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Published By: CA Technologies     Published Date: Feb 04, 2015
The CA Technologies Buyers Guide: Choosing the Right Enterprise Mobility Management Solution for Your Business, will help you find an effective Enterprise Mobility Management solution that integrates the management of mobile devices, apps and content that will enable you to participate in the App Economy.
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CA Technologies
Published By: CA Technologies     Published Date: Jun 03, 2015
"Three key market dynamics are currently driving the need for transformation in almost every industry: 1) The need to leverage digital technologies to drive the core business 2) Next generation online consumers and socially networked buyers 3) The financial crisis Companies are under tremendous pressure to bring digital technologies at the center of their business to remain competitive, innovate, create new revenue streams, and drive greater customer intimacy. As a result the need to leverage technology to significantly reduce the cost of going to market while driving growth has led to increasing interest in software-based business models. "
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CA Technologies
Published By: CA Technologies     Published Date: Jun 04, 2015
Three key market dynamics are currently driving the need for transformation in almost every industry: 1) The need to leverage digital technologies to drive the core business 2) Next generation online consumers and socially networked buyers 3) The financial crisis Companies are under tremendous pressure to bring digital technologies at the center of their business to remain competitive, innovate, create new revenue streams, and drive greater customer intimacy. As a result the need to leverage technology to significantly reduce the cost of going to market while driving growth has led to increasing interest in software-based business models.
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CA Technologies
Published By: CA Technologies EMEA     Published Date: Sep 11, 2018
In too many organizations today, innovation isn’t happening fast enough. Within these businesses, skills are siloed and resources are misaligned. As businesses seek to speed innovation and meet their growth and revenue targets, they have to get maximum utility out of all their investments—including in the areas of IT infrastructure, product development and human resources. This buyer’s guide is intended to help those decision makers tasked with making this critical buying decision—focusing on the characteristics that help enterprises address both their immediate and long term needs. This guide shows how leveraging a PPM platform that delivers both top-down, strategic portfolio management, as well as bottom-up project management capabilities, helps organizations maximize their ROI over the long term.
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CA Technologies EMEA
Published By: Campaigner     Published Date: Jan 09, 2007
This white paper provides powerful tactics to help you grow bigger, better and more relevant opt-in lists — and turn your Web browsers into buyers.
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opt in, opt-in, list management, email list
    
Campaigner
Published By: Campaigner     Published Date: Jan 08, 2007
Email marketing is by far the best way to attract interest in, build desire for, and generate sales of your products and services. Without a well-managed opt-in email list, you can say goodbye to your email marketing investment. This white paper provides powerful tactics to help you grow bigger, better and more relevant opt-in lists - and turn your Web browsers into buyers.
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email marketing, opting in, opt in, opt-in, email lists, list rentals, ebusiness, return on investment, conversion rate, conversion, got corp, got corporation
    
Campaigner
Published By: Carbon Black     Published Date: Oct 10, 2018
According to ESG Research, 65% of organizations believe the skill level of their security team could be improved, and 48% are using more than 25 security products. This leads to more overworked staff and, ultimately, less effective security. Download the Replace AV Buyer's Guide to learn what your team should look for when replacing legacy AV with an endpoint security solution that is easy to manage and deploy, and can cost-effectively protect your growing business. In this buyer's guide you'll find: A core evaluation checklist for replacing AV. Guiding questions to frame your evaluation to replace AV. How to run a test of next-generation AV solutions. Learn more about replacing your traditional AV in the Replace AV Buyer's Guide.
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Carbon Black
Published By: Carbonite     Published Date: Jan 04, 2018
Find out five good reasons to consider disaster recovery as a service (DRaaS) and use our buyer’s cheat sheet to make sure you are asking the right questions when evaluating a DRaaS solution.
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Carbonite
Published By: Carbonite     Published Date: Oct 10, 2018
Find out five good reasons to consider disaster recovery as a service (DRaaS) and use our buyer’s cheat sheet to make sure you are asking the right questions when evaluating a DRaaS solution.
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Carbonite
Published By: CatapultWorks     Published Date: Apr 30, 2014
In a B2B era saturated with talk of hyper-informed customers self-navigating the fabled buyer’s journey using multiple interconnected channels and devices, one topic remains steadfastly critical: branding. Despite dazzling new cosmos of B2B marketing, branding more than ever is central to B2B sales.
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catapultworks, marketing, informed customers, branding, b2b marketing, b2b sales, buyer's journey, traditional marketing, sales
    
