a portal for selling products; they must be compelling, relevant and simplify the buying process. This eBook examines the factors and impact of this migration, and describes seven best practices for adapting and succeeding in this new era.
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Oracle Commerce Cloud
Published By: Trustpilot     Published Date: Apr 30, 2018
Finding a new way to convert visitors into buyers is always a top priority for any company. According to research, the average conversion rate on desktop across the globe hovered around 4% in Q4 2016. And in Q1 2017, statistics from SaleCycle claim the average rate of shopping cart abandonment sat at 75.6%! So how can we keep customers hooked and ensure your business generates more revenue? In this guide, you’ll learn how to: • Easily turn browsers into buyers • Leverage your social proof for increased sales • Use customer feedback to shape a great customer experience
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marketing, ecommerce, conversion rates, conversion strategies, onsite conversion
    
Trustpilot
Published By: Trustpilot     Published Date: May 04, 2018
Finding a new way to convert visitors into buyers is always a top priority for any company. According to research, the average conversion rate on desktop across the globe hovered around 4% in Q4 2016. And in Q1 2017, statistics from SaleCycle claim the average rate of shopping cart abandonment sat at 75.6%! So how can we keep customers hooked and ensure your business generates more revenue?
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marketing, ecommerce, conversion strategies, seo, customer reviews, user generated content
    
Trustpilot
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