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Published By: IBM     Published Date: Apr 21, 2017
"When the CMO Council recently asked more than 200 senior marketing decision makers how effectively they have aligned physical and digital experiences, half admitted that these integrated experiences were selective, at best. Yet it is alignment, consistency and connection that drive the foundational relationship between the brand and the buyer. The CMO Council, in partnership with IBM, will host a one-hour interactive webcast with industry-leading media, entertainment and telecommunications marketers to discuss how audience insights across the digital and physical experience have been turned into action, allowing these brands to personalize and enrich each engagement. Multiple case studies will also be discussed during the webcast that focus on the power of segmentation and innovations around cognitive computing. Speakers include Liz Miller, Senior Vice President of Marketing for the CMO Council; Jody Sarno, Dedicated Client Partner, Communications Industry for IBM; Chris Crayner, Ch
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ibm, senior marketing decision makers, audience targeting, digital experiences, branding
    
IBM
Published By: Bright Horizons     Published Date: Dec 14, 2016
What’s the key to retaining, attracting, and engaging great employees? Research shows that for employers, there’s considerable strategic power in offering people a position in a Dream Company.
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employee well-being, workforce productivity, retention, engagement, recruitment, child care, back-up child care, child care centers, dependent care, employee development, employee learning, work-life balance, employee performance, human resources consulting, employee benefits, employee job satisfaction, flexible workplaces, educational advising services, wellness
    
Bright Horizons
Published By: HotSchedules     Published Date: Feb 06, 2018
What could you be saving by implementing a learning management system? This guide will show you the provable return on investment in an eLearning strategy; how an LMS can help your business lower print costs, reduce employee turnover, positively impact sales, and much more. Whether you’re exploring the marketplace or building out your business case for online learning, this guide has the information you want. As you prepare to move to a new LMS consider Clarifi Talent Development, the learning and performance management system designed for today’s workforce. It is the choice for leading brands like Brinker, Newk’s and Subway. Unfortunately, many business owners either fail to see the value in ongoing training or don’t have the budget for it. Competition is fierce, margins are tight and learning programs can fall by the wayside. Sometimes the tried and true methods still get the job done. But all too often, on-the-job training is unengaging, expensive and inefficient.
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market, training, onboarding, restaurants, employee
    
HotSchedules
Published By: HotSchedules     Published Date: Jan 17, 2019
Food safety should always be top-of-mind. Even one foodborne illness could put your restaurant out of business. The safety and well-being of your customers are at stake when your team isn’t following proper food safety protocol. This is where employee training becomes essential: your business needs a culture that values food safety. Typically though, food safety training hardly comes off as an exciting topic. But with today’s technology training can be engaging, entertaining, and memorable. This ebook will show you how to breathe new life into your food safety training with four lessons on making training more impactful.
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HotSchedules
Published By: HotSchedules     Published Date: Apr 17, 2019
It’s harder than ever for restaurants to retain employees. Hourly workers have more job opportunities, especially with the rise of on-demand work in the gig economy. Now, restaurateurs don’t just have to worry about employees leaving to work at other restaurants — they need to worry about them leaving the industry altogether. In order to fight this turnover, restaurants need to provide employees with clear development opportunities in the workplace. In this ebook, we’ll explore: • How restaurants can invest in their people through innovative training programs • The core aspects of developing an engaging development program in your business • Success stories from three industry leaders in the field of talent development
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HotSchedules
Published By: LogMeIn     Published Date: Feb 27, 2018
Bold360 empowers companies to reimagine their customer engagement and suppport across all digital channels and devices for highly personalized and intelligent interactions.
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interfaces, customer, service, technology, agent
    
