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sales playbook

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Published By: ServiceSource     Published Date: Nov 12, 2019
It’s important to grow your customer base and market share. But by focusing all of your attention on net new sales, you’re only scratching the surface of your revenue potential. While this strategy might work out in the short term, it’s a surefire recipe for stagnation down the road. It’s time for a different approach – one that is focused not only on continuously improving customer outcomes, but also increasing the profitability of your relationship with them. Download our playbook, “Mining for Value: A Comprehensive Guide to Customer Expansion,” to learn how you can maximize the value of your existing customers.
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ServiceSource
Published By: Zilliant     Published Date: Oct 11, 2019
The maintenance, repair and overhaul (MRO) and industrial distribution industry is massive and continues to grow at a steady pace. Despite this positive outlook, individual MRO distributors aren’t short on their own challenges when it comes to retaining and growing their market share. There are several factors hindering MRO companies from retaining the share they have and claiming more. Namely: • Complexity: Their large customer counts and behemoth SKU counts render it impossible to give reps market-aligned pricing guidance and sales intelligence • Competition: MRO is ripe for poaching by Amazon, and as a result, traditional distributors continue to see market share slipping away to the online giant • Skills: A massive generational shift in the workforce is resulting in a skills gap that’s proving particularly problematic to fill In this playbook for MRO and industrial products distributors, we will discuss how growth is hindered in this dynamic industry and then provide reimagin
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Zilliant
Published By: Marketo     Published Date: Mar 11, 2014
In order for enterprise companies to be successful in today’s economy, sales and marketing teams must be aligned. Both departments must come together to develop strategies, processes and best practices to pave the foundation for collaboration. Understanding what marketing will provide and what to expect from sales is the first step. Use this playbook to begin your aligned lead generation efforts today.
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marketo, sales, marketing, collaboration, sales tactics, lead generation, revenue success, team integration, middle of the funnel, bottom of the funnel, service level agreements, demographics, search marketing, email marketing, emerging marketing, marketing research, traditional marketing
    
Marketo
Published By: Marketo     Published Date: Mar 13, 2014
In order for enterprise companies to be successful in today’s economy, sales and marketing teams must be aligned. Both departments must come together to develop strategies, processes and best practices to pave the foundation for collaboration. Understanding what marketing will provide and what to expect from sales is the first step. Use this playbook to begin your aligned lead generation efforts today.
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marketo, sales, marketing, collaboration, sales tactics, lead generation, revenue success, team integration, middle of the funnel, bottom of the funnel, service level agreements, demographics
    
Marketo
Published By: Qvidian     Published Date: May 04, 2015
Sales playbooks merge your organization’s sales processes with the supportive content, tools, messages and strategies a sales team needs to close business at each stage of the buying process. They provide salespeople with the guidance and situational coaching they need to advance and win deals. And they can be developed for any recurring selling situation that you want to drive repeatable behavior and remain agile. A winning sales playbook consists of a series of “plays” that are based on what’s proven to work in previous sales engagements. Download this playbook today to learn how to shorten sales cycles, increase win rates, ramp up new salespeople, bolster deal sizes and optimize overall sales performance!
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qvidian, sales playbook, buying process, sales solutions, sales enablement, content management, emerging marketing, traditional marketing, sales
    
Qvidian
Published By: Qvidian     Published Date: Sep 09, 2015
Download this Research Perspective today and learn how to improve your sales execution through your selling process.
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qvidian, sales performance, selling process, sales playbooks, best practices, internet marketing, crm & customer care, sales
    
Qvidian
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