RecruitingBlogscom

Follow Us:

 

relevance

Results 1 - 25 of 90Sort Results By: Published Date | Title | Company Name
Published By: Here Technologies     Published Date: Mar 29, 2019
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. And with nearly all smartphones equipped with geolocation abilities, advertisements can be made location-aware with improved precision for targeting. Understanding location is key to gaining improved insights. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them to provide well-timed and relevant advertising.
Tags : 
location data, ad tech, location targeting
    
Here Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. U.S. marketers are poised to double their spend on location-targeted mobile ads between 2017 and 2021 to $32 billion, according to research firm BIA/Kelsey. Understanding location is key to gaining insights and making change. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them. This gives them well-timed and relevant advertising.
Tags : 
location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
adsquare offers brands insights into customer behaviors and footfall to underpin digital marketing campaigns. Using a detailed brief of the audience the brand wishes to reach, adsquare gathers data from a range of mobile, online and offline sources. This rich data gives a brand a stronger opportunity to create relevant campaigns for their audiences. It is critical to adsquare’s success that its data sources are reliable. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE is building and sharing real-time location intelligence with adsquare which reveals patterns to show how and why customers make transactions in specific places.
Tags : 
location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
How can brands make the most of the growing opportunities offered by location data? Understanding location and its connection to customer behavior is key to gaining full and reliable insights and making efficient change. HERE is building and sharing real-time location intelligence which reveals why customers make transactions in specific places. HERE’s Open Location Platform contextualizes consumer motivations in the world around them. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE also shares its own insights into the future of reaching customers on their mobile devices as they travel, including in-car advertising.
Tags : 
location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Sep 26, 2018
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. U.S. marketers are poised to double their spend on location-targeted mobile ads between 2017 and 2021 to $32 billion, according to research firm BIA/Kelsey. Understanding location is key to gaining insights and making change. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them. This gives them well-timed and relevant advertising.
Tags : 
location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Sep 26, 2018
How can brands make the most of the growing opportunities offered by location data? Understanding location and its connection to customer behaviour is key to gaining full and reliable insights and making efficient change. HERE is building and sharing real-time location intelligence which reveals why customers make transactions in specific places. HERE’s Open Location Platform contextualises consumer motivations in the world around them. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE also shares its own insights into the future of reaching customers on their mobile devices as they travel, including in-car advertising.
Tags : 
    
HERE Technologies
Published By: Iterable     Published Date: Sep 07, 2018
Since the term “omni-channel” was first coined by the Harvard Business Review in 2011, some marketing technology vendors claimed that they could provide businesses with this holy grail of brand ubiquity. Unfortunately, most of these early claims were false starts where vendors over-promised and under-delivered. The good news is that a select number of solutions have caught up with all the promises and can now turn them into action. In this guide, we explain why the conversation around omni-channel marketing has changed and how you can transform your marketing strategy to leverage this new, powerful technology. We’ll give you a heads up on the roadblocks you’ll encounter on your journey to achieving omni-channel relevance and the benefits you’ll gain once you reach your destination. No highfalutin jargon, no talking in circles and no nonsense. Just practical advice on how to create a superb customer experience.
Tags : 
    
Iterable
Published By: KPMG     Published Date: Jul 10, 2018
Digital transformation brings risks and opportunities for internal audit and risk functions. Are you ready to help the business stay safe in an increasingly challenging technology environment? Watch this webinar to understand: • the unique risks from artificial intelligence • the relevance of AI technologies for internal audit and risk functions • what an effective risk and control framework looks like for AI risks • key actions internal audit and risk functions should consider now.
Tags : 
    
KPMG
Published By: Panaya     Published Date: Jun 01, 2018
Hear IDC Research Director for ALM Strategies explain how establishing effective agile approaches to software development, QA and testing, ensures software relevance, streamlines execution and increases release velocity. Join IDC guest speaker and Panaya experts to hear: › IDC Research Director, Melinda-Carol Ballou cover the latest ALM industry practices › Which ALM strategies bring greater agility to your backend system › How to implement these practices to achieve frequent, quality change releases
Tags : 
    
Panaya
Published By: SundaySky     Published Date: Mar 06, 2018
Brands no longer hold all the cards in their relationships with consumers. This is the age of empowered customers. They are in control, and they will quickly disengage at the first sign of irrelevance. Regaining their attention once that has happened is difficult. That is why so many CMOs and marketers are searching for new ways to engage and transform consumer relationships. Providing value-rich video ad experiences can mean the difference between being remembered for all the right reasons, and getting lost in the cacophony of advertising chatter. These kinds of ads motivate consumers to take the next-best actions that drive customer behavior change and help brands achieve their business goals far more effectively than traditional formats.
Tags : 
    
