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Published By: Adobe     Published Date: Aug 14, 2014
Adobe received the highest score for current digital experience (DX) delivery offerings in The Forrester Wave™: Digital Experience Delivery Platforms, Q3 2014 report. And, we’re continuing to innovate. Since the evaluation, we’ve launched several new capabilities that include richer support for mobile apps, increased usability through visual workflows, and a master marketing profile. Read the report to see why Adobe was named a Strong Performer and to learn more about: -The DX challenges that companies face and how they’re addressing them -The array of tools and technologies available in digital experience delivery platforms -The journey to unified, cross-channel digital experiences “Strategically, Adobe differentiates with its vision of the connective tissue between its tools, and its aim for single customer profile.” – Forrester Research, Inc.
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digital experience, delivery platforms, mobile apps, software vendors
    
Adobe
Published By: AdRoll     Published Date: Jul 11, 2017
Account-based marketing (ABM) has recently become a popular term among business-to-business (B2B) marketers. ABM refers to a marketing practice where efforts focus on a predetermined set of customers who meet certain criteria. A set of customers can be narrowly defined and specific—like CIOs, or decision makers at Fortune 100 companies. It also can be more fluid and based on a set of parameters—like marketing directors at financial institutions or technology companies. At its core, ABM combines long-standing marketing best practices with new technologies. It allows marketers to target the right prospects with personalized marketing messages and then automate their entire customer acquisition process
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account-based marketing, new technology, automation, business-to-business, personalized marketing
    
AdRoll
Published By: AdRoll     Published Date: Jul 11, 2017
Account-based marketing (ABM) has recently become a popular term among business-to-business (B2B) marketers. ABM refers to a marketing practice where efforts focus on a predetermined set of customers who meet certain criteria. A set of customers can be narrowly defined and specific—like CIOs, or decision makers at Fortune 100 companies. It also can be more fluid and based on a set of parameters—like marketing directors at financial institutions or technology companies. At its core, ABM combines long-standing marketing best practices with new technologies. It allows marketers to target the right prospects with personalized marketing messages and then automate their entire customer acquisition process
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account-based marketing, business-to-business, personalized marketing, automation
    
AdRoll
Published By: AdRoll     Published Date: Jul 11, 2017
Account-based marketing (ABM) has recently become a popular term among business-to-business (B2B) marketers. ABM refers to a marketing practice where efforts focus on a predetermined set of customers who meet certain criteria. A set of customers can be narrowly defined and specific—like CIOs, or decision makers at Fortune 100 companies. It also can be more fluid and based on a set of parameters—like marketing directors at financial institutions or technology companies. At its core, ABM combines long-standing marketing best practices with new technologies. It allows marketers to target the right prospects with personalized marketing messages and then automate their entire customer acquisition process
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account-based marketing, business-to-business, personalized marketing, automation
    
AdRoll
Published By: Ayla Networks     Published Date: Aug 11, 2015
Innovative approaches for the Internet of Things on core building-block technologies in communications, IoT platforms and security. Gartner profiled five Cool Vendors that can help CIOs, IT leaders and decision makers to build IoT solutions.
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Ayla Networks
Published By: CA Technologies     Published Date: Jun 03, 2015
"Three key market dynamics are currently driving the need for transformation in almost every industry: 1) The need to leverage digital technologies to drive the core business 2) Next generation online consumers and socially networked buyers 3) The financial crisis Companies are under tremendous pressure to bring digital technologies at the center of their business to remain competitive, innovate, create new revenue streams, and drive greater customer intimacy. As a result the need to leverage technology to significantly reduce the cost of going to market while driving growth has led to increasing interest in software-based business models. "
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CA Technologies
Published By: CA Technologies     Published Date: Jun 04, 2015
Three key market dynamics are currently driving the need for transformation in almost every industry: 1) The need to leverage digital technologies to drive the core business 2) Next generation online consumers and socially networked buyers 3) The financial crisis Companies are under tremendous pressure to bring digital technologies at the center of their business to remain competitive, innovate, create new revenue streams, and drive greater customer intimacy. As a result the need to leverage technology to significantly reduce the cost of going to market while driving growth has led to increasing interest in software-based business models.
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CA Technologies
Published By: CA Technologies EMEA     Published Date: Apr 10, 2018
L’évolution toujours plus rapide des fortes attentes des utilisateurs impose un rythme d’évolution soutenu à l’univers des logiciels pour gagner encore en qualité, et les tests doivent pouvoir suivre la cadence. CA Technologies a sollicité Paul Gerrard, dirigeant de Gerrard Consulting, pour identifier les nouveaux défis liés aux tests dans l’économie numérique et les solutions qui ont émergé. Nous abordons quelques-uns de ces sujets dans le présent eBook et dans un manuel de poche.
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CA Technologies EMEA
Published By: CDW-Trend Micro     Published Date: Mar 26, 2015
In today’s ‘always on, always connected’ world where sensitive data is almost certain to be stored electronically, organizations can no longer afford to operate without some form of Endpoint Protection. The costs related to network downtime or stolen data resulting from malicious attacks significantly outweighs that of maintaining an up to date solution. Although the unified nature of Endpoint Protection has made extensive security functionality easier to manage, selecting the right products can be a difficult task. This whitepaper aims to explain how the core functionality of Enterprise Protection suites have developed, what to look for in a solution, and which technologies will need to be considered in the future. In today’s business environment, it is no longer a question of whether to invest in Endpoint Protection, but a question of which solution is right for your organization.
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endpoint security, data security, endpoint protection, enterprise protection, technology, networking, security, it management
    
