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Published By: TimeTrade Systems Inc.     Published Date: Apr 21, 2011
Business-to-business CMOs need to stay current on emerging technologies that improve customer engagement. This Forrester Research report overviews new technologies marketers us to improve customer acquisition and engagement at different stages of the customer life cycle.
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b2b marketing, marketing tools, lead generation, marketing technology, website conversion, timetrade, forrester, jeff ernst, david m. cooperstein, matthew dernoga, online content curation, social intelligence, b2b cmos, marketing leadership
    
TimeTrade Systems Inc.
Published By: Lyris, Inc.     Published Date: Jul 01, 2011
Maximize your email marketing campaigns and improve ROI- let the "25 Essentials for Exceptional Email Campaigns" be your guide to the essential rules of email engagement, with fundamental best practices that will help you get the most from your email marketing efforts.
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lyris™, email marketing services, marketing software, email value proposition, evp, email marketing software, email campaigns, sender reputation, inbox design, list quality, email mechanics, correct rendering, web analytics
    
Lyris, Inc.
Published By: Esker     Published Date: Jun 29, 2016
Approximately 79% of customers seeking customer service and support wish it were easier and more convenient to obtain.* Read the new Customer Service Workbook to discover industry tips and best practices for bringing efficiency and profitability to order management while freeing up your CSRs to: • Process orders quicker with fewer errors • Carry out customer engagement strategies • Manage order volumes at current staffing levels • Increase customer loyalty
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customer service, best practices, efficiency, profit, business management
    
Esker
Published By: Adobe     Published Date: Nov 21, 2012
Because creating and managing a digital presence is easier than ever. As the digital world continues to evolve at a rapid pace, the opportunities to engage with consumers have never been greater. Learn why you should re-platform your website.
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adobe, replatform, creating brand, digital presence, customer engagement, business technology
    
Adobe
Published By: Workday     Published Date: Mar 02, 2018
Today’s professional services firms operate in a highly competitive environment where gaining new business, delivering profitable customer engagements, and hiring the best talent are continual challenges. Because professional services firms are uniquely people-driven organizations, it’s critical you have a solid strategy to find, develop, resource, and retain workers, since they directly impact company revenue and contribute the most to cost.
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competitive environment, customer engagements, hiring, company revenue
    
Workday
Published By: Bulldog Solutions     Published Date: May 20, 2013
This executive overview focuses on one of these drivers--program effectiveness--defined by leading marketers as programs that drive a high level of conversion and prospect engagement throughout the buyer's journey. in this executive overview, we'll take a look at the current buyer landscape, and then at five five best practice areas that need to be optimized in order for your programs to reach their full potential.
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program effectiveness, b2b, b2b buyers, message alignment, buyer insights, audience acquisition, performance monitoring, campaign, campaign effectiveness
    
Bulldog Solutions
Published By: Keynote     Published Date: Apr 23, 2014
In the world of digital interactions, the margin between success and disengagement or abandonment is measured in milliseconds. With the exploding adoption of advanced smartphones and tablets, you need a mobile-first approach to engaging with customers and employees. And as your mobile initiatives are delivered at increasingly rapid rates, the quality and reliability of the mobile apps, mobile web and connected services that support them has become critically important. For the technology teams delivering customer and employee services in the mobile channel, it is important to understand that performance monitoring solutions which work for the desktop cannot be simply applied to mobile. Managing the mobile end user experience requires an understanding of the challenges posed by the complexities of the mobile environment. This paper will reveal the 4 pillars of mobile performance, plus offer strategies for accurately monitoring mobile end user experience so you can continuously improve.
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mobile application monitoring, mobile application monitoring system, mobile app performance, mobile application performance, app monitoring, monitor mobile applications, web performance monitoring tools, performance monitoring, web application monitoring, mobile website performance, mobile website optimization, mobile web monitoring, keynote, wireless, enterprise applications, business technology, telecom
    
Keynote
Published By: blueconic     Published Date: May 22, 2014
The individual customer central in all online communication
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online engagement, cross channel marketing, real-time marketing, inbound marketing
    
blueconic
Published By: blueconic     Published Date: Oct 14, 2014
Download this whitepaper to learn how your enterprise can leverage a powerful new technology to learn about each prospect from the first click on a website or ‘Like’ on a social media page.
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blueconic, marketing, customer engagement, social media marketing, internet marketing, consumer behavior, market research, crm, crm strategy, profiling, real time engagement tracking, emerging marketing, social media, crm & customer care, marketing research
    
blueconic
Published By: BI WORLDWIDE     Published Date: Nov 18, 2015
Here’s a roundup of top-trending strategies from BI WORLDWIDE to help make 2016 your most engaged and productive year ever.
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employee engagement, productivity, engagement strategies, human resources
    
