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Published By: Blue Jeans Network     Published Date: Oct 17, 2013
In this white paper, you will learn how third-party service providers can help Lync to become the ubiquitous solution empowering information workers, speeding decision making, and enabling the next generation of B2B and B2C communications.
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visual collaboration, video conferencing, collaboration, unified communications
    
Blue Jeans Network
Published By: Blue Jeans Network     Published Date: Jan 29, 2014
Download this whitepaper to learn how you can improve recruiting, training and productivity with video conferencing.
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video conferencing, recruiting, training, increasing productivity, talent management
    
Blue Jeans Network
Published By: Blue Valley Telemarketing     Published Date: Dec 04, 2015
Learn how telemarketing places quality content in the hands of qualified decision makers in real time.
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blue valley, blue valley telemarketing, telemarketing, content marketing, content management, lead generation, sales pipeline, content delivery
    
Blue Valley Telemarketing
Published By: Blue Valley Telemarketing     Published Date: Sep 12, 2016
Download this eBook to learn how Telemarketing is perfectly paired with other forms of distribution to proactively assure that your content reaches your target audience at the right time and is of value to recipients.
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telemarketing, lead generation, sales pipeline, social media, content management, sales
    
Blue Valley Telemarketing
Published By: BlueCat     Published Date: Jul 09, 2008
A number of factors are fueling the demand for a new, intelligent approach to IP Address Management (IPAM). This document describes these factors while highlighting deficiencies in the legacy IPAM solutions and manual management techniques commonly used today. It also introduces the 'Five Pillars of IPAM Intelligence', BlueCat's framework for articulating its revolutionary, holistic approach to IPAM, and the foundation for the design of Proteus, BlueCat's next generation, intelligent IPAM platform.
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ipam, ip address management, address management, dns, dhcp, ip address, bluecat, blue cat
    
BlueCat
Published By: Bluecore     Published Date: Apr 03, 2019
If the very purpose of technology is to make our lives easier and allow us to work smarter, why do most email marketers use technologies that do the exact opposite? It’s time to break out of the Email Death Spiral and advance your marketing program with the next generation of email marketing technology. This guide explores exactly what your team needs to know to prepare for a successful change and how to best evaluate this next generation of email marketing technology, including: Understanding the next generation of email marketing technology Determining when it’s time for a change Prioritizing value with a proof of concept Approaching the ESP selection process Securing buy-in for the change Building a successful retail marketing program around your new ESP Creating a foundation for long term success
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retail marketing, esp, email marketing, marketing technology
    
Bluecore
Published By: Bluecore     Published Date: May 07, 2019
If the very purpose of technology is to make our lives easier and allow us to work smarter, why do most retail marketers use email technologies that do the exact opposite? It’s time to break out of the Email Death Spiral and advance your retail marketing program with the next generation of email marketing technology. This guide explores how to identify when it's time for a change, exactly what your team needs to know to prepare for a successful change and how to best evaluate modern email marketing technology for retail.
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Bluecore
Published By: BMC Software     Published Date: Mar 17, 2014
CIOs and IT organizations must reevaluate their operations in order to keep pace with the changing nature of today's business. Fortunately, there’s a new generation of ITSM solutions available via a more flexible SaaS delivery platform. They make the basic tasks of day-to-day ITSM easier, and also address challenges associated with an increasingly face-paced and demanding work environment. This step-by-step guide helps CIOs select the right cloud-based ITSM platform to capitalize on today's latest innovations.
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bmc, itsm solutions, changing business, cloud, cios, software, it organizations, saas
    
BMC Software
Published By: Box     Published Date: Jun 11, 2014
The old world of collaboration—desktops, wired network connections, virtual private networks, and clunky software—has given way to a new world of collaboration. Today’s generation of mobile devices, wireless technologies, and cloud capabilities has had an inexorable and fundamental impact on how people work together and share information. Collaboration is now device- and network-agnostic. It’s not just about being able to work anywhere and anytime, it’s about being able to connect to any document at any time. Read this CIO white paper to learn how to bridge the gap in the modern world.
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box, collaboration, desktops, wired networks, virtual private networks, mobile devices, wireless technologies, it management
    
Box
Published By: Box     Published Date: Nov 24, 2015
This report will discuss why EFSS tools will be the next- generation content management platforms. We’ll also briefly explore the emergence of Information Governance and how ECM delivers some of the required functionality.
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ecm, content, management, box, efss tools, consumer oriented, knowledge management, enterprise applications
    
Box
Published By: Brainshark     Published Date: Oct 16, 2013
With the time investment required to develop high quality marketing content, marketers aim to maximize the use, value and impact of the content for their varied audiences. To accomplish this, they need talent, technology and processes that help them “do more with less.” Inside this E-book, you'll hear from marketers that have found a way to easily combine the power of video, mobile and social media with their existing efforts to engage their audiences and drive demand generation.
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video marketing, content marketing, marketing best practices, social media, viral video, inbound marketing, outbound marketing, tracking video
    
Brainshark
Published By: Brainshark     Published Date: Oct 16, 2013
With the proliferation of the iPad and other tablets and mobile devices among sales and account managers, a new generation of enabling technologies and best practices has offered the opportunity to get more out of the out-of-office experience. This research brief examines the use of video tools by sales professionals within best-in-class companies, specially within a mobile environment.
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sales enablement, sales training, sales productivity, sales effectiveness, sales revenue, sales costs, product marketing, content marketing
    
