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Published By: Phunware     Published Date: May 22, 2014
Retailers and mall owners now have a major opportunity to differentiate their brands and locations, more deeply engage their customers, and jump ahead of competitors. Get insight on, gaining a competitive advantage with mobile, monetizing store traffic through mobile, the importance of the mobile shopper connection and engaging shoppers with location-aware mobile apps.
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shopper whitepaper, software development, retail
    
Phunware
Published By: Xora, A ClickSoftware Company     Published Date: May 20, 2014
Learn How to Turn Your Field Employees’ Mobile Devices into Productivity Tools
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xora, employees, mobile phones, productivity, drive revenue, mobile business apps, smart phones, tablets, enterprise applications
    
Xora, A ClickSoftware Company
Published By: MicroStrategy     Published Date: May 15, 2014
MicroStrategy, a global innovator of mobile solutions, recently surveyed 500 U.S. organizations on the use of tablet computers to support sales activities across a large, diverse group of industries. The survey results suggested many companies are facing significant hurdles to sales enablement related to the limitations of their internal sales systems, which are largely not equipped for enabling sales processes out of the office. Find out how innovative companies are enabling their sales reps to be 10X more effective with mobile sales enablement apps.
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mobilestrategy, mobile solutions, tablets, sales enablement, mobile sales, enablement apps, sales force, emerging marketing, traditional marketing, sales
    
MicroStrategy
Published By: Citrix     Published Date: May 13, 2014
Not all VDI solutions are alike. To deliver the best results for your business, you need to make sure the solution you choose can enable full productivity not just in the office on traditional endpoints, but anywhere people work, on any device they use. With Citrix XenDesktop, you can provide access to virtualized apps and desktops from anywhere, on any device, with a great experience in any scenario.
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citrix, mobile devices, mobile applications, mobile apps, mobile workers, remote access, remote users, business technology
    
Citrix
Published By: Keynote     Published Date: Apr 23, 2014
In the world of digital interactions, the margin between success and disengagement or abandonment is measured in milliseconds. With the exploding adoption of advanced smartphones and tablets, you need a mobile-first approach to engaging with customers and employees. And as your mobile initiatives are delivered at increasingly rapid rates, the quality and reliability of the mobile apps, mobile web and connected services that support them has become critically important. For the technology teams delivering customer and employee services in the mobile channel, it is important to understand that performance monitoring solutions which work for the desktop cannot be simply applied to mobile. Managing the mobile end user experience requires an understanding of the challenges posed by the complexities of the mobile environment. This paper will reveal the 4 pillars of mobile performance, plus offer strategies for accurately monitoring mobile end user experience so you can continuously improve.
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mobile application monitoring, mobile application monitoring system, mobile app performance, mobile application performance, app monitoring, monitor mobile applications, web performance monitoring tools, performance monitoring, web application monitoring, mobile website performance, mobile website optimization, mobile web monitoring, keynote, wireless, enterprise applications, business technology, telecom
    
Keynote
Published By: IBM     Published Date: Apr 22, 2014
According to the recent Gartner Magic Quadrant for ON-Premises Integration Suites, application integration patterns were originally applied for internal, application-to-application (A2A) integration and for integrating an organization's applications with that of its trading partners - known as B2B integration. Today, these patterns are applied to a broader array of application integration projects, such as creating new compositions using mobile apps and on-premises back-end services in support of bring-your-own-device initiatives.
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ibm, integration, application integration, application integration suites, mobile apps, back-end services, byod, application integration projects, websphere, a2a, cloud based application integration
    
IBM
Published By: Citrix Systems     Published Date: Apr 14, 2014
The conversation about VDI has moved from “whether” to “when” and “how.” In today’s fast-moving markets, a centralized approach to desktop and app delivery has become essential to help businesses become more mobile, flexible, agile and productive. Download this white paper to learn more!
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vdi, desktop apps, mobile apps, app delivery, tablets, productivity, flexibility, it management, data management
    
