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Published By: Rapid7     Published Date: Oct 15, 2013
This eBook explores the different kinds of user-based risks in today's corporate environment, including mobile devices and cloud services, and gives actionable guidance on how to mitigate these risks.
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rapid7, risk, security, real-time, infrastructure
    
Rapid7
Published By: Juniper Networks     Published Date: Feb 18, 2015
Find out why an open, scalable network architecture is essential for enhanced IT security in the cloud era. This eBook explains how to safeguard virtual and physical workloads & get always-on protection to reduce vulnerabilities.
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juniper, juniper networks, security, network security, business technology
    
Juniper Networks
Published By: Juniper Networks     Published Date: Feb 18, 2015
Looking to bring apps to market more quickly and reliably? Read our eBook on Network Automation to learn how you can make the most of the cloud with SDN and open, intelligent network architectures.
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network, automation, data center, cloud, it management
    
Juniper Networks
Published By: Juniper Networks     Published Date: Feb 18, 2015
Get our eBook on Virtualization and learn how you can improve business agility and service delivery via an open, agile network architecture. This eBook explains how to bridge the physical and virtual worlds and simplify connections across multiple data centers.
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juniper, juniper networks, virtualization
    
Juniper Networks
Published By: SAGE     Published Date: May 11, 2009
It's a scary climate for small and mid-size businesses. Besides economic, many growing businesses also experience problems and frustrations when it comes to data management and business software integration. Sage has introduced an eBook, On the Hotseat: How Your Peers Are Tackling the Questions That Matter Now, that provides insight on how other businesses are handling these problems.
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sage, smb, small medium size business, software solutions, fortune magazine, roi, crm, customer relationship management, data management, erp software, enterprise applications, competitive advantage, unified solutions, software integration, dedicated it staff
    
SAGE
Published By: Acquia     Published Date: Aug 03, 2009
Not doing Social Publishing? You’re behind. Social technologies on the web have changed forever how organizations of all sizes interact with their customers to gather feedback, improve customer service, and protect and grow their brands. Effective web content management must now include social and community capabilities.
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social publishing, acquia, customer service, brands, web content, social media, publishing, publish, journalism, blog, blogging, rich content, myspace, facebook, orkut, meebo, wikis, forum, tagging, twitter
    
Acquia
Published By: Radian6     Published Date: Jan 18, 2012
The team at Radian6 compiled our most-shared posts from 2011 into this eBook.
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radian6, marketing, social media, social media marketing, emerging marketing
    
Radian6
Published By: Radian6     Published Date: Feb 17, 2012
With this ebook, you will have what you need to get started so you can go forth and measure!
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radian6, marketing, social media, customer service, public relations, social media marketing
    
Radian6
Published By: SAS     Published Date: Sep 30, 2014
When Information Revolution1 was published in 2006, no Chinese based companies were among the top 10 largest companies by market capitalization. Apple didn’t sell phones. Facebook was something college kids used to connect with their friends. Back then, we talked a lot about the amount of data coming in and faster processing speed. What we believed then remains true today: Data, and the decision-making process, can be moved throughout the organization to equip every decision maker (automated, line worker, analyst, executive) to make the best choices. By operationalizing analytics, organizations can identify and quantify both opportunity and risk. Information Revolution highlighted SAS’ Information Evolution Model, which helps organizations understand how they interact with their information and how to extract more value from it through analytics.
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sas, organizational insights, operationalizing analytics, sas’ information evolution model
    
SAS
Published By: SAS     Published Date: Feb 09, 2016
In this ebook, we provide some suggestions as to how firms might approach model risk measurement under the assumption that the firm has control over its broader information infrastructure, or at least is on a committed path toward that goal.
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sas, white paper, information processing, best practices, model risk measurement, networking, it management, wireless, knowledge management, enterprise applications
    
SAS
Published By: EMC Corporation     Published Date: Oct 16, 2013
Organizations that transform backup environments report significant business benefits. In fact, they directly link backup transformation to faster product development cycles, accelerated global expansion efforts, improvements in customer profiling, and more. But how do you go about making changes to your backup environment that will improve your business? You’ve got to have a game plan. This eBook is designed to help you understand the impact of backup transformation, what the key steps are that all organizations should consider before and during the journey, and why EMC is uniquely qualified to guide you.
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backup environment, emc. transformation, customer profiling, best practices, technology, storage
    
EMC Corporation
Published By: InfusionSoft     Published Date: Apr 07, 2011
Infusionsoft, the Leader in Marketing Automation Software has created a simple Guidebook to help business owners navigate online growth.
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internet marketing, infusionsoft, small business success, website effectiveness, traffic generation, list building, contact management, e-mail marketing
    
InfusionSoft
Published By: SugarCRM     Published Date: Nov 20, 2013
Organizations are frequently turning to SaaS solutions for their CRM needs. But there are risks when deploying any solution at scale, especially if you select the wrong vendor. Understand how to make the smart choice for your CRM solution in this informative eBook.
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crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing, lead quality, lead scoring, sales automation, sales channels, sales force automation, sales management
    
SugarCRM
Published By: SugarCRM     Published Date: Apr 08, 2014
Organizations are frequently turning to SaaS solutions for their CRM needs. But there are risks when deploying any solution at scale, especially if you select the wrong vendor. Understand how to make the smart choice for your CRM solution in this informative eBook.
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crm best practices, crm software, customer data management, customer experience & engagement, customer relationship management (crm), lead generation, lead management, lead nurturing, lead quality, lead scoring, sales automation, sales channels, sales force automation, sales management
    