Brainshark
Published By: Brainshark     Published Date: Oct 16, 2013
Running low on content for your next campaign? Learn how leading marketers are repurposing existing content and delivering it in a creative, targeted and measurable format that fuels successful lead generation—while also saving time and money.
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video marketing, content marketing, marketing best practices, social media, viral video, inbound marketing, outbound marketing, tracking video
    
Brainshark
Published By: Brainshark     Published Date: Oct 16, 2013
Do you have a strategy specifically for video marketing? If not, you're missing out! Video has proven to be an effective means of boosting demand generation, enabling sales teams, improving PR practices, promoting upcoming events, and more. Read this E-book to get started now.
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video marketing, content marketing, marketing best practices, social media, viral video, demand generation, tracking video, event promotion
    
Brainshark
Published By: Brainshark     Published Date: Aug 02, 2017
Whether your sales reps are 25 or 65, sales enablement leaders all have the same goal: to ensure that reps are prepared to have impactful conversations with each and every buyer. However, the preferred methods of sales coaching change from generation to generation. Thankfully, sales coaching technology helps sales enablement leaders bridge that gap. This exclusive eBook provides details on how to use technology to alter your coaching strategy to appeal to next-gen sales reps, including: • Mobile and video-based coaching • Options for both formal and informal learning • Coaching for both individual and organizational mastery
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next-gen sales force, sales enablement, coaching, salesforce
    
Brainshark
Published By: Bridgeline Digital     Published Date: Jan 25, 2013
Marketers everywhere should be considering how to revamp their digital marketing strategy to cope with the mobile takeover. Download our latest eBook and explor the advantages of taking your web presence into the mobile era.
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web design, marketing strategy, mobile marketing, web strategy, advertising agencies
    
Bridgeline Digital
Published By: Bridgeline Digital     Published Date: Apr 08, 2013
In this white paper, learn the 7 reasons to consider responsive design for your company's next generation website. With the mobile revolution already present, it is important to know the reasons why you must reconsider the design of your website. Branding, accessibility and cost are big reasons to consider responsive design for your companies website.
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company, next generation website, accesibility, branding, cost, bridgeline
    
Bridgeline Digital
Published By: Bridgeline Digital     Published Date: Sep 26, 2013
Is your website ready for the mobile revolution? If you haven’t already, marketers everywhere should be considering how to revamp their digital marketing strategy to cope with the mobile takeover.
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website design, responsive design
    
Bridgeline Digital
Published By: Bright Horizons     Published Date: Jul 24, 2017
A prefect storm is brewing for employees in the “Sandwich Generation.” It’s a critical juncture: child care needs colliding with elder care demands right when employees are in key professional roles – and so exceptionally valuable to employers. Download our eBook to learn how to reduce absenteeism and improve productivity for employees managing their careers and care for both their children and aging parents.
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elder care, child care, employee retention, dependent care, back-up care, sandwich generation, work-life, absenteeism
    
Bright Horizons
Published By: Brightcove     Published Date: Sep 29, 2015
As the marketing landscape changes, marketers need to change the way they interact with their customers. In order to help you avoid common pitfalls, we present the Top 5 Video Marketing Mistakes of 2015.
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branding, consumer marketing, content management system (cms), crm best practices, lead generation
    
Brightcove
Published By: Brightcove     Published Date: Feb 18, 2016
Video used to be a nice-to-have asset, but today it is a fundamental part of any successful marketing strategy. Yet, some companies still seem reluctant to invest in a video strategy because their leadership may not fully grasp the benefits of video.
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video marketing, revenue marketing, demand generation, lead generation, video, martech, marketing technology, digital marketing
    
Brightcove
Published By: Brightcove     Published Date: Feb 18, 2016
Video moves business. No other form of content engages and converts more effectively than video.
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video marketing , revenue marketing, demand generation, lead generation , video , martech, marketing technology , digital marketing
    
Brightcove
Published By: Brightcove     Published Date: Mar 02, 2016
Discover the pros and cons of free video tools and how a premium online video platform accommodates these shortcomings.
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video marketing , revenue marketing, demand generation, lead generation , video , martech, marketing technology , digital marketing
    
Brightcove
Published By: Bronto     Published Date: May 18, 2017
With a growing number of marketing application available, marketing terms are struggling to see differences among them. Meanwhile, IT teams are bogged down with development and maintenance requests to migrate or manage the use of multiple platforms already in use. Choosing a marketing technology partner is a total-revenue-performance decision. Ask questions about integration and scalability. Find partners whose marketing automation is built to scale with your business, and select vendors whose teams provide the critical support and services you'll need along the way.
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bronto, integration, e-commerce, marketing automation, platforms, internet retailers, business growth, revenue generation
    
Bronto
Published By: Bulldog Solutions     Published Date: Jul 20, 2009
A call-to-action architecture helps you engage more prospects in conversations that could lead to closed sales. This white paper outlines a strategy to create a call-to-action architecture that sets your sales team up for a success.
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conversion mapping, sales pipeline, prospects, call-to-action architecture, lead generation, sales engagement, conversion points, planning
    
Bulldog Solutions
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