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Published By: Webroot     Published Date: Sep 18, 2013
With the exploding use of mobile devices and BYOD, mobile apps represent a major new threat. This infographic reveals some surprising facts about malicious mobile apps, including where they come from, what they do, and what other IT pros are thinking about MMAs. Below are some key highlights: • 73% of IT pros expect mobile threats to their networks will increase in the next 12 months • Mobile threats account for 59% of all malware • 12% of all Android Apps are now malicious
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malicious mobile apps, mobile apps, malware, security, smartphones, mobile threat, mobile device, byod, business technology
    
Webroot
Published By: ClearSlide, Inc     Published Date: Nov 06, 2013
This Clearslide-commissioned profile of US enterprise sales leaders evaluates the current adoption trends surrounding sales engagement platforms as well as the challenges that sales leaders and sellers face, based on Forrester's own market data and a custom study of the same audience.
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sales engagement plafform, customer engagement, shorten sales cycles, sales enablement software, sales analytics, clearslide, customer management software, sales prospect tracking, customer engagement tools, optimize sales process, sales predictability tools, sales productivity tools, sales web tools, mobile apps for sales, online collaboration tool, how to deliver a good sales pitch, email pitch, presentation sharing software, improve sales forecasting, improve sales management
    
ClearSlide, Inc
Published By: Marketo     Published Date: Mar 13, 2014
Enterprise marketers have larger sends and bigger budgets, which increases their need to A/B test new techniques, layouts, and messaging for lead generation campaigns. Optimizing and improving conversion rates can make a big difference in marketing ROI, and lead to proven tactics and techniques organizations can adopt over time.
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marketo, lead generation, marketing roi, metrics planning, first touch, multi touch, influences, a/b test, conversion rates, testing techniques
    
Marketo
Published By: Marketo     Published Date: Oct 08, 2014
In this on-demand demo, learn how leading enterprise marketing teams are leveraging Marketo’s customer engagement platform to increase lead conversion, improve marketing ROI and integrate social campaigns.
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marketo, enterprise marketing, lead conversion, marketing roi, emerging marketing
    
Marketo
Published By: Marketo     Published Date: Dec 11, 2015
In this on-demand demo, learn how leading enterprise marketing teams are leveraging Marketo’s customer engagement platform to increase lead conversion, improve marketing ROI and integrate social campaigns.
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webinar, marketo, demo, crm, lead conversion, marketing, roi, business technology, internet marketing, crm & customer care, marketing research, sales
    
Marketo
Published By: Gigya     Published Date: Jun 20, 2014
As marketers the world over share conflicting stories of social triumph and trial in the pages of leading industry pubs, rumors run rampant across this largely uncharted marketing territory. We’re busting 5 major social marketing myths that have made their way into mainstream marketing lore, and revealing proven facts and strategies to help guide your social efforts and execution.
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social login, gamification, social plugin, rating and review software, user management tool, social user management software, social customer tool, social consumer data, increase social engagement, consumer data management, permission based identity, single sign on, social consumer insights, big data marketing, data driven marketing , social marketing, social widget, social network plugin vendors, janrain, social annex
    
Gigya
Published By: Pillar Data Systems     Published Date: Apr 20, 2010
Download this white paper to learn how to avoid over-provisioning your storage so you can avoid additional capital expenditure and increase your ROI.
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pillar data systems, quality of service, qos, roi, shared storage environment
    
Pillar Data Systems
Published By: iCims     Published Date: Oct 02, 2015
Recruiting departments are increasingly adopting marketing techniques to attract the best talent to their organizations. Software solutions, such as the iCIMS Talent Platform, can help companies keep their brand consistent across all recruiting mediums through branded email communication, social media micro sites and more. Recruiting with an effective employment brand can increase candidate engagement and interest in joining your company.
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recruiting, talent management, talent recruitment, recruiting solutions, human resources
    
iCims
Published By: Optify     Published Date: Aug 03, 2012
With dozens of metrics out there, it's critical that you cut through the noise and focus on those metrics that prove your inbound programs are driving high-quality leads and growing your sales pipeline.
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b2b marketing, seo, search engine optimization, internet marketing, inbound marketing, lead generation, increased roi, search marketing, email marketing, emerging marketing, social media, marketing research
    
Optify
Published By: IBM     Published Date: Apr 29, 2014
Social media is reshaping the relationships that customers have with products, services and brands. Read this white paper to learn how the right combination of technologies can help you understand emerging consumer trends and increase the ROI of your marketing campaigns.
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ibm, retail, social media, social media analytics, consumer insights, customer relationships, roi, business technology, consumer trends, marketing, crm & customer care, e-commerce
    
IBM
Published By: Adobe     Published Date: Nov 05, 2014
When mobile is done right, businesses reap the benefits. Companies using mobile analytics see an 11.2% increase in marketing ROI compared to a 15.9% decrease for companies that don’t. The Aberdeen Group report, Mobile Analytics: Precision Marketing across Mobile Touch-Points, provides insights into better mobile strategies. Read the report to see how incorporating analytics into your mobile marketing strategy will: • Increase brand awareness • Raise your return on marketing investments • Boost average order value • Improve time-to-market of products and services
Tags : 
mobile analytics, precision marketing, mobile touch-points, mobile analytics, emerging marketing, marketing research
    
