RecruitingBlogscom

Follow Us:

 

direct mail

Results 26 - 50 of 65Sort Results By: Published Date | Title | Company Name
Published By: QuickPivot     Published Date: Aug 26, 2015
Direct mail creates opportunities that old time direct marketers never imagined.
Tags : 
direct mail, infrastructure, data, response rate
    
QuickPivot
Published By: Epsilon     Published Date: Jun 22, 2012
Epsilon and the Direct Marketing Association's Email Experience Council released the Q1 2012 North America Email Trends and Benchmarks which show a steady increase in open rates over both Q4 2011 and Q1 2011.
Tags : 
epsilon, marketing, email marketing, marketing trends, email trends, sales
    
Epsilon
Published By: AcquireWeb     Published Date: Jan 22, 2007
This article addresses one of the biggest challenges associated with e-mail marketing programs – establishing meaningful contact with customer targets in order to increase sales, while protecting and enhancing your brand. It illustrates that successful e-mail marketing designed to drive sales and build brands requires adopting a methodology that includes more precise prospect targeting, better permission-based models, a better overall consumer experience and better quality lists.
Tags : 
email marketing, best practices, permission marketing, brand management, direct marketing, newsletter design, acquireweb, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing
    
AcquireWeb
Published By: Trend Micro, Inc.     Published Date: Apr 29, 2009
Protecting individual and financial data, retaining data, and meeting e-discovery requirements are common compliance requirements across geographies and industries. Finding accurate, usable, and cost-effective solutions for meeting these requirements can make the difference between achieving compliance goals or leaving the organization vulnerable through unsecured use of sensitive data. Trend Micro Data Protection solutions for endpoint data leak protection, email encryption, and email archiving help organizations meet their compliance requirements – easily and cost-effectively.
Tags : 
trend micro, trend, information technology, security, security requirements, compliance, e-discovery, customer churn, litigation, fines, personally identifiable information, pii, pci, payment card industry, phi, protected health information, pfi, personal financial information, pfi access control, audit
    
Trend Micro, Inc.
Published By: Flimp Media     Published Date: Feb 02, 2010
This report, which describes the emerging web video direct marketing category, discusses how online video marketing isn't just for advertisers anymore; explains the applications and benefits of interactive web video and in particular video landing pages for direct marketing, communications and sales; and explores how new technologies are enabling users to create, distribute and measure effective email video marketing campaigns without programming or advanced technical skills.
Tags : 
flimp, b2b, idc, intelligent digital collateral, digital sales, direct marketing, analytics, rich media, social media, online video
    
Flimp Media
Published By: Intermedia     Published Date: Nov 10, 2008
There are two main BlackBerry smartphone mobile connectivity options, and they are quite different. The first is the BlackBerry Internet Service, in which your mobile carrier acts as a liaison between your email and your BlackBerry smartphone. The second option is to use a BlackBerry Enterprise Server, which directly links your wireless device to your email, contacts, calendars and business applications— virtually automatically and almost instantly. If you’re using a BlackBerry smartphone solely for personal email, then a BlackBerry Internet Service account is all you need, and you can stop reading here. But if you’re a business user and are only using BlackBerry Internet Service, you’re leaving lots of important functionality unused.
Tags : 
intermedia, blackberry enterprise server, blackberry business user, blackberry internet service, blackberry smartphone, wireless
    
Intermedia
Published By: Neolane, Inc.     Published Date: Dec 30, 2008
Multi-channel or cross-channel marketing: which is better? The differences seem subtle on the surface, but the results are vastly different.  Neolane's new white paper, titled, Multi-channel Marketing Hits the Wall,describes the perils of over-reliance on simplistic multi-channel campaigns, explains how to build the foundation for true cross-channel marketing, and includes real-world examples of organizations that made the transition.
Tags : 
neolane, multi-channel marketing, cross-channel marketing, cross-channel, direct marketing, crm software, custom content, deliverability, e-commerce, email marketing, emerging marketing, international marketing, lead generation, rich media
    
Neolane, Inc.
Published By: Neolane, Inc.     Published Date: Dec 30, 2008
EMI Music is one of the top global recorded music companies and represents artists spanning all musical tastes and genres including Lily Allen, Coldplay, and Pink Floyd. No longer able to rely on mass marketing to drive in-store sales, EMI Music had to figure out who, exactly, was downloading its artists' music, and how to maximize communications with those consumers to strengthen relationships and drive more revenue.  EMI Music opted for enterprise marketing software from Neolane that would help the company better capture consumer information from multiple sources and integrate its disparate CRM and customer analytics applications.
Tags : 
neolane, emi music, enterprise marketing software, customer analytics applications, crm, customer relationship management, cross-channel customer relationships, enterprise marketing platform, crm software, custom content, deliverability, e-commerce, email marketing, emerging marketing, international marketing, lead generation, rich media
    