LogMeIn
Published By: SundaySky     Published Date: Mar 06, 2018
A Fortune 500 home improvement retailer turned to personalized video advertising in support of its companywide commitment to drive online transactions and revenue. By combining personalization with the alreadyengaging video medium, the top 10 Internet retailer aimed to provide a captivating ad experience that would differentiate the brand in a fiercely competitive market and drive online sales. The brand had already committed to engaging consumers on a 1-to-1 basis across all channels, and as such, partnered with SundaySky to extend this approach to its video advertising.
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SundaySky
Published By: Nexmo     Published Date: Nov 27, 2018
Companies have always been focused on the customer experience, but with the ever-changing landscape of how information is consumed, they have to react faster and provide more impactful interactions. Today's consumers expect businesses to communicate with them on the channels they prefer. This means messaging customers on the channels that provide straightforward and/or media-rich features. Savvy companies know that SMS is the messaging leader, but that MMS and other OTT channels, such as WhatsApp, Facebook Messenger, and Viber, provide a more engaging experience. They think about their overall messaging goals and as a big-picture concept. Join Sheri Atienza, Product Marketing Manager at Nexmo, in this webinar examining how messaging solutions can be the power behind your 2019 messaging strategy. You’ll learn how to customize your messages to both the audience and the medium, and how easy this can be with Nexmo.
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Nexmo
Published By: Oracle HCM Cloud     Published Date: May 25, 2017
Ongoing shifts in labor trends have made people strategy a top priority for business success. This Brandon Hall Group brief reveals that disjointed legacy HR systems stitched together and packaged as “cloud” don’t meet the needs of today’s mobile workforce. Are you leveraging a truly complete HCM cloud suite to meet modern business needs?
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Oracle HCM Cloud
Published By: OC Tanner     Published Date: Oct 24, 2016
This white paper explores the O.C. Tanner Institute’s 2015 Great Work Index Study. What is great work? Who is currently doing great work? What can you do to encourage everyone in your organization to achieve great work?
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rewards and recogntion, employee engagement, employee recognition, oc tanner, global engagement, global recognition
    
OC Tanner
Published By: OC Tanner     Published Date: Nov 16, 2016
Do you want all of your employees to expand their influence, go beyond what is expected, and purposefully create improvements for your business? To simplify this question, do you want your employees to perform great work? The fact of the matter is that anyone can be a difference maker in your organization. There is great work that only you can do. There is great work only the person sitting right next to you can do. That is both the beauty and crux of great work. It is something that everybody is capable of, but something that could go wasted if an individual fails to take action and perform great work. From the janitor to the CEO, each individual sees the business from their unique perspective and has the potential to make a difference, be innovative, and ultimately create value for your organization.
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rewards and recogntion, employee engagement, employee recognition, oc tanner, global engagement, global recognition
    
OC Tanner
Published By: Oracle OMC     Published Date: Nov 30, 2017
The act of engaging with a customer or buyer is hardly a new concept. Nor is the inherent need to do so in order to achieve success. Companies initially had control of the relationship because they controlled the information. When consumers received the advantage of online access, they took the lead. But the terms of engagement have changed again. Because of the mobile app, the power has shifted back to the marketing department.
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Oracle OMC
Published By: SAS     Published Date: Apr 16, 2015
The exponential growth in digital channels has given rise to the importance of digital marketing. But digital marketing isn’t just about the channel, it’s the mechanism by which people are creating and sharing experiences; engaging not only with each other, but with companies they do business with. With such high channel fragmentation, making strategic decisions on audience, con¬tent and platforms is critical. Marketers need the capability to define their market, build outstanding content, tailor messaging and provide that messaging in the right medium – quickly!
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SAS
Published By: SAS     Published Date: May 24, 2018
Digital transformation is a reality for marketers that is wrapped in both opportunities and headaches. Marketers understand the choices and expectations that their customers now have, and they are up for the challenge. But marketers also have many obstacles to overcome to deliver the consistently good, timely and engaging customer experience, across devices, that customers demand. The good news is that the marketing technology industry is rapidly evolving to address these challenges. And in the same way that consumers have an abundance of choices, marketers also have many options when it comes to choosing partners to help. But where to start, and how to choose the right partners?
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SAS
Published By: Kaon     Published Date: Jul 07, 2011
In this FREE eBook, learn how PRODUCT marketing departments are creating engaging tools to look 'under the hood' and gain far more knowledge and understanding of the capabilities and benefits of MEDICAL, TELECOM and INDUSTRIAL products. Whether it's a MRI machine, a server or large machinery, INTERACTIVE 3D MARKETING SOLUTIONS are creating powerful customer experiences proven to INCREASE SALES and excite customers.
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kaon, product marketing department, engaging tools, unified messaging, interactive technology, chiefmarketer penton, marketing challenges
    
Kaon
Published By: Wildfire Interactive     Published Date: Sep 29, 2012
The marketing industry has always touted the importance of identifying and engaging a brand's most influential fans. These are the fans that not only advocateon behalf of your brand, but whose recommendations are also weighty enough to get friends and family to take action. How valuable is this type of fan, however? Can we quantify their impact?
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wildfire, marketing, social marketing, brand marketing, emerging marketing
    
