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Published By: Akamai Technologies     Published Date: Apr 13, 2018
Today every business is focused on their customers, and finding ways to better understand and serve them with differentiated digital experiences. With all of the choices available, users have become highly demanding, and quickly lose patience and trust when web and mobile app experiences are poor. Today’s digital user demands rich, engaging content that is fresh, personalized, and fast. If your websites and mobile apps can’t deliver, they’re gone. This eBook will give you insight into: Monitor how users interact with your online applications by leveraging real user data Optimize behaviors that drive the most revenue impact across user locations and devices Validate whether the optimizations resulted in desired business outcomes using real-world situations
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monitor, optimize, validate, digital, experiences
    
Akamai Technologies
Published By: Microsoft Azure     Published Date: Apr 10, 2018
Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book. Discover how to close those gaps and transform your people, process, and technology to better serve your customer. You’ll also learn how to: Create a unified view and deliver personalized experiences to your customers across all touchpoints and channels. Provide actionable insights to your sales and marketing team so they can work together more effectively. Bring intelligence to your data and connect it with content and processes, so you can make better, faster decisions. Transform your business by connecting sales and marketing with a shared set of successful business practices.
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Microsoft Azure
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
It’s More Difficult Than Ever to Deliver a Five-Star Experience. To truly capture customer interest and loyalty, your applications and services have to deliver reliable experiences that delight users, scale to support their changing needs and regularly refresh with new innovations. As a result, you need ways to measure the metrics that really matter, namely: engagement, loyalty and satisfaction. It’s also imperative that you match agility with quality, making application performance a priority goal for everyone—from the business to marketing to IT. Finally, you need to future-proof your business by rapidly adopting the latest technologies and innovations that will meet—and exceed— customers’ expectations.
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CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
Offrire un'esperienza a cinque stelle è più difficile che mai. Per conquistare realmente l'interesse e la fedeltà dei clienti occorre che le applicazioni e i servizi assicurino esperienze affidabili e soddisfacenti per gli utenti, siano abbastanza scalabili da supportare le loro esigenze in evoluzione e vengano aggiornate regolarmente con le più recenti innovazioni.
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CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
Noch nie war es so schwierig, eine überragende Experience zu liefern. Um wirklich für Interesse bei Kunden sowie für deren Bindung zu sorgen, müssen Ihre Apps und Services eine zuverlässige Experience liefern, auf veränderliche Kundenanforderungen skalieren und regelmäßig Innovationen bringen. Deshalb brauchen Sie Methoden, um Messdaten zu erheben, die wirklich wichtig sind: Interaktion, Kundentreue und Zufriedenheit. Außerdem ist es wichtig, dass Sie Agilität mit Qualität ergänzen und Application Performance für alle zum obersten Ziel machen – vom Unternehmen über das Marketing bis zur IT. Und schließlich müssen Sie Ihr Geschäft zukunftsfest machen, indem Sie schnellstmöglich neueste Technologien und Innovationen einführen, die die Erwartungen von Kunden erfüllen und übertreffen.
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CA Technologies EMEA
Published By: Optimizely     Published Date: Apr 06, 2018
We live in the age of the consumer. Across touchpoints, customer expectations for digital interactions and brand experiences are evolving. Today, it is critical for organizations to deliver high-performing, personalized encounters across the customer journey. To drive innovation and stay competitive, organizations need to reorient towards the customer—which means being able to understand their needs, adapt to their expectations, and quickly make improvements. But pinpointing where to make iterations across your tactics and digital entities like websites and landing pages can be a difficult task—especially in today’s multi-touch environment.
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Optimizely
Published By: Optimizely     Published Date: Apr 06, 2018
Welcome to the conversion best practices toolkit from Optimizely! You’re already one step closer to delivering meaningful digital experiences and turning prospects into customers. In an increasingly competitive landscape where customers demand more from their digital interactions with companies across a growing number of communication channels, customer acquisition can be a big challenge. In this toolkit, you’ll find a variety of resources aimed at helping you identify conversion optimization opportunities and acquire new customers with greater efficiency.
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Optimizely
Published By: Optimizely     Published Date: Apr 06, 2018
Getting the most out of A/B and other controlled tests. In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At Bing a small headline change an employee proposed was deemed a low priority and shelved until one engineer decided to do a quick online controlled experiment—an A/B test—to try it out. The test showed that the change increased revenue by an astonishing 12%. That experience illustrates why it’s critical to adopt an “experiment with everything” approach, say Ron Kohavi, the head of the Analysis & Experimentation team at Microsoft, and Stefan Thomke, an HBS professor. In this article they describe: How to properly design and execute A/B and other controlled tests ? Ensure test integrity ? How to interpret results and avoid pitfalls
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Optimizely
Published By: SAS     Published Date: Apr 04, 2018
This white paper, sponsored by SAS, examines the interplay between the challenges and opportunities afforded by the growing breadth of digital channels offered by financial institutions. Mobile wallets, real-time peer-to-peer (P2P), and digital account opening all require the right mix of security solutions, background analytics, and personnel to balance positive customer experience with robust fraud protection. JAVELIN independently produced this whitepaper and maintains complete independence in its data collection, findings, and analysis.
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SAS
Published By: F5 Networks Inc     Published Date: Mar 30, 2018
Enterprises understand that greater efficiency, improved time-to value, and new opportunities can be gained by using cloud platforms; automating and accelerating their IT delivery; and putting technology to work in new ways to digitally transform their business. The difficult question is how to create an organization that is able to deliver these innovations. Skilled resources do exist, but they command high salaries and are in short supply. In fact, 70% of respondents to a recent Computing survey stated that their companies face a shortage of cloud skills. While bringing in experienced staff who can guide and lead new initiatives is often a necessity, it’s vital to concurrently train your existing staff and adopt solutions that narrow the gap between the realities of the present and the hopes for the future.
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netops, skills, automation, enterprises, cloud, delivery, resources
    