Citrix Systems
Published By: OutSystems     Published Date: Apr 10, 2014
This eBook looks at how to kick start your mobile application strategy. Download to learn more!
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outsystems, mobile app strategy, mobile, mobile applications, types of apps, it management, data center
    
OutSystems
Published By: Citrix     Published Date: Mar 11, 2014
Empowering people to use Windows applications and native mobile apps on any type of device—with full security
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citrix, xenapp, mobile applications, enterprise applications, windows applications, windows, mobile device
    
Citrix
Published By: Webroot Inc     Published Date: Mar 05, 2014
In this environment, mobile app reputation services will be a key tool to retain credibility to increase competitiveness.
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mobile app, credibility, reputation service, secure cloud service, endpoint, device protection, security, wireless
    
Webroot Inc
Published By: Citrix Systems     Published Date: Feb 27, 2014
A highly mobile and complex workforce needs a flexible solution for accessing apps, desktops, and data.
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citrix, data, vdi, it challenges, solutions, apps, desktops, it management, data center
    
Citrix Systems
Published By: Symantec Corporation     Published Date: Feb 25, 2014
The explosive growth of the mobile apps market presents a tremendous opportunity for software developers and cybercriminals alike.  Infected apps are not only a threat to mobile device users, but also to network and platform providers, device manufacturers, and the reputation of the industry as a whole. Fortunately, developers can protect their code – and their customers – with a straightforward and easy-to-manage technology: code signing certificates. This white paper details the rise of mobile applications and why code signing certificates are essential to protecting the entire mobile apps ecosystem.
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mobile apps, symantec, cybercriminals, security, mobile applications, code signing, malware
    
Symantec Corporation
Published By: Symantec Corporation     Published Date: Feb 25, 2014
The explosive growth of the mobile apps market presents a tremendous opportunity for software developers and cybercriminals alike.  Infected apps are not only a threat to mobile device users, but also to network and platform providers, device manufacturers, and the reputation of the industry as a whole. Fortunately, developers can protect their code – and their customers – with a straightforward and easy-to-manage technology: code signing certificates. This white paper details the rise of mobile applications and why code signing certificates are essential to protecting the entire mobile apps ecosystem.
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symantec, mobile, mobile applications, security, code signing certificates
    
Symantec Corporation
Published By: Adobe     Published Date: Feb 20, 2014
Adobe collaborated with Forbes Insights on this study in order to shed light on new mobile engagement opportunities: How are companies using apps, whether they are aimed at customers, employees or partners? What are the lessons learned so far? And what are best practices for using mobile and tablet apps?
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forbes, adobe, mobile marketing, mobile applications, apps. mobile apps, digital marketing, customer engagement, marketing strategy, content management, social media, internet marketing, e-commerce
    
Adobe
Published By: Adobe     Published Date: Feb 20, 2014
Most brands would love to have their apps among the top 25 most downloaded apps on the Apple App Store or Google Play. With more than one million apps available, there’s a great risk that your app won’t stand out from the crowd. Marketers need to make sure their core target audiences will first download and then regularly use their apps, without spending huge promotion budgets. This report will analyze how consumers discover apps and will provide some guidelines on how to promote your apps.
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forrester, adobe, mobile app promotion, mobile app, mobile applications, apps, mobile marketing, promotion, social networking, digital marketing, launching apps, mobile technology, customer engagement, social media, internet marketing, e-commerce
    
Adobe
Published By: OutSystems     Published Date: Jan 06, 2014
Download this whitepaper to find out the 11 Usability Rules for IT Developers.
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outsystems, usability rules, it developers, business solutions, mobile applications, web apps, it management
    
OutSystems
Published By: Webroot UK     Published Date: Dec 20, 2013
The workplace technology landscape has changed dramatically over the past five years, and the security threats have changed along with it. This whitepaper will show you the growing factors that IT professionals can't afford to ignore.
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webroot, mobile apps, mobile workers, mobile devices, accessing networks, workplace technology, security threats, infographic, mmas, mobile malware, webroot security, wireless
    