Wildfire Interactive
Published By: Cisco     Published Date: Jan 20, 2014
Midsize organizations strive for success, and being successful means consistently making smart decisions—including smart technology purchases. Technology should enable a midsize organization to meet the needs of its employees and customers today and also allow it to make simple but value-rich changes in the future. Technology must support changes that occur in a business without increasing the risks associated with providing excellent customer service, engaging with suppliers, and conducting many common business processes.
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cisco, unified communications, collaboration, unified communications, it management
    
Cisco
Published By: Adobe     Published Date: Oct 11, 2018
In a world of infinite choices, customer experience is the last true differentiator. The optimal shopping experience happens when the right content is presented to a customer at precisely the right time, no matter where they choose to engage. Read The Path of Experience to learn the critical capabilities needed to drive seamless commerce experiences that keep customers coming back for more. Read the guide to learn: The role of dynamic merchandising in engaging customers Steps to create compelling customer experiences using audience segmentation and personalization Ways to scale customer experiences to create powerful connections, no matter the device or channel Simply fill out the form to download the report.
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Adobe
Published By: Adobe     Published Date: Nov 02, 2018
Improving the customer experience is a strategic imperative for most organizations today, but delivering an engaging experience across the growing number of digital customer touch points can be a daunting challenge. Organizations must deliver responsive experiences that “play well” on smartphones, PCs, and tablets. They must publish content to installed app experiences on mobile and other connected devices, to social channels, and to email campaigns. They must manage global sites in different languages, localize the experience for different markets, and — increasingly — personalize the experience for different customer personas or segments. A modern digital experience management platform is essential for any organization hoping to make digital experience delivery a core competency. IDC interviewed organizations using Adobe Experience Manager Sites (AEM Sites) to understand the impact of the platform on their ability to create, manage, and deliver digital experiences. Study participants
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Adobe
Published By: Phunware     Published Date: May 30, 2014
The Ultimate Mobile Customer Experience is Now Within Reach for Travelers and Hospitality Organizations.
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location base advertising, enterprise applications
    
Phunware
Published By: AlienVault     Published Date: Oct 05, 2016
Join us for an engaging 30-minute discussion where AlienVault CEO Barmak Meftah will interview guest speaker Forrester Security Analyst Joseph Blankenship on how organizations should assess their security program, validate the effectiveness of security monitoring tools, and plan for the future. This session will also provide a unique opportunity to ask the analyst your questions.
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AlienVault
Published By: BI WORLDWIDE     Published Date: Jul 28, 2014
Employee engagement is what happens when companies win over the hearts and minds of employees in ways that lead to extraordinary effort and positive financial results. Engagement has a significant effect on key business outcomes including profitability, productivity, customer satisfaction and retention. Download our infographic to learn how engaging your employees will produce measurable results in your organization.
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bi worldwide, employee engagement, employee recognition, social recognition, employee awards, employer engagement, incentive programs, employee incentives, reward ideas, recognition programs, recognition gifts, engagement survey, rewards and recognition, employee programs, recognition ideas, employee motivation, recognition program ideas, human resources
    
BI WORLDWIDE
Published By: BMC Software     Published Date: Jul 22, 2015
This white paper explores the three key elements for modernizing service management through engaging user experiences.
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service management, user experience, it efficiency, productivity
    
BMC Software
Published By: Oracle     Published Date: Feb 21, 2018
Welcome to Oracle Mobile Cloud, Enterprise (OMCe), the new platform for building engaging experiences across all of your digital channels. Expand the power of those channels with the next giant leap in our evolution: intelligent bots backed by artificial intelligence (AI). And if that’s not enough, the new OMCe Analytics tools provide deep insights into user adoption, so you can steer customers toward the behavior you want. Talk about impressive! Ready to learn more?
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Oracle
Published By: KPMG     Published Date: May 08, 2018
Many retailers have responded with a largely outdated omnichannel approach, focusing on integrating the physical and digital channels they use to interact with customers, when the problem is actually inside the business. Today's customers will remain loyal only if a brand offers them transparency and superior quality products while actively engaging with them to build a relationship they value. Meeting those needs has nothing to do with offering another physical, digital, or mobile channel and everything to do with running the business in a way that is customer-first and customer-centric.
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KPMG
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