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Published By: Boothster     Published Date: Jun 30, 2011
Benefits of green trade show displays
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green trade show displays, sustainable business, green marketing, green exhibiting
    
Boothster
Published By: Adobe     Published Date: Oct 30, 2014
This guide aims to help transform your email marketing strategy into a money-making machine
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a guide to email marketing, transforming email marketing, email marketing tactics, email marketing
    
Adobe
Published By: Adobe     Published Date: Oct 30, 2014
This guide provides 6 reasons why web analytics fail in the first place, followed by 10 ways that you can reenergise your web analytics.
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reenergise web analytics, web analytic software, a guide to web analytics, web analytic programs
    
Adobe
Published By: Arbor     Published Date: Sep 20, 2013
Today’s hosting provider can increase revenue by capitalizing on the growing demand of business customers for hosted online operations—provided, of course, that it can safeguard these critical operations against DDoS-related outages. Using the simple, step-by-step approach described in this paper, providers can model the financial impact of a DDoS attack on their operations and calculate the ROI of an effective DDoS defense solution.
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distributed denial of services, defense solutions, security, financial management, ddos attacks, ddos protection, ddos defense system, ddos protection solutions, roi, finance
    
Arbor
Published By: Globalscape     Published Date: Mar 21, 2014
This whitepaper describes the formal and informal file-sharing methods business employees use to perform their daily functions and explains that, from sending small text documents to multi-gigabyte video files, the right managed file transfer (MFT) solution can allow such transfers to continue without risking the security of the corporate network. The paper explains that the right MFT solution can enable business growth, enhance operational efficiency, enable compliance, reduce costs, and increase ROI. Choosing the right MFT solution requires eight considerations described in the paper, and concludes by explaining why Globalscape solutions are the choice of our customers around the world.
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it management, data management
    
Globalscape
Published By: Adobe     Published Date: Mar 03, 2017
Retail marketers who see the customer path as a linear path are out of touch with their customers. The customer journey contains multiple channels where customers expect retailers to remember their preferences and anticipate their needs. In Ten Ways Cross-Channel Marketing Is Not Rocket Science, you’ll learn how to connect with your customers and reach them in personal and relevant ways — all from reliable data you collect. The Adobe marketing guide shows you how to: • Identify the data you need to map your customers’ journeys. • Coordinate channels and use their strengths to deliver the best customer experiences. • Apply technology to build customer relationships, improve loyalty and increase ROI.
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retail marketing, customer experience, cross-channel marketing, roi, customer loyalty, adobe
    
Adobe
Published By: Dun & Bradstreet     Published Date: Feb 03, 2016
Better customer data management increases marketing ROI.” Easy to say, but not so easy to prove. This whitepaper provides everything you need to build a business case for customer data management, including: What organizational data maturity is and how it benefits the business Actual performance outcomes of data-mature organizations Data maturity’s quantifiable impact on targeting, nurturing and close
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Dun & Bradstreet
Published By: This program is brought to you by Oracle and Intel     Published Date: Mar 15, 2018
When application and database numbers increase, how does an organisation avoid overstretching its staff, multiplying costs, and complications? Many companies are using Oracle Exadata—a platform that’s powerful, optimised, and cloud-ready when you are. And they’re seeing, on average, a five-year ROI of 429 percent, 94 percent less unplanned downtime, and 103 percent improvement in transaction rates. See our infographic for more significant findings.
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This program is brought to you by Oracle and Intel
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