Neolane, Inc.
Published By: Neolane, Inc.     Published Date: Dec 30, 2008
Sephora is a leading retail beauty chain selling more than 8,000 unique products and 250 brands of perfume and premium cosmetics.  A fully owned subsidiary of the world’s leading luxury products company, LVMH Moët Hennessy Louis Vuitton, Sephora operates 500+ stores in 14 countries worldwide, with an expanding base of more than 125 stores across North America where it is the largest retailer of perfume and cosmetics.
Tags : 
neolane, sephora, direct mail campaigns, increase response rates, reduce campaign analysis time, spss integration, crm software, custom content, deliverability, e-commerce, email marketing, emerging marketing, international marketing, lead generation, rich media
    
Neolane, Inc.
Published By: McAfee Inc     Published Date: Aug 19, 2009
If you're in IT, you understand all too well the challenge of competing priorities. Security is important-but so are all of your other jobs. That's why McAfee offers a practical approach to managing security and lays out an approach for managing security in just 15 minutes a day. Read more.
Tags : 
mcafee, security, pci, hipaa, epolicy orchestrator, the eu directive, compliance, security tools, sans, data protection, dlp, midmarket, compliance, availability, email security
    
McAfee Inc
Published By: ClickSquared     Published Date: Jul 07, 2009
With interactive relationship marketing, businesses can build relationships that captivate and motivate prospects and customers across an entire buying lifecycle, while providing measurable results. The digital platform these programs run on should support a long-term vision for the role of IRM, encompassing a complete range of services and facilities in an integrated management and communication systems. Learn more today!
Tags : 
clicksquared, digital marketing, interactive relationship marketing, irm, lifecycle, marketing intelligence, it foundation, web 2.0, api, dashboard, kpi, direct mail, sms, marketing mail, txt, real time results
    
ClickSquared
Published By: Salesforce.com     Published Date: Mar 11, 2008
This 34 page guide readies you for a Salesforce Mobile rollout. Salesforce Mobile helps your mobile teams succeed by keeping them in touch with the latest data, whenever and wherever they need it, directly from mobile devices. With Salesforce Mobile, field professionals are prompted to log information directly in Salesforce or AppExchange apps immediately after important customer calls, emails, and appointments, so critical information is logged in near real time.
Tags : 
salesforce, crm, customer relationship management, sales tools, collaboration, smart phones, blackberry, appexchange, salesforce mobile
    
Salesforce.com
Published By: Osterman Research, Inc.     Published Date: Jul 08, 2011
Join Michael Osterman of Osterman Research and GFI Software who will discuss the current state of the dangers of simple Web surfing and what you can do to address these concerns quickly and easily.
Tags : 
web monitoring, gfi, osterman, messaging, directory, email, e-mail, directories, spam, archive, archiving, instant, backup, mail, white, paper, whitepaper, migration, disaster, recovery
    
Osterman Research, Inc.
Published By: beep! Directed Voicemail     Published Date: Mar 12, 2013
Download this white paper to learn about the insights from B2B sales experts on how to properly use voice mail to drive more response.
Tags : 
voicemail, beep!, sales strategy, crm, customer relationship management, calling center strategy, business technology, sales
    
beep! Directed Voicemail
Published By: Adobe     Published Date: Jun 03, 2015
Download a new report from Adobe and the Direct Marketing Association (DMA) to learn how you can free yourself from traditional email constraints to create more effective campaigns. Based on survey results from nearly 300 email marketers, the report explores today’s greatest challenges and winning strategies for email marketing — so you can drive true customer engagement, boost business revenue, and add more value to your organization.
Tags : 
adobe, email, marketing, brands, digital marketing, integrated, contextual messaging, strategies, behavior, engagement, roi, email marketing, emerging marketing, internet marketing, crm & customer care
    
Adobe
Published By: JumpCloud     Published Date: Sep 29, 2014
Using Gmail? Still have Active Directory? Learn how to move your user directory to the cloud.
Tags : 
ldap, active directory, user management, idaas, iam, ssh access, linux, hosted ldap, gaps, gads, gmail, sso, configure ldap, knowledge management
    
JumpCloud
Published By: LeadLife Solutions     Published Date: Oct 20, 2008
If your sales team loves your ABC lead-ranking system because it really works, good for you. However, if your Hot-Warm-Whatever system is leaving the sales team cold, there is a better way. A robust database and campaign management application helps marketing score every interaction by every lead, online and offline, and prioritize leads automatically for appropriate next steps...
Tags : 
leadlife solutions, e-newsletter, blog, telemarketing, trade show, direct mail, webinar
    