SundaySky
Published By: LogMeIn     Published Date: Feb 27, 2018
Exceptional customer service is a competitive differentiator. Providing consistent service that is tailored to the individual across a variety of digital channels can help organizations deliver personalized experiences that exceed the expectations of today’s digital savvy consumers. Yet, many organizations fail to deliver real-time relevance in their service experiences because critical customer data is siloed in different systems (CRM, ticketing, etc.) across the enterprise, making it difficult to understand the full customer journey and their needs at that point in time. We partnered with IDG Research to survey top-performing customer service organizations to determine the challenges they face, and, more importantly, their plans for driving better outcomes. One thing is clear: taking a strategic approach to future investments can help organizations meet their customer service objectives and deliver on customer expectations.
Tags : 
digital, engagement, customer, service, research, organizations
    
LogMeIn
Published By: Oracle OMC     Published Date: Nov 30, 2017
Executing a data-driven digital advertising campaign, with a clear understanding of your target, provides you with marketing that is accountable based on revenue. And this data-driven approach is better for your prospects and customers due to relevance. Relationships thrive when you’re communicating in context on a oneto- one basis. Marketing has the opportunity to reinvent itself as a core part of a company’s revenue engine.
Tags : 
    
Oracle OMC
Published By: Oracle     Published Date: Oct 20, 2017
Virtually every business-oriented conversation Wikibon has with senior IT leaders includes a discussion of digital transformation. The relevance to this research is the increasing interdependency between organizations and the data they use, create, access, share and store. Digital means data and lots of it; and this data must be protected. The data requirements facing organizations today as a direct result of digital initiatives are unprecedented and require new approaches for protecting and enabling recovery for high value data assets. Governments around the world are trying to keep pace with the digital tsunami and new/evolving regulations will further pressure data protection and recovery requirements. For example, the EU’s General Data Protection Regulation (GDPR) states that organizations must take appropriate measures to ensure the ability to restore personal data “in a timely manner in the event of a physical or technical incident.” Beginning in May of 2018, penalties for non-co
Tags : 
    
Oracle
Published By: Akamai Technologies     Published Date: Aug 17, 2017
Digital experiences on mobile connections suffer from performance issues, and impatient users compound the challenges that slower, intermittent mobile connections raise. Firms need to build a new discrete delivery tier to improve users’ perception of mobile performance and drive conversion and engagement. By dynamically adjusting to context, this new delivery tier can adaptively send the right assets, optimize the sequence, and modulate streaming rich media. this report outlines the delivery tier technology options that application development and delivery (AD&D) professionals must embrace. this is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.
Tags : 
mobile performance, technology, digital experience, media
    
Akamai Technologies
Published By: Oracle PaaS/IaaS/Hardware     Published Date: Jul 25, 2017
The whitepaper is intended for security practitioners as well as developers and administrators of applications who can benefit from secure communications. The paper presents carious strategies for securing applications using Oracle Solaris 11 security and hardware-assisted cryptographic acceleration features of Oracle's SPARC processors. The paper unveils the core mechanisms, configuration, and deployment strategies, as well as the role of relevance of using Oracle Solaris Cryptographic Framework and Java Cryptography Extension-based techniques for delivering a high-performance, end-to-end security solution. With Oracle's new Software in Silicon capabilities coupled with an innovation cache and memory hierarchy, Oracle's SPARC M7 processor delivers dramatically higher processing speed and revolutionary protection against malware and software errors.
Tags : 
    
Oracle PaaS/IaaS/Hardware
Published By: Bronto     Published Date: Jul 19, 2017
Managing a sophisticated commerce marketing program requires more than a simple email marketing platform. Say goodbye to batch and blast messages and hello to relevance. Today's commerce marketers use an average of 7.2 marketing tactics to grow their businesses to keep shoppers coming back for more. Are you ready to add a few to your toolbox? In this e-book, we'll explore seven readily available commerce marketing tools and highlight the experiences of marketers using these tools to increase revenue and engagement.
Tags : 
commerce marketing, commerce marketers, ecommerce, subsribers, manage coupons, consumer behavior, message integration, roi, customer satisfaction
    
Bronto
Published By: Citrix ShareFile     Published Date: Jul 11, 2017
Michael Parrish Dudell, bestselling author and one of nation’s leading Millennial voices, explains why now, more than ever, is the time for businesses to anticipate the rapidly evolving expectations of the new workforce or face the very real threat of irrelevance. Read the brief to get the facts on the huge impact Millennials will and are making in the workplace: Within the next three years, Millennials will make up the majority of the workforce By 2025, they will comprise a whopping 75% of workers In the last five years, 87 percent of Millennials took on management roles—up 75% from the five years prior
Tags : 
millennials, expansion, workforce, adaption, expectations
    