CDW-Trend Micro
Published By: Cisco     Published Date: Feb 23, 2016
Cisco® Unified Access establishes a framework that securely, reliably, and seamlessly connects anyone, anywhere, anytime, using any device to any resource. This framework empowers all employees with advanced services, taking advantage of an intelligent, enterprise-wide network to increase revenue, productivity, and customer satisfaction while reducing operational inefficiencies across the business. Cisco Unified Access includes services-rich network edge systems and combines a core network infrastructure embedded with integration of productivity-enhancing advanced technologies, including IP communications, mobility, security, video, and collaboration services.
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framework, network infrastructure, communications, optimization
    
Cisco
Published By: Cisco and NVIDIA Corporation     Published Date: May 06, 2019
IT organizations are no longer just a business support function and cost center—they are expected to drive business as part of the core corporate strategy. Adding to this, IT landscapes continue to increase in complexity, complicating management and innovation. Digital transformation helps IT adapt to these changes. Building a hybrid or multi-cloud IT environment can help you transform successfully. An effective cloud environment can provide: • Improved infrastructure management and flexibility • More time for IT to focus on strategic projects rather than manage data centers. • Better IT cost management In fact, 49% of companies cite “modernized IT infrastructure and technologies with increased agility, flexibility, manageability, and security” as a digital initiative on their long-term roadmap.
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Cisco and NVIDIA Corporation
Published By: Cisco and NVIDIA Corporation     Published Date: Jun 13, 2019
IT organizations are no longer just a business support function and cost center—they are expected to drive business as part of the core corporate strategy. Adding to this, IT landscapes continue to increase in complexity, complicating management and innovation. Digital transformation helps IT adapt to these changes. Building a hybrid or multi-cloud IT environment can help you transform successfully. An effective cloud environment can provide: • Improved infrastructure management and flexibility • More time for IT to focus on strategic projects rather than manage data centers. • Better IT cost management In fact, 49% of companies cite “modernized IT infrastructure and technologies with increased agility, flexibility, manageability, and security” as a digital initiative on their long-term roadmap. To learn more, download this eBook!
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Cisco and NVIDIA Corporation
Published By: Cisco and NVIDIA Corporation     Published Date: Sep 09, 2019
The future of work means a new IT balancing act No matter what the work of your organization, today it’s likely done… …As much out of the office as in it …As much on mobile devices as traditional computers …And much more through cloud applications for core business activities and collaboration with customers and partners. The future of work has arrived, and with it comes a complex new balancing act for IT. On one side of the scale are high expectations for how IT can enable digital transformation and innovation in the business. On the other side is more accountability for mitigating risk, even as growing adoption of new technologies means more apps, more devices, and more mobile employees. This balancing act is driven by current challenges and trends in four areas.
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Cisco and NVIDIA Corporation
Published By: Cognizant     Published Date: Oct 23, 2018
As financial services firms embrace digital, they need business assurance strategies that extend conventional quality assurance methods to address the nuances of emerging technologies such as blockchain and advanced artificial intelligence (AI). At the same time, they also need assurance that their strategies can accommodate changes in the ever-shifting regulatory landscape wrought by the acceleration of digital within the core of their businesses. This white paper explores how financial firms can excel in digital by holistically addressing the quality of business processes built on disruptive technologies while assuring compliance to regulations.
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cognizant, finance, digital
    