BI WORLDWIDE
Published By: BI WORLDWIDE     Published Date: Nov 18, 2015
As we head into a new year, here are the latest trends to ensure your employees get recognized at the right time - and with the right message - in an impactful way.
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recruitment, retention, employee engagement, service anniversary experience, service award, service award investment, employee recognition, human resources
    
BI WORLDWIDE
Published By: BI WORLDWIDE     Published Date: Feb 24, 2016
People with strong learning opportunities and who are engaged in their work, show 16% better performance across all industries, roles and job types.
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bi worldwide, elearning, globalization, learning, engagement, human resources
    
BI WORLDWIDE
Published By: SuccessFactors     Published Date: Sep 19, 2014
This paper provides 8 recommendations and best practices for turning engagement measurement into results.
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engagement measurement, improving engagement in the workforce, how to measure workforce engagement, human resources management
    
SuccessFactors
Published By: SuccessFactors     Published Date: Sep 19, 2014
This paper delves into employee engagement and provides common-sense principles and how these can drive uncommon business benefits.
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employee engagement, driving employee engagement, the benefits of employee engagment, human resources management
    
SuccessFactors
Published By: SuccessFactors     Published Date: Sep 19, 2014
This paper provides 8 recommendations and best practices for turning engagement measurement into results.
Tags : 
employee engagement, driving employee engagement, the benefits of employee engagment
    
SuccessFactors
Published By: SuccessFactors     Published Date: Sep 19, 2014
This paper delves into employee engagement and provides common-sense principles and how these can drive uncommon business benefits.
Tags : 
employee engagement, driving employee engagement, the benefits of employee engagment, human resources management
    
SuccessFactors
Published By: Dell     Published Date: Sep 26, 2017
Government organizations need a workforce approach that not only enables employees to make informed decisions and work more efficiently, but also promotes engagement and satisfaction. Download this whitepaper to learn more about how to enable employees to better focus on their core roles and expertise and how to access the right information on demand to be more productive. As well, determine best practices for selecting the right devices to enable the organization as a whole to accomplish its mission, meet citizens’ needs, and attract and retain the workforce it needs for the future.
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Dell
Published By: EngageSciences     Published Date: Nov 04, 2014
Discover the latest research on the fundamental impact UGC is having on brands, and how it can drive audience acquisition, boost engagement and optimise commerce.
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user generated content, ugc, advocacy marketing, content aggregation, content curation, social commerce, social media marketing, the power of user generated content, social media, marketing, interactive marketing, marketing software, social hubs, social commerce, online retail, web socialisation, social media retail, sales
    
EngageSciences
Published By: SAP     Published Date: Nov 04, 2015
Download this eBook to learn more about these 6 strategies to simplify retail marketing: 1. Collect, consolidate, and analyze data 2. Integrate marketing and merchandising 3. Offer a consistent omnichannel experience 4. Deliver real-time, personalized customer engagements 5. Measuring marketing ROI 6. Stimulate loyalty and advocacy
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retail marketing, sap, data analytics, merchandising, omnichannel experience, customer engagement, roi, customer loyalty, emerging marketing, crm & customer care, marketing research, retail
    
SAP
Published By: SAP     Published Date: Nov 04, 2015
This executive summary provides a look into how today’s marketing leaders are driving business performance across the customer-centric enterprise
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marketing leaders, adaptive customer engagements, sap, customer experience, customer engagement strategy, customer-centric enterprise, emerging marketing, crm & customer care, marketing research, retail
    
SAP
Published By: Davis & Company     Published Date: May 11, 2015
The guide contains links to social media statistics, informative websites, and other resources.
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social media, employee engagement, buy-in, employee participation, website development, crm & customer care, marketing research, e-commerce
    
Davis & Company
Published By: Davis & Company     Published Date: May 11, 2015
What’s the most effective way to get employees’ attention? Leverage marketing best practices to understand employees’ needs and preferences. By doing so, you’ll create communication that employees will view as both meaningful and useful.
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employee communication, marketing, employee needs, employee engagement, human resources
    
Davis & Company
Published By: Mitel     Published Date: Jun 27, 2016
Join Mitel and industry experts on this webcast and learn how Mitel is helping SMBs deliver a seamless experience for their mobile customers through cloud. Topics to be covered in this event: • Why today’s technology fails to deliver the experience you want for your customers • What you should expect and receive from your cloud communication provider now and in the future • The impact of the mobile consumer on small and medium business customer engagement strategies • How consumer expectations have changed the workforce Moderator: Elliot Markowitz, Director, Content Marketing Services, Madison Logic
Tags : 
cloud, telephony, mobile consumer, customization, smbs, seamless experience, enterprise applications
    
Mitel
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