Webroot UK
Published By: Adobe     Published Date: Nov 25, 2013
In this paper, we explore the IT management environment. How can you integrate document solutions across desktops, mobile apps, and the cloud to better meet business demands, without creating so much complexity that it causes IT to suffer? Please download to learn more.
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it management environment, document integration, document security, mobile, mobile apps, personal devices, define data, mobile workforce, enterprise networks, sensitive documents, productivity ecosystem, lockdown, document solutions, cloud, cloud-based, hybrid it, enterprise mobility, networking, security, business technology
    
Adobe
Published By: Adobe     Published Date: Nov 25, 2013
For the past several years, the nature of enterprise productivity has been forever changed by the new breed of mobile devices. Personal smartphones and tablets are everywhere. Gone are the days when every enterprise gave its employees a security-focused BlackBerry. Cloud-based productivity apps can be downloaded in seconds. Compared to even a few years ago, enterprises are operating in a new world. Please download whitepaper to learn more.
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mobile devices, compatibility, cloud-based, enterprise, enterprise productivity, productivity apps, security-focused, smartphones tablets, growing mobile workforce, document productivity, content management, hybrid model, networking, it management, wireless, enterprise applications
    
Adobe
Published By: Keynote     Published Date: Nov 13, 2013
Enterprises are increasingly looking to expand their ALM capabilities to include mobile application testing. Users of HP’s Unified Functional Testing (UFT), formerly QuickTest Pro, now have an option to perform mobile functional testing (regression) with access to real mobile devices hosted in the cloud, leveraging the native test automation capabilities found in UFT.
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cell phone app development, mobile phone test, device anywhere, mobile phone testing, testing mobile phone, mobile web test, deviceanywhere, testing for mobile devices, test mobile phones, iphone app testing, mobile site testing, "smartphone testing", mobile website testing, mobile software testing, test mobile applications, "automated mobile testing", application testing software, mobile automation, mobile testing automation, mobile app testing
    
Keynote
Published By: Keynote     Published Date: Nov 13, 2013
As companies aggressively determine how to monetize their mobile channels, or deploy mobile applications to improve business efficiency, those tasked with quality assurance need to support these efforts for all types of devices—in an efficient and cost-effective manner.
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mobile testing, mobile apps, operating systems, best practices, business efficiency, quality assurance, cost effective
    
Keynote
Published By: Cloudant, an IBM Company     Published Date: Nov 13, 2013
Great mobile apps should work well both on- and offline, and require a new way of thinking about data modeling for easy portability across devices — telecom and otherwise. Download now to learn more.
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Cloudant, an IBM Company
Published By: Adobe     Published Date: Nov 07, 2013
Mobile platforms will act as a catalyst for the next generation of connected experiences. In particular, smart apps connected to products and CRM systems will emerge. In 2013, leading marketers will anticipate the longer-term mobile disruption and shift from tactical efforts to more transformative mobile strategies.
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adobe, forrester, mobile trends, interactive marketing professionals, marketing control, mobile platforms, crm systems, transformative mobile strategies, consumer behavior, ubiquity drive, mobile mind shift, mobile momentum, scaled-up investments, wireless
    
Adobe
Published By: ClearSlide, Inc     Published Date: Nov 06, 2013
This Clearslide-commissioned profile of US enterprise sales leaders evaluates the current adoption trends surrounding sales engagement platforms as well as the challenges that sales leaders and sellers face, based on Forrester's own market data and a custom study of the same audience.
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sales engagement plafform, customer engagement, shorten sales cycles, sales enablement software, sales analytics, clearslide, customer management software, sales prospect tracking, customer engagement tools, optimize sales process, sales predictability tools, sales productivity tools, sales web tools, mobile apps for sales, online collaboration tool, how to deliver a good sales pitch, email pitch, presentation sharing software, improve sales forecasting, improve sales management
    
ClearSlide, Inc
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