Cognizant
Published By: DataCore     Published Date: Jul 10, 2019
With a software-based approach, IT organizations see a better return on their storage investment. DataCore’s software-defined storage provides improved resource utilization, seamless integration of new technologies, and reduced administrative time - all resulting in lower CAPEX and OPEX, yielding a superior TCO. A survey of 363 DataCore customers found that over half of them (55%) achieved positive ROI within the first year of deployment, and 21% were able to reach positive ROI in less than 6 months. Download this white paper to learn how software-defined storage can help reduce data center infrastructure costs, including guidelines to help you structure your TCO analysis comparison.
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software defined storage, virtualization, storage, storage costs, data center costs, infrastructure costs, tco, roi
    
DataCore
Published By: Dell EMC     Published Date: Aug 23, 2018
“Si les outils de conception 3D existent depuis quelque temps déjà, la consumérisation de la réalité virtuelle fait émerger des solutions de visualisation à un rythme sans précédent. La visualization a atteint un tel niveau que les concepteurs peuvent désormais créer des images photoréalistes de produits dans des environnements naturels avec plus de rapidité et de précision. Cela permet une commercialisation encore plus rapide et donne aux clients la possibilité d’expérimenter le produit par eux-mêmes, sans encourir les coûts réels de prototypage et de modélisation. Ce guide est conçu pour vous donner un aperçu des tout derniers développements en matière de visualisation et présente nos nouveaux centres d’excellence sur la réalité virtuelle, situés à Limerick, Cork, Paris, Francfort, Dubaï, Santa Clara et Austin, où vous pourrez découvrir les atouts de ces technologies.” Rahul Tikoo Directeur exécutif et directeur général Dell Precision
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Dell EMC
Published By: Dell EMC Storage     Published Date: Aug 15, 2019
Pursuing agility to truly impact business transformation requires embracing data center modernization as a core competency. Crucial to this is having the most up-to-date IT infrastructure to support the scale and complexity of a changing technology landscape. Companies must embrace this imperative by adopting software-defined data center principles, embracing modernization, and automating their IT management processes. Those that do will propel business innovation and deliver superior customer experiences with fast, secure, and reliable business technology. In December 2018, Dell Technologies commissioned Forrester Consulting to evaluate the business value of modern infrastructure in company data centers. Forrester conducted an online survey with 508 IT infrastructure technology decision makers in seven countries to explore this topic. This spotlight focuses on the 102 respondents we surveyed at midmarket businesses (MBs) with 100 to 499 employees. We found that while most midmarket fi
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Dell EMC Storage
Published By: Dell EMC Storage     Published Date: Sep 03, 2019
Pursuing agility to truly impact business transformation requires embracing data center modernization as a core competency. Crucial to this is having the most up-to-date IT infrastructure to support the scale and complexity of a changing technology landscape. Companies must embrace this imperative by adopting software-defined data center principles, embracing modernization, and automating their IT management processes. Those that do will propel business innovation and deliver superior customer experiences with fast, secure, and reliable business technology. In December 2018, Dell Technologies commissioned Forrester Consulting to evaluate the business value of modern infrastructure in company data centers. Forrester conducted an online survey with 508 IT infrastructure technology decision makers in seven countries to explore this topic. This spotlight focuses on the 102 respondents we surveyed at midmarket businesses (MBs) with 100 to 499 employees. We found that while most midmarket f
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Dell EMC Storage
Published By: Emarsys     Published Date: Feb 14, 2018
Expectations for dramatically improved customer experiences (CX) are driving retail investments in omnichannel technologies that provide competitive differentiation beyond core products and services. As retailers pursue more advanced capabilities, artificial intelligence (AI) technologies provide innovative opportunities for retail marketers. It is, therefore, mission-critical for retail decision-makers to understand how ready their organizations are to embrace AI technologies with the potential to propel them forward as industry leaders.
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marketing, retail, ecommerce, customer experiences
    
