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Published By: Polycom     Published Date: Feb 25, 2015
The workplace is undergoing fundamental changes, with people persistently connected by digital collaboration technologies and an evolving work environment. Understanding these key trends will enable enterprises to prepare for and implement a collaborative workplace.
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polycom, collaboration, connectivity, communication, deployment, video conferencing, infrastructure, user experience, digital, global, mobile, contextual, visual, byod, social, business technology, telecom
    
Polycom
Published By: Brandwatch     Published Date: Dec 01, 2015
Luxury fashion brands have been slow to adapt to the emergence of social media, and have suffered from a series of missed opportunities that range across product development, marketing and sales departments. Download this Brandwatch report to learn how social media presents these brands with valuable opportunities to understand their audience and which brands are setting the trends on social platforms.
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social media, social intelligence, social media monitoring, social listening, social insights, luxury, luxury fashion, fashion, retail, search marketing, email marketing, emerging marketing, advertising agencies, internet marketing, crm & customer care, marketing research, e-commerce, traditional marketing
    
Brandwatch
Published By: Citrix Online     Published Date: Jul 02, 2010
This white paper presents a summary of the survey results regarding their marketing plan and tactics, identifies top trends from this survey, and also discusses the increasingly important role of Webinars in small business marketing in 2009.
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citrix online marketing, gotowebinar, webinar, small business, lead generation
    
Citrix Online
Published By: IBM     Published Date: Sep 11, 2013
Learn how social media is reshaping the relationships that customers are having with products, services, and brands and how using the right combination of technologies will help you understand emerging consumer trends and increase the ROI of your marketing campaigns
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social media analytics, consumer insights, marketing, roi, consumer trends, technologies, retail
    
IBM
Published By: IBM     Published Date: May 28, 2014
The ability to keep pace with trends like big data, open data, sophisticated analytics, and the de-compartmentalization of data silos and processes, distinguishes leading master data management (MDM) solutions from their counterparts. IBM, one of the five vendors in this evaluation, is positioned as THE leader with the most prominent, widely implemented solution in the market.
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ibm, forrester, master data management, big data, database management technology, data administrators, infosphere, biginsights, industry-standard sql, management systems, database metadata, application programming interfaces, api, data persistence, virtualize data, lifecycle management, big data strategy, it management, data management, data center
    
IBM
Published By: IBM     Published Date: Sep 08, 2016
Read this white paper to discover how predictive analytics and cognitive commerce make it possible to get instant access to integrated information and actionable insights so you can deliver superior-and profitable-interactions with customers. You'll learn: What it takes to uncover hidden trends and explore relationships across disparate data sources using natural language queries Ways to use in-depth insight to create highly relevant campaigns and content that's aligned with individual customer behaviors and preferences How to take product recommendations to new levels of accuracy with pinpoint prediction and targeting
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ibm, ecommerce, b2c, b2c ecommerce, commerce, data, business advisor, enterprise applications, business technology, e-commerce
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
Social media is reshaping the relationships that customers have with products, services and brands. Read this white paper to learn how the right combination of technologies can help you understand emerging consumer trends and increase the ROI of your marketing campaigns.
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ibm, retail, social media, analytics, insights, actionable, relationships, technology
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
As a precursor to the IBM Global Chief Marketing Officer (CMO) Study to be published later in 2011, the Economist Intelligence Unit, in cooperation with the IBM Institute for Business Value, conducted an online survey of nearly 300 executives to assess which trends are impacting CMOs and how CMOs are responding to today's complex business environment.
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ibm, retail, cmo, trends, business environment, innovate
    
IBM
Published By: IBM     Published Date: Oct 31, 2014
Social media is reshaping the relationships that customers have with products, services and brands. Read this white paper to learn how the right combination of technologies can help you understand emerging consumer trends and increase the ROI of your marketing campaigns.
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social media analytics, customer satisfation, consumer trands, roi, marketing campaigns, crm & customer care, marketing research, sales
    
IBM
Published By: IBM     Published Date: Dec 03, 2015
IBM's white paper looks at the trends driving the move to SDN, the implications for the enterprise and the actions you can take to optimize the outcome for your business.
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ibm, software defined networking, sdn, enterprise, networking, software development, business technology
    
IBM
Published By: IBM     Published Date: Jan 12, 2016
With the holiday season right around the corner, it's time for retailers to take a closer look at the strategies that can ensure success to uncover any potenital roadblocks on the horizon. Read the report to get the latest online shopping trends and best practices to maximize holiday returns.
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mobile traffic, trends, best practices, retail
    
IBM
Published By: IBM     Published Date: Feb 29, 2016
IBM's white paper looks at the trends driving the move to SDN, the implications for the enterprise and the actions you can take to optimize the outcome for your business
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ibm, software, networking, sdn, software development, enterprise applications, data management, business technology
    
IBM
Published By: IBM     Published Date: Apr 04, 2016
This report from IBM Emergency Response Services discusses four key trends in cybersecurity based on field experience in responding to client security incidents.
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ibm, cybersecurity, ibm emergency response services, cyber crime trends, security, knowledge management
    
IBM
Published By: IBM     Published Date: Sep 30, 2016
Gartner, Inc. has positioned IBM as a leader in providing Security Information and Event Management (SIEM) software in the newly published Gartner Magic Quadrant for SIEM Technology. Read the Gartner report to learn why IBM is positioned as a leader, the strenghts of IBM QRadar for security intelligence & analytics and market trends and vendor evaluation criteria.
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ibm, security, security intelligence, gartner, magic quadrant, siem, networking, knowledge management, enterprise applications, business technology
    