LeadLife Solutions
Published By: SurveyMonkey     Published Date: Aug 25, 2015
SurveyMonkey Audience fielded a Direct Mail Offer Test study on four direct mail pieces to demonstrate how to successfully test marketing offers.
Tags : 
direct mail, surveymonkey, testing framework, test marketing, best practices, key performance metrics, testing surveys, crm, data insights, market research, crm & customer care, marketing research
    
SurveyMonkey
Published By: WhatCounts     Published Date: Feb 04, 2010
Video email is the best of three worlds, bringing together the immediacy of the internet, the precise control and metrics of direct mail, along with the visual appeal of television and YouTube. At its best it has the potential to double or triple the overall efficiency of your marketing program, but employed in the wrong way and it can turn off existing customers.
Tags : 
whatcounts, video email, video, rich media, youtube, emarketing, email marketing, ctr, click through rates
    
WhatCounts
Published By: ClickMail Marketing     Published Date: Jun 03, 2009
Whether you're in the market for a new ESP now or want to see how your current one stacks up, you'll find this whitepaper an invaluable resource. This whitepaper will help you take a thoughtful, informed approach to your ESP selection or comparison to your existing solution, so you can compare apples-to-oranges and still make a wise choice.
Tags : 
email service provider, esp, clickmail, roi, dma, direct marketing association, deliverability, marketing channel, ltv, life time value, resource, email automation, cms, content management system, usability, authentication, batch and blast, spam, api, application programming interface
    
ClickMail Marketing
Published By: EmailDirect     Published Date: Nov 12, 2009
Insider information pertaining to deliverability changes affecting email sent to Yahoo, Hotmail, AOL and Gmail. Find out how authentication, domain reputation and user engagement metrics will affect your email delivery in 2010. It's not all about your IP's anymore!
Tags : 
emaildirect, email marketing, emarketing, gmail, yahoo, aol, deliverability, email, inbox, spam, dkm, engagement
    
EmailDirect
Published By: Workfront     Published Date: Sep 18, 2014
As marketers, we know our best work is fueled by time to think, brainstorm and explore different directions. But in a world of endless email, status meetings and countless other distractions, finding time to do great work seems to be a lofty dream rather than reality. Check out this white paper by MarketingProfs to learn 4 best practices to find time to do your best, most satisfying work. You’ll learn how to: • Reduce interruptions • Spend less time tracking work • Reduce random work requests • Stop chasing information and requirements
Tags : 
strategies, creative work, brainstorm, status meetings, work requests, information and requirements, enterprise applications
    
Workfront
Published By: IBM     Published Date: Aug 21, 2013
In many enterprises, marketing is a multichannel effort that includes a wide range of touch points. The touch points range from websites and email promotions to traditional print advertising, postal mail, and broadcast, and direct sales by phone and in-person sales teams. But too often, each channel works independently, accountable to its own objectives, unaware of the efforts and results made within other marketing channels. As a result, call centers speak to customers without knowing the offers the customers previously accepted or rejected. In addition, emails launch without reference to online promotions and websites present messages that disregard their visitors’ previous contact history.
Tags : 
cross channel marketing, customer communications, interactive marketing, multi-channel marketing, sales, multichannel, communications, email marketing, customer relationship management, crm, business technology, telecom
    
IBM
Published By: IBM     Published Date: Aug 21, 2013
Until now, marketers have been limited to two relatively uninspired options for sending direct communications to consumers on their mobile phones: SMS (a.k.a., text messaging), and text-only, imageless email on devices like the BlackBerry and Palm Treo. But with the introduction of Apple’s iPhone and competitor operating systems like Google’s Android and Palm’s Pre/Pixi now offering similarly rich user experiences, email marketers have a huge opportunity to reach consumers anywhere, any time, on their mobile devices.
Tags : 
email marketing, enterprise marketing management, email performance, mobile marketing, mobile reach, marketing channels
    
IBM
Published By: Marketo     Published Date: Jun 05, 2014
Nobody wants to get blasted. Commercial email marketing has evolved out of the traditional direct-mail mindset, which is all about big campaigns sent to many, on the marketer’s schedule, not the buyer’s. Popular marketing expressions such as batch and blast, hit the database, and e-shot, certainly don’t have positive connotations. The sentiment behind the words is telling. When you batch and blast, you are essentially admitting that your emails are not individually relevant. The days of batch and blast are numbered. Contemporary subscribers expect personal and relevant emails on a non-disruptive schedule. Download the ebook, Conversations, not Campaigns to learn how you can continuously build engagement with your consumers, one by one, over time!
Tags : 
marketo, marketing automation, crm, marketing automation platform, digital business, change management, lead management
    
Marketo
Start   Previous    1 2 3    Next    End
Search      

Add Research

Get your company's research in the hands of targeted business professionals.

© 2019  Created by RecruitingBlogs.   Powered by

Badges  |  Report an Issue  |  Terms of Service

scroll to the top