F5 Networks Inc
Published By: IBM     Published Date: Mar 28, 2018
The global electronics industry is the cornerstone of the digital economy and the Internet of Things (IoT). Electronic devices act as conduits for users’ digital experiences, which are now seamlessly enabled and updated in the cloud. The industry’s digital device success has also introduced its latest challenge: going beyond the device. Leveraging data to drive insights is key to delivering greater value. Doing so requires electronics firms to flawlessly integrate hardware, software, services and data while learning from and adapting to users. Through Digital ReinventionTM, they can combine digital approaches and data by design to drive new capabilities, changing business from the ground up
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IBM
Published By: Adobe     Published Date: Mar 27, 2018
Web content management now constitutes mission-critical software to help drive successful communications with customers. Application leaders focused on enabling effective digital experiences should use this document to help them in selecting the most appropriate vendor and solution.
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Adobe
Published By: Progress     Published Date: Mar 26, 2018
The transition to value-based outcomes, an aging population, and new mobile and wearable and chat bot technologies are driving changes across every aspect of the healthcare industry. Advances in digital health technologies hold great promise that healthcare can be delivered in smarter, simpler, and more cost effective ways. Mobile technologies can foster patient engagement, enhance care team communication, reduce cost of delivery, and improve the healthcare experience for both patients and their providers. The key is figuring out which apps to tackle first. This document outlines a few of the key use cases that are showing positive impact. While this isn’t an exhaustive list, it provides several great places to start on the digital health innovation journey.
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Progress
Published By: Progress     Published Date: Mar 26, 2018
Sampling of Patient-Centric and Connected-Care Digital Health Experiences on Progress Health Cloud
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Progress
Published By: Progress     Published Date: Mar 26, 2018
Digital transformation has changed the face of business across the globe. New digital technologies— specifically, mobile devices—are opening new avenues for companies to engage their prospects and manage their operations with greater effectiveness and efficiency. However, in the healthcare space, the response to these technological innovations has been reserved. While it’s undeniable that digital transformation could bring great change to the healthcare space just as it has in other industries, obstacles like regulatory compliance and rigid systems of record discourage the adoption of new tools and technology. This has led to frustration from all sides of the healthcare ecosystem. Many people are accustomed to using intuitive digital applications in their everyday lives, so when healthcare applications deliver archaic user experiences, everyone is left wanting more. Patients and members want applications that enable them to manage their health more easily. Providers want to provide new
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Progress
Published By: Progress     Published Date: Mar 26, 2018
Sampling of Patient-Centric and Connected-Care Digital Health Experiences on Progress Health Cloud
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Progress
Published By: Adobe     Published Date: Mar 26, 2018
Welcome to the 2017 Digital Marketing Study. Between March and April 2017, we reached out to 1,165 digital marketers in enterprise companies in the United States, Canada, the United Kingdom, France, and Germany, with an average company size of more than 7,000 employees. We’ve also gathered information and insights from leaders in several industries regarding their specific challenges, priorities, and tactics. In this report, we use this data to help companies at all levels of maturity successfully transform into an experience business. We hope you find it valuable.
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Adobe
Published By: Polycom     Published Date: Mar 12, 2018
Effective, engaging collaboration that leverages video conferencing should incorporate features like content sharing, clear participant rosters, easy call management controls and Instant Messaging. But, according to Microsoft research, some 97 percent of meeting rooms aren’t adequately equipped to handle video. In fact, a majority of these rooms host the most rudimentary of collaboration solutions like a digital projector and an audio connection for conference calls. And, while most of these enterprises are adopting Skype for Business for end-users, the reality is that many of their conference rooms lack the ability to connect to Skype for Business calls, which eliminates effective collaboration tools like video and content sharing. Download this guide to see how to create engaging voice and video meeting experience with Skype for Business.
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skype, business, polycom, infrastructure, meeting, enterprise
    