Citrix ShareFile
Published By: Adobe     Published Date: Jun 22, 2017
The ability to create high-volume, high-relevance, and high-velocity content is very important for B2B marketers. The Adobe and Econsultancy B2B Digital Trends 2016-2017 report dives into all the latest digital trends and opportunities that are impacting B2B. So that you can set the new standards. Read the report to learn: • The many priorities within CX and the push to improve CX • The importance of data driven marketing within CX • Why integration across all touchpoints is essential
Tags : 
b2b marketing, content marketing, customer experience, digital trends, mobile optimization
    
Adobe
Published By: Oath     Published Date: May 31, 2017
Understanding smartphone users’ behavior in the physical world is fueling the rise of location-based retargeting. Digital consumption on mobile devices surpassed desktop in 2015 and continues to grow. Using location as a signal of consumer activity and interest, advertisers can drive relevance and increase user engagement with their ads. Learn more in our infographic.
Tags : 
native advertising, native ads, search ads
    
Oath
Published By: Bronto     Published Date: May 18, 2017
Managing a sophisticated commerce marketing program requires more than a simple email marketing platform. Say goodbye to batch and blast messages and hello to relevance. Today's commerce marketers use an average of 7.2 marketing tactics to grow their business and keep shoppers coming back for more. Are you ready to add a few to your tool box? To build or revamp your e-commerce program, you'll need tools to build subscriber lists in healthy ways, manage coupons, maximize transnational messages, and ping shoppers to remind them about whats waiting in their shopping cart. To stay ahead of the competition, you must also capture browse behavior and create triggered messages to nudge shoppers along in their buying journey, predict what a customer wants and recommend the right product. And, depending on your target audience, you may need to explore SMS.
Tags : 
    
Bronto
Published By: RedPoint Global     Published Date: May 11, 2017
Practical perspectives on leveraging data to grow sales, cut costs, up-sell more effectively and make better decisions. Marketers overwhelmingly agree they have access to more than enough data. The problem is finding actionable ways to utilize data that is collected across all customer interaction points to better engage with customer and increase lifetime customer value. This white paper explores the relevance of big data for marketers: what they need to know and the steps they should take today to embrace data and analytics to position their organizations for success today.
Tags : 
customer retention, customer experience, real-time personalization, customer insights
    
RedPoint Global
Published By: IBM     Published Date: May 02, 2017
There's an old saying in information security: "We want our network to be like an M&M, with a hard crunchy outside and a soft chewy center." For today's digital business, this perimeter-based security model is ineffective against malicious insiders and targeted attacks. Security and risk (S&R) pros must eliminate the soft chewy center and make security ubiquitous throughout the digital business ecosystem — not just at the perimeter. In 2009, we developed a new information security model, called the Zero Trust Model, which has gained widespread acceptance and adoption. This report explains the vision and key concepts of the model. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.
Tags : 
resource management, product data, remote services, asset management, cloud management, web applications, application scheduling, internet of things
    
IBM
Published By: IBM     Published Date: Apr 20, 2017
There's an old saying in information security: "We want our network to be like an M&M, with a hard crunchy outside and a soft chewy center." For today's digital business, this perimeter-based security model is ineffective against malicious insiders and targeted attacks. Security and risk (S&R) pros must eliminate the soft chewy center and make security ubiquitous throughout the digital business ecosystem — not just at the perimeter. In 2009, we developed a new information security model, called the Zero Trust Model, which has gained widespread acceptance and adoption. This report explains the vision and key concepts of the model. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.
Tags : 
resource management, product data, remote services, asset management, cloud management, web applications, application scheduling, internet of things
    
IBM
Published By: Dun & Bradstreet     Published Date: Feb 21, 2017
It is becoming increasingly more obvious that for data to have any real value, it must be in motion. It must flow. “All entities move” Heraclitus added, “and nothing remains still.” These ancient musings have startling relevance to the modern challenges and benefits of Master Data Management (MDM) programs across global enterprises. The entities he referred to were more philosophical in nature, yet it is no coincidence that the entities of our commercial world – customers, vendors, prospects and the relationship between them – are in a constant state of movement and change.
Tags : 
mdm, data management, data fluidity, movement of information
    
Dun & Bradstreet
Published By: Citrix ShareFile     Published Date: Feb 13, 2017
Michael Parrish Dudell, bestselling author and one of the nation’s leading Millennial voices, explains why now, more than ever, is the time for businesses to anticipate the rapidly evolving expectations of the new workforce or face the very real threat of irrelevance. Read the brief to get the facts on the huge impact Millennials are making in the workplace: • Within the next three years, Millennials will make up the majority of the workforce • By 2025, they will comprise a whopping 75% of workers • In the last five years, 87 percent of Millennials took on management roles—up 75% from the five years prior
Tags : 
workforce, millennials, management, millennial workplace, michael parrish dudell, hiring
    
Citrix ShareFile
Start   Previous   1 2 3 4    Next    End
Search      

Add Research

Get your company's research in the hands of targeted business professionals.

© 2019  Created by RecruitingBlogs.   Powered by

Badges  |  Report an Issue  |  Terms of Service

scroll to the top