Emarsys
Published By: Epicor     Published Date: Jan 09, 2019
The plan is to move what you currently have onto a platform that gives you new capabilities to better support your transformation goals. Aberdeen Group has found that those who stay up to date with their ERP are, for example, almost three times as likely to have mobile ERP functionality, twice as likely to have integrated ERP and eCommerce, and five times more likely to have social business capabilities.1 Is it time for you to take the next step on your journey by moving to the Epicor ERP system? Consider these questions: XX How much time and money could your business save by eliminating inefficient processes, increasing worker productivity, and improving customer service? XX What goals can you achieve when your core software is integrated with Industry 4 .0 technologies to support the factory of the future? XX What would your business look like if you had real-time information to make informed business decisions that drive growth and profitability?
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Epicor
Published By: Epson     Published Date: May 14, 2018
Consumers worldwide continue to adopt and use technology in their shopping experience. Faced with rising customer expectations and increasing competitive pressures, retailers now are prioritizing in-store innovation. Many retailers have adopted multichannel implementations, in which mobile, web, and in-store shopping are enabled but not delivered consistently to the customer. The next step in this evolution is an omnichannel strategy, now being deployed by some retailers, which presents a consistent shopping experience across mobile, web, and in-store channels. Omnichannel also enables retailers to integrate back-end infrastructure technologies (e.g., servers, databases, etc.) and cloud-based services (e.g., loyalty programs, personalized recommendations, inventory management, etc.) to improve many aspects of store and enterprise operations. An omnichannel strategy relies on several core and supporting technologies. The key factors in evaluating any omnichannel-enabling solution includ
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Epson
Published By: Fujitsu America, Inc.     Published Date: Jan 22, 2019
Intel, the Intel logo, Intel Core, Intel vPro, Core Inside and vPro Inside are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries. The diversity and bureaucratic nature of government agencies have complicated communication for decades. But today digital technologies offer a path to connectivity and information sharing that could help break the gridlock. Innovative mobile and field force automation (FFA) technologies are helping state and federal government agencies break down the walls that hindered cooperation and decision making between offices and field personnel. This document is designed to help ensure that your mobile device platform selection and processes provide the power, reliability, and flexibility you need to achieve your mission — in the office, in the field, or ten flights up in the air.
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Fujitsu America, Inc.
Published By: Gleanster     Published Date: Nov 10, 2011
This Gleansight benchmark report is based on the experiences of 387 companies and includes the following sections: Reasons to Implement, Challenges, Value Drivers, Core Technologies and Success Story. It also includes a Vendor Landscape with descriptions, rankings and analysis of 39 solution providers. Social intelligence is being increasingly used today to describe the next rung on the evolutionary ladder of listening to and acting upon consumer conversation on the social web. That rung maps to a number of technology innovations. Chief among them are improved capabilities around analyzing and integrating all sources of voice-of-the-customer data to generate more actionable insights. Social intelligence also speaks to an emerging corporate mindset regarding the strategic importance of social data and the need to better capitalize upon it. This Gleansight benchmark report reveals how Top Performers are achieving success when it comes to the incessant quest to extract customer insights and take actions that ultimately translate into revenue growth, cost reduction, risk reduction and relationship enhancement.
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social intelligence, marketing, social media, gleanster
    
Gleanster
Published By: Gleanster     Published Date: Dec 14, 2011
This benchmark report is 26 pages and is based on the experiences of 319 companies. It includes the following sections: Reasons to Implement, Challenges, Value Drivers, Core Technologies and Success Story. It also includes a Vendor Landscape section with company descriptions, analyst commentaries and comparative rankings for 47 technology solution providers.
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gleanster, marketing, email marketing, personalization, b2b, customers, email campaigns
    
Gleanster
Published By: Gleanster     Published Date: Dec 14, 2011
This benchmark report is 28 pages and is based on the experiences of 389 companies. It includes the following sections: Reasons to Implement, Challenges, Value Drivers, Core Technologies and Success Story. It also includes a Vendor Landscape section with company descriptions, analyst commentaries and comparative rankings for 41 technology solution providers.
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gleanster, social media, marketing, engagement, social media marketing, customer relations
    
Gleanster
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