Polycom
Published By: SAS     Published Date: Mar 06, 2018
Digital transformation is a reality for marketers that is wrapped in both opportunities and headaches. Marketers understand the choices and expectations that their customers now have, and they are up for the challenge. But marketers also have many obstacles to overcome to deliver the consistently good, timely and engaging customer experience, across devices, that customers demand. The good news is that the marketing technology industry is rapidly evolving to address these challenges. And in the same way that consumers have an abundance of choices, marketers also have many options when it comes to choosing partners to help. But where to start, and how to choose the right partners?
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SAS
Published By: SundaySky     Published Date: Mar 06, 2018
Card members at this consumer retail bank, enjoy a large variety of products and services. The bank offers standard banking transactions, credit cards, insurance, and investment products. After the 2008 financial crisis, the bank experienced a sharp decline in overall customer satisfaction, and also learned that its customers were more empowered than before. In order to adapt, the bank adopted a customer-centric approach by introducting: • A new customer motto: “Know me, value me, make it easy for me, and protect me” • A new core initiative is to always teach digital first • An understanding that customers are serviced on the digital channels they prefer to use SundaySky SmartVideo enables the bank to take a strategic approach to enhancing the customer engagement process with personalized video experiences that welcome new card members and assist them in fully understanding how to get the most out of their new product.
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SundaySky
Published By: SundaySky     Published Date: Mar 06, 2018
Financial institutions (FI) that adopt a digitalfirst initiative put digital at the forefront of their customer experience. They recognize the connected nature of consumers and have begun to digitize their customer journeys. In many cases, digital adoption is low because consumers are not aware that online tools and services are available, or they are not maximizing their potential use and benefit.
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SundaySky
Published By: Cisco EMEA     Published Date: Mar 05, 2018
When thinking about how the workforce is evolving, you need to think about what really matters to employees and how you can integrate technology in the workplace for the digital nomads of today. Corporate real estate, IT, and HR executives need to do a lot to meet those needs and achieve their HR goals. Cisco has the expertise needed to deliver high-quality mobility and collaboration solutions. We make business-critical communications possible in real time, across multiple channels. Cisco Workforce Experience offers are complete, enterprise-class solutions designed to scale smoothly and make your vision of the digital workspace a reality.
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workforce, corporate, real estate, executives, employees
    
Cisco EMEA
Published By: Limelight Networks     Published Date: Mar 02, 2018
Can your business afford to lose $9,000 per minute? According to the Ponemon Institute $9,000 is the average cost of an unplanned outage. In some cases the costs are much higher. The catalogue of cloud outages over recent years is well publicized and reads like a “who’s who” of the technology industry. It seems no one is immune. But when it comes to delivering digital content, downtime isn’t the only concern. Today a poor user experience can be just as damaging as an outage. According to Limelight research, 78% of people will stop watching an online video after it buffers three times, and the majority of people will not wait more than 5 seconds for a website to load. Organizations looking to deliver great digital experiences for their customers often choose to deliver that content using Content Delivery Networks (CDNs). Using multiple CDNs to deliver these digital content experiences promises even greater levels of availability and performance. But it brings with it a host of questi
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content delivery network, cdn, multi-cdn, multiple cdns, web performance, web acceleration, digital content delivery, mobile delivery, global content delivery, live streaming, video on demand, video delivery, ott content delivery
    
Limelight Networks
Published By: Limelight Networks     Published Date: Mar 02, 2018
Today, digital security is top-of-mind. From the boardroom to the backroom, everyone is asking the same questions, “How do we protect our digital experiences? How do we ensure our website is safe for our visitors? How do we make sure that no one can steal our content?” But safeguarding a digital experience isn’t a one-size-fits-all solution. It often involves multiple techniques and layers of security. From verifying your identity (with HTTPS) to encrypting sensitive data to restricting access and protecting multimedia content, you must approach security in a layered manner, employing multiple means and techniques to protect the digital content through which your audience interacts. This paper explores ten different methods and technologies that an organization can employ to protect its content. This multi-layered approach can effectively protect your digital content, ensure high availability, and maintain superior quality of experience for every digital visitor. You’ll learn: 10 s
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Limelight Networks
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