IBM
Published By: IBM     Published Date: Jul 17, 2018
With the deadline for GDPR compliance looming in May 2018, it’s a good time for security and privacy professionals to take stock of how their readiness efforts and approaches compare to the rest of the industry. This data-driven report outlines the current state of compliance, trends by industry and geography, and key Forrester recommendations for moving your efforts forward.
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IBM
Published By: Group M_IBM Q418     Published Date: Sep 25, 2018
With the deadline for GDPR compliance looming in May 2018, it’s a good time for security and privacy professionals to take stock of how their readiness efforts and approaches compare to the rest of the industry. This data-driven report outlines the current state of compliance, trends by industry and geography, and key Forrester recommendations for moving your efforts forward.
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Group M_IBM Q418
Published By: Group M_IBM Q2'19     Published Date: May 21, 2019
ODM is the evolution of business rules management. It provides a complete, easy-to-use system for automating day-today operational decisions and allows businesspeople and IT to collaborate on business rules by using an interface and a language that are comfortable and intuitive for both. ODM not only allows you to automate your business rules, but also it enables you to apply insights and analytics to operational decisions by bringing together data from different sources and looking at historical trends and patterns to determine the next best action. It ensures that you’re making the right decisions at the right time, when it can make a difference. What can this mean for your business? Adopting operational decision management can: • Improve customer centricity (acquisition and retention) by engaging individuals at the right time with the right offers
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Group M_IBM Q2'19
Published By: CollabNet     Published Date: Dec 20, 2011
In this ever-changing world of software development, it's critical to keep up with technologies, methodologies and trends. Discover five tested and proven software development practices your team should be utilizing to accelerate software delivery.
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agile, software development, continuous integration, alm, dev teams, accelerate delivery, developers, app dev
    
CollabNet
Published By: Intel     Published Date: Apr 16, 2012
Read how blades are the best infrastructure choice for an extremely wide range of enterprise applications and use cases.
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intel, storage, 2.0, infrastructure, trends, storage, flexibility, drivers, market dynamics, trends, converged, custom requirement, deduplication, tiering, protocol, foundation
    
Intel
Published By: Cisco     Published Date: Jul 11, 2016
As the corporate landscape becomes increasingly mobile, and workers collaborate across a growing range of devices, organizations are implementing an agile and secure unified communications infrastructure. Active deployment of UC technology solutions has been on the rise among enterprises; however, adoption among midsize businesses has been notably slower. Yet in seeking ways to do more with less, midsize organizations are increasingly turning to the cloud and converged networks to provide UC solutions. In October 2013, Cisco commissioned Forrester Consulting to dive deeper into the current usage trends and perceptions of unified communications among midsize organizations (100 to 999 employees) across North America, Asia, and Europe.
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Cisco
Published By: Cisco     Published Date: Jul 11, 2016
Digitization is reshaping the business landscape at an unprecedented rate. The disruption of established businesses used to take decades, but natively digital organizations such as Uber, Google and Amazon have disrupted their respective markets in fewer than 10 years. Digital transformation is creating new winners and losers faster than ever before. Exhibit 1 shows that in 1960, on average, businesses remained on the S&P 500 Index for 50 to 60 years; by 1980, the rate of change was cut in half. Based on these trends, by 2025, businesses are forecast to stay on the index for an average of only 12 years. Leveraging this economic data, ZK Research predicts that 75% of the index will turn over in the next 10 years. New market leaders will emerge, and established organizations will struggle to survive.
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Cisco
Published By: IBM     Published Date: Apr 03, 2017
Businesses today certainly do not suffer from a lack of data. Every day, they capture and consume massive amounts of information that they use to make strategic and tactical decisions. Yet organizations often lack two critical capabilities when it comes to making the right decisions for the business: the ability to make accurate predictions about the future, and to then use those predicted insights in conjunction with organizational goals to identify the best possible actions they should take. The combination of predictive analytics and decision optimization provides organizations with the ability to turn insight into action. Predictive analytics offers insights into likely scenarios by analyzing trends, patterns and relationships in data. Decision optimization prescribes best-action recommendations given an organization’s business goals and business dynamics, taking into account any tradeoffs or consequences associated with those actions.
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predictive analytics, analytics, data analytics, financial marketing, market analytics, data resources, data optimization
    
IBM
Published By: IBM     Published Date: Apr 20, 2017
Cybercrime is more sophisticated and dangerous than ever before, and the scope of newly emerging threats is unprecedented. At the same time, the growing number and diversity of endpoints in the enterprise is expanding the network edge to the point of disappearing. Both these trends will continue with ongoing bring your-own-device (BYOD) initiatives and explode with the emerging Internet of Things (IoT).
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cyber crime, security compromise, software management, information security, it management
    
IBM
Published By: IBM     Published Date: Jul 26, 2017
IBM Security and Ponemon Institute are pleased to release the 2017 Cost of Data Breach Study: Global Overview. According to our research, the average total cost of data breach for the 419 companies participating in this research decreased from $4.00 to $3.62 million The average cost for each lost or stolen record containing sensitive and confidential information also significantly decreased from $158 in 2016 to $141 in this year’s study. However, despite the decline in the overall cost, companies in this year’s study are having larger breaches. The average size of the data breaches in this research increased 1.8 percent
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data breach, security, research study, data trends
    
IBM
Published By: IBM     Published Date: Jul 26, 2017
Security incidents have been on the rise for the past few years, and most experts in cybersecurity believe the trend will only continue to intensify. Here, though, our subject is not the high-profile, headline-grabbing attacks we all know about but the everyday struggle of organizations everywhere, in every industry, to protect their data in a world of thieves.
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security, cyber crime, trends, cyber security, data protection
    
IBM
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