CatapultWorks
Published By: CEB     Published Date: Aug 12, 2013
B2B buyers are learning on their own and delaying contact with suppliers until late in the purchase. Most B2B marketers are fighting back with thought leadership—but it’s not working. The Challenger Marketing approach helps marketers stand out amongst the noise and more reliably reset the customer’s purchase criteria decisively in theirf avor.
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content marketing, thought leadership, b2b marketing, demand generation, lead generation
    
CEB
Published By: CEB     Published Date: Sep 04, 2013
B2B buyers are learning on their own and delaying contact with suppliers until late in the purchase. Most B2B marketers are fighting back with thought leadership—but it’s not working. The Challenger Marketing approach helps marketers stand out amongst the noise and more reliably reset the customer’s purchase criteria decisively in their favour.
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content marketing, thought leadership, b2b marketing, demand generation, lead generation
    
CEB
Published By: CEB     Published Date: Nov 24, 2014
Many brands are struggling to keep up and are losing ground as consumers demand higher levels of service through a more digital experience. Making matters worse, these changes are driven by a massive generation that is notoriously difficult to engage. Winning consumers over today requires building new capabilities that make brands more agile and provides deeper, more intimate knowledge of buyers.
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b2c marketing insights, b2c marketing teams, consumers demand insights, customer experience, effortless experience, marketing leaders, global marketing executives, digital marketing strategies, marketing executives, traditional marketing, sales
    
CEB
Published By: CEB     Published Date: Dec 03, 2015
The key challenge of B2B selling today: customer purchase processes are overwhelmed by an increasingly large and diverse number of customer stakeholders who can’t reach consensus on a common course of action. Learn how to overcome buyer dysfunction and guide customer to consensus.
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marketing, sales, b2b, challenger, consensus, mobilizer, implementation, product marketing, blocker, commercial insight, search marketing
    
CEB
Published By: Centrify     Published Date: Sep 08, 2015
Read this IDC Buyer’s Case Study focused on how a prekindergarten through grade 12 school district located in Grand Island, Nebraska, implemented the Centrify Identity Service to integrate the school system's fleet of Mac computers with Active Directory and provide unified access management, authorization, password management, and authentication capabilities.
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device management, security management, mobility, application security, management solutions
    
Centrify
Published By: Centrify Corporation     Published Date: Apr 13, 2018
A Zero Trust approach to security requires a combination of Identity Services to deliver identity assurance, trusted endpoints, conditional policy and least privilege. This guide identifies the specific capabilities you need within four key areas of identity and helps you compare capabilities across major vendors with respect to Application Services, Endpoint Services, Infrastructure Services and Analytics Services.
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Centrify Corporation
Published By: Cherwell Software     Published Date: Apr 12, 2019
Info-Tech’s Category Reports provide a comprehensive evaluation of popular products in the IT Service Management market. This buyer’s guide is designed to help prospective purchasers make better decisions by leveraging the experiences of real users. The data in this report is collected from real end users, meticulously verified for veracity, exhaustively analyzed, and visualized in easy to understand charts and graphs. Each product is compared and contrasted with all other vendors in their category to create a holistic, unbiased view of the product landscape. Use this report to determine which product is right for your organization. For highly detailed reports on individual products, see Info-Tech’s Product Scorecard.
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Cherwell Software
Published By: Cisco     Published Date: Jan 29, 2009
Small business telephone systems are available in a variety of configurations, offering an ever-growing range of features and benefits. The most advanced small business telephone systems today run on Internet Protocol (IP) networks—the same network many small businesses use to connect employees, devices and information resources.
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cisco, small business phone systems, ip networks, internet protocol, videoconferencing, unified messaging, mobile softphones, automated attendant, paging and intercom, crm
    