SugarCRM
Published By: SugarCRM     Published Date: Nov 14, 2014
It's a simple fact - if your sales team has the data and tools to reduce the level of friction in the sales process - everyone wins. This eBook outlines some key software tools you can add to your Sugar deployment to make everyone in your sales team a top performer.
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sales, data and tools, sales process, software tools, performance
    
SugarCRM
Published By: SugarCRM     Published Date: Jul 29, 2015
Today’s customer is more educated and connected than ever before. With seemingly endless choices, and unfettered access to information from peers and other sources – standing out in the market is harder than ever. And lowering prices is not always a winning strategy. So, how can you attract and retain more customers in this new world of business? By focusing on creating extraordinary customer experiences. Learn more in this informative eBook.
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b2b success, customer retention, customer experience, information access, enterprise applications
    
SugarCRM
Published By: Spredfast, Inc.     Published Date: Aug 30, 2011
In the Social Media Pocket Guide, discover best practices for developing full-scale programs. The guide outlines the business case, content strategy, real-world examples and measurement methods for the 6 best ways to use social media.
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spredfast, social media management, social media strategy, social media planning, twitter, facebook, linkedin, youtube, flickr, social business, engagement, awareness, monitoring, spredfast, brand awareness, customer care, lead generation, social media objectives, social media
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Aug 30, 2011
Learn how to plan and execute successful social media initiatives with this 28-page framework including best practices on developing your social media strategy, writing day-to-day content and managing your social media team.
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spredfast, social media management, social media strategy, social media planning, twitter, facebook, linkedin, youtube, flickr, social business, engagement, awareness, monitoring, social media
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 24, 2014
Sponsorships can be more than a logo placement. In fact, they should be. Don’t just put a sponsor’s logo in your ads (and vice versa). Instead, give interested brands a way to really grab the audience’s attention. Still need proof social is the way to go? We’ll give you 1,700 reasons. That’s the number of banner ads consumers get served every month. On top of that, people are (over) exposed to more than 16,000 commercials annually – and struggle to recall any. It’s not an exaggeration to say consumer attention is fragmented. So how can you ensure the packages you sell create affinity between brands and the consumers they desperately covet? By giving everyone a chance to connect with each other. After all, your audience is probably already talking about your event on Facebook, Twitter and Instagram. Download here to learn more!
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spredfast, social media, sponsorship, banner ads, earned media, emerging marketing, internet marketing
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 24, 2014
We live in a digital world, surrounded by the most powerful innovations in human communication since the invention of the printing press. We document our daily lives on a global scale. With Twitter, Facebook, Instagram, and other social media sites, we are always plugged in, consuming and producing content every minute of every day. Understanding the power of social integration is half the battle; finding the right tools and strategies to help you do this easily and effectively is equally important. Knowing what to look for and what to get out of a social experience platform is extremely important in creating a successful campaign, product launch, or dynamic brand experience.
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spredfast, social media, sponsorship, content, social integration, emerging marketing, internet marketing
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 24, 2014
The old adage, "you get what you pay for" may no longer be true when it comes to traditional paid media investments. Effectiveness of traditional advertising and paid media - TV, newspaper, print - is on the decline, so marketers are choosing to push their dollars to social advertisements. In fact, 62% of marketers expect to increase their spending on Facebook marketing, along with other social media sites, over the next year. Marketers now must focus their attention on getting more from their advertising efforts by making sure that their media strategies work together. This means their paid media must work with their owned media to get more consumers to engage and participate - thus driving more earned media and amplification for their brand. Download here to learn more!
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spredfast, converged media, social media, social advertisements, earned media, consumer engagement, emerging marketing, internet marketing
    
Spredfast, Inc.
Published By: IBM     Published Date: Aug 20, 2013
Decisions, decisions. They can make or break marketing success. Yet as customers and channels grow more complex, so does decision-making. As choices multiply, marketing becomes more challenging than ever. The days when marketers could rely strictly on good judgment and business acumen are past. Technology for decision and process automation gives marketers a decided edge in making spot-on decisions that match individual customers to the best message, on a scale of millions.
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enterprise marketing management, customer marketing, customer communication, marketing channels, interactive marketing, emm, process automation, business technology
    
IBM
Published By: Quest Software     Published Date: Apr 19, 2012
In this four-part eBook, get a better understanding of the real-world issues associated with IT compliance, how they affect the business, and how you can simplify your compliance challenges. Get your copy today.
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scriptlogic, quest, desktop authority, best practices, post-migration, operation, pre-migration, security, enterprise applications
    
Quest Software
Published By: Bridgeline Digital     Published Date: Oct 28, 2013
This eBook is for designers that are tired of creating the same bland emails, the content marketers who find themselves at a loss while coming up with the right words in their subject line, and, most of all, for the frustrated marketing teams that are sick of wondering why their campaigns fail to produce desired results.
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email marketing, email marketing campaign, email marketing strategies, content marketing, maximizing customer engagement, email design, autoresponders, automated emails
    
Bridgeline Digital
Published By: Workfront     Published Date: Sep 18, 2014
Have you become a slave to email—losing several hours per day trying to keep up? Are you plagued with drop-by, instant message and phone call requests interrupting your creative genius? Read this eBook and discover strategies for how to escape the 9 types of marketing work hell and the real cost of “living with” the situation. You’ll learn how to: • Reduce firedrill and interrupt requests • Stop “rework madness” with work templates • Eliminate needless meetings • Simplify and streamline work communication
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eliminate needless meetings, streamline communication, interrupt requests, creative, marketing, enterprise applications
    
Workfront
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