Adobe
Published By: Adobe     Published Date: Jan 12, 2015
When mobile is done right, businesses reap the benefits. Companies using mobile analytics see an 11.2% increase in marketing ROI compared to a 15.9% decrease for companies that don’t. The Aberdeen Group report, Mobile Analytics: Precision Marketing across Mobile Touch-Points, provides insights into better mobile strategies.
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adobe, mobile, marketing, demand, customers, analytics, strategy, cmo, roi, romi, multi-channel, kpi, voc, predictive, crm & customer care
    
Adobe
Published By: GlobalSCAPE     Published Date: Nov 08, 2013
The paper explains that the right MFT solution can enable business growth, enhance operational efficiency, enable compliance, reduce costs, and increase ROI.
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globalscape, ftp. mft, file transfer, secure file transfer, business data, managed file transfer, business technology
    
GlobalSCAPE
Published By: IBM     Published Date: Sep 11, 2013
Learn how social media is reshaping the relationships that customers are having with products, services, and brands and how using the right combination of technologies will help you understand emerging consumer trends and increase the ROI of your marketing campaigns
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social media analytics, consumer insights, marketing, roi, consumer trends, technologies, retail
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
Social media is reshaping the relationships that customers have with products, services and brands. Read this white paper to learn how the right combination of technologies can help you understand emerging consumer trends and increase the ROI of your marketing campaigns.
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ibm, retail, social media, analytics, insights, actionable, relationships, technology
    
IBM
Published By: IBM     Published Date: Oct 31, 2014
Social media is reshaping the relationships that customers have with products, services and brands. Read this white paper to learn how the right combination of technologies can help you understand emerging consumer trends and increase the ROI of your marketing campaigns.
Tags : 
social media analytics, customer satisfation, consumer trands, roi, marketing campaigns, crm & customer care, marketing research, sales
    
IBM
Published By: IBM     Published Date: Jul 12, 2016
Join us for a complimentary webinar with Mark Simmonds, IBM big data IT Architect who will talk with leading analyst Mike Ferguson of Intelligent Business Strategies about the current fraud landscape. They will discuss the business impact of fraud, how to develop a fraud-protection strategy and how IBM z Systems analytics solutions and predictive models can dramatically reduce your risk exposure and loss from fraud.
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ibm, z systems, fraud loss reduction, fraud management, fraud prevention, fraud analytics, roi, security
    
IBM
Published By: IBM     Published Date: Jul 15, 2016
Read this Forrester report to learn how to: 1) Increase network security, performance, and availability, 2) Reduce costs and protect your investment with Flexible Performance Licensing, 3) Evaluate the potential return on investment (ROI) your organization may realize with XGS.
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economics, forresster, ibm, security, network protection, performance, business technology
    
IBM
Published By: IBM     Published Date: Sep 30, 2016
Read this Forrester report to learn how to: 1) Increase network security, performance, and availability, 2) Reduce costs and protect your investment with Flexible Performance Licensing, 3) Evaluate the potential return on investment (ROI) your organization may realize with XGS.
Tags : 
ibm, security, network protection, ibm security network protection, cyber threats, network, xgs, forrester, tei, total economic impact, networking, enterprise applications, business technology
    
IBM
Published By: TAKE Supply Chain     Published Date: Mar 18, 2016
TAKE's tailored solution for Applied Materials delivered real-time information and enhanced controls from the initial order to just-in-time parts delivery to the manufacturing shop floor. Results include a 10-15% increase in on-time delivery, 30% reduction in premium freight costs, 25-30% reduction in receiving discrepancies, and an ROI of nearly 500% and $2.5 million in recurring annualized savings.
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TAKE Supply Chain
Published By: Marketo     Published Date: Feb 17, 2011
Marketing Automation is a comprehensive solution that can dramatically increase the ROI of the investment in your CRM solution. Learn what Marketing Automation is, the benefits of CRM and marketing automation systems, and why CRM alone is not enough.
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marketo, marketing automation, roi, crm
    
Marketo
Published By: McAfee, Inc.     Published Date: Jun 08, 2009
Learn how Jelly Bean increased ROI and conversions by implementing McAfee SECURE™ service and building trust with their visitors. Download today!
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jelly belly, mcafee, secure, service, roi, conversions, trustmark, website security, certification
    
McAfee, Inc.
Published By: SPSS Inc.     Published Date: Mar 15, 2010
This paper focuses on six myths that surround direct marketing best practices and discusses how you can use specific analytical techniques and tools to beat these myths, increase response rates and boost ROI.
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spss, direct marketing software, campaign optimization, response rate, roi, segmentation, cluster analysis, customer persona, rfm, testing, prospect profiling, purchase score, postal code analysis, up-sell, cross sell
    
SPSS Inc.
Published By: Royal Caribbean International®     Published Date: Oct 26, 2012
With rewarding incentives, memorable meetings and successful conferences, you can increase ROI and employee satisfaction at the same time! Download the 2012-2013 corporate meetings, incentives and charters planning guide to learn how Royal Caribbean can take your event to the next level.
Tags : 
royal carribean, travel, incentive, event, cruise, employee incentives, corporate travel, human resources management
    
Royal Caribbean International®
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