Cisco
Published By: Cisco     Published Date: Mar 10, 2011
Expert business phone system purchasers recommend focusing on four major areas of the decision-making process.
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cisco, business phone system, voip
    
Cisco
Published By: Cisco     Published Date: Nov 17, 2014
This document will identify the key questions you should ask your advanced malware protection vendor, and show you how Cisco combats today’s advanced malware attacks using a combination of four techniques.
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sourcefire, antimalware protection, network protection, evolving threats, antimalware vendors, malware, cisco, collective intelligence, big data, traditional defenses, security
    
Cisco
Published By: Cisco     Published Date: Nov 17, 2014
Today’s malware authors continue to increase their capabilities faster than security solutions can adapt to them. Whether it’s changing their attacks or hiding malicious code within web pages, it’s more difficult to identify legitimate network traffic. With first-generation network security devices, it is nearly impossible to defend against today’s threats. The situation will get worse before it gets better. Adversaries now utilize agile development and testing methods to develop their malware, they test new malware against the latest security software to increase effectiveness. Next-generation network security devices are emerging that provide the visibility and situational context required to meet today’s threats. These solutions use security automation to provide a sophisticated solution that is both lightweight and agile
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malware, cisco, command and control evasion, port hopping, zero-day attacks, encapsulation, encrypted traffic, networking, security, software development, it management, business technology
    
Cisco
Published By: Cisco     Published Date: Aug 18, 2014
The latest Gartner Magic Quadrant Reports are available, covering Secure Web Gateway (SWG) and Secure Email Gateway vendors. Published in May and July 2013, you’ll get insights on the current state of security threats and solutions. Find out why Gartner says, “The secure email gateway market is mature. Buyers should focus on strategic vendors, data loss prevention, capability encryption, and better protection from targeted phishing attacks.
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email, web security, quadrant, solutions, threats, data loss, phishing attacks, protection, gateway
    
Cisco
Published By: Cisco     Published Date: Jan 15, 2015
Today’s adversaries continue to increase their capabilities faster than the defenses deployed to stop them. Whether they are obfuscating their attacks or hiding malicious code within webpages and other files, they are making it more and more difficult to profile and identify legitimate network traffic. This is especially true in firstgeneration network security devices that restrict protection and policies to ports and protocols.
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firewall, buyers guide, protocols, next generation, networks, computing, cloud, innovation, enterprise, datacenter, social, analytics, it management, data management
    
Cisco
Published By: Cisco     Published Date: Apr 08, 2015
This buyer’s guide provides an in-depth explanation of the factors that impel organizations to look at nextgeneration security solutions. It also offers: • An analysis of the capabilities you should look for (and demand) in your network security solutions • Arms you with the information you need to be an educated buyer • Helps you get what you need, and not a set of future capabilities packaged in a “marketecture” that you can’t deploy
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next generation, firewall, malware, threat, complexity, costs, visibility, protection, network, enterprise, solution, security, data management
    
Cisco
Published By: Cisco     Published Date: Apr 08, 2015
This document will identify the essential capabilities you should seek in an advanced malware protection solution, the key questions you should ask your advanced malware protection vendor, and shows you how Cisco combats today’s advanced malware attacks using a combination of four techniques: ? Big data analytics ? Collective global security intelligence ? Enforcement across multiple form factors (networks, endpoints, mobile devices, secure gateways, and virtual systems) ? Continuous analysis and retrospective security
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protection, analytics, global security, intelligence, virtual, gateway, attacks, malware, big data, security, data management
    
Cisco
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