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Published By: Oracle OMC     Published Date: Nov 30, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy closely aligned to buyer needs and expectations across all phases of the buying process. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Marketers are increasingly enhancing their understanding of how data can fuel the delivery of meaningful interactions. This access to vast sources of information that marketers are applying to execute and achieve more refined marketing simply can’t be gleaned manually.
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Oracle OMC
Published By: MicroStrategy     Published Date: Jun 11, 2019
Data and analytics are the key accelerants of digitalization, transformation and “ContinuousNext” efforts. As a result, data and analytics leaders will be counted upon to affect corporate strategy and value, change management, business ethics, and execution performance.
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MicroStrategy
Published By: MicroStrategy     Published Date: Jun 11, 2019
Data and analytics are the key accelerants of digitalization, transformation and “ContinuousNext” efforts. As a result, data and analytics leaders will be counted upon to affect corporate strategy and value, change management, business ethics, and execution performance.
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MicroStrategy
Published By: Cisco     Published Date: Apr 10, 2015
In only a few short years, technology and changing consumer behaviors have upended the retail landscape. The digital consumer has truly come of age and expects a rich palette of retail options, channels, and experiences that provide ever-increasing value and convenience. Disruption, meanwhile, is arising from new competitors enabled by fast-changing technology, threatening established incumbents as never before.
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retail, insights, ioe, technology, disruption, channel, consumer behavior, security, it management
    
Cisco
Published By: Adobe     Published Date: Nov 02, 2018
Digital asset management is the foundation for orchestrating unique customer experiences across channels. It’s time to rethink the strategic value for marketing.
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Adobe
Published By: Epicor     Published Date: Aug 18, 2017
Changing your business processes can often be a daunting task. If what you’ve done in the past has always worked, why won’t it continue to work? This can be a dangerous line of thinking, as emerging technologies are constantly providing new ways for you to operate and grow your business. Digital transformation is the process of integrating these new technologies to maximize productivity, efficiency, and value. This white paper and webcast from IDC—made available by Epicor—explores why more and more manufacturers are upgrading their enterprise resource planning (ERP) software and utilizing digital technologies in their products and processes. Download the white paper and webcast to learn more about how digital transformation can benefit your organization.
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erp software, enterprise resource planning software, epicor erp
    
Epicor
Published By: Epicor     Published Date: Dec 06, 2018
In our current technological age, it’s important for manufacturers to embrace digital transformation or risk getting left behind by the competition. LNS Research has been studying the industrial software market for years, and in talking with hundreds of successful manufacturers, they found one common theme—the importance of finding a starting point for digital transformation. Leveraging MES software can be a low risk, high-value entry point for manufacturers as they journey toward digital excellence. Epicor MES allows manufacturers to: • Gain real-time production information • Improve productivity • Lower costs Read the LNS Research study to learn why an MES solution from Epicor is an important component in reaching operational maturity and digital transformation.
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manufacturing, epicor mes, digital transformation
    
Epicor
Published By: Epicor     Published Date: Apr 12, 2019
As a business leader of a manufacturing company, you may be experiencing the challenges of competing in a digitally transformed marketplace. In our increasingly digital world, your ability to grow depends on how your business leverages the latest best-practice technology. Is your enterprise resource planning (ERP) system keeping pace? In this Forrester Research report—presented by Epicor Software—you’ll discover the latest insights on software as a service (SaaS) business solutions. SaaS business applications will evolve in the cloud to new levels of value in: Intelligence Flexibility Connectivity User experience The report also provides predictions and recommendations that will help guide your manufacturing business with its strategic growth initiatives. Download the report to learn more, and discover why you should change the way you think about cloud.
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epicor erp, saas, applications
    
Epicor
Published By: Vonage Business     Published Date: Jan 19, 2018
In the digital era, the customer experience is the new battleground for differentiation. Businesses must make digital interactions personal and contextually relevant with every interaction to thrive and meet today’s consumer’s expectations. Cloud-based unified communications, integrated business applications, and CPaaS is the winning combination to enable contextual communications across the customer value chain. Download the whitepaper.
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digital, transformation, communications, value chain, customer, applications, vonage
    
Vonage Business
Published By: Oracle     Published Date: Feb 21, 2018
Digital healthcare is not an unattainable mirage, but is alive and well in the United States and throughout the world. The goal of digital healthcare is to use technology to efficiently manage and deliver better healthcare—providing greater value and more positive outcomes to patients at a lower cost. The cloud provides the fastest, most efficient, and most economical way to reach that goal. Ideally, cloud technology makes the delivery of healthcare fast, flexible, and easier for everyone to use—no matter whether you’re ordering supplies, hiring an employee, or reviewing your budget. However, actual results depend on how you implement the technology and on the vendor you choose as your provider. Every healthcare organization—payers and providers—will have a different path that leads them to digital healthcare. The question is, are you there yet?
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Oracle
Published By: KPMG     Published Date: May 08, 2018
Many retailers have responded with a largely outdated omnichannel approach, focusing on integrating the physical and digital channels they use to interact with customers, when the problem is actually inside the business. Today's customers will remain loyal only if a brand offers them transparency and superior quality products while actively engaging with them to build a relationship they value. Meeting those needs has nothing to do with offering another physical, digital, or mobile channel and everything to do with running the business in a way that is customer-first and customer-centric.
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KPMG
Published By: Dassault Systèmes     Published Date: May 09, 2018
Today’s thriving High-Tech sector is driven by shrinking product lifecycles, rapid innovation, distributed engineering/manufacturing—and highly demanding customer expectations. The industry needs to deliver on multiple fronts, including: • Embed customer-centric innovation throughout the lifecycle: Only with customer experience at the core can companies stay ahead. • Tame ideas into executable products: Detecting early trends and using customer feedback is vital. • Manage complexity better: Increasing visibility of all product data helps build and manage digital models to use in every business function from R&D to field service. • Create relevant connected systems: High-Tech innovators use IoT for an ongoing dialogue of customers, devices and manufacturers. • Provide agility to compete on software, hardware and service: Customers want value from every interaction. Download your targeted industry analysis to learn more.
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Dassault Systèmes
Published By: Dassault Systèmes     Published Date: May 09, 2018
More connected, informed and demanding customers have the financial services sector looking closely at their processes and products. Collaborative digital platforms can transform your value network and approach. • Improve data insights: Transform legacy systems, manual processes and data silos for consumer-centric collaboration. • Compete with agile FinTech startups: Use disruptive technologies to meet clients’ changing needs. • Empower me to make my own decisions: Give self-directed customers exceptional experiences, like rapid enrolment and self-assessment tools. • Turn regulatory compliance to competitive advantage: Use digitization to improve compliance, reduce risk and enhance governance. • Improve customer experience through digitization: Reduce regulatory issues, gain insights, increase efficiency and customer-centric innovation. I invite you to download your targeted industry analysis and uncover the expectations to take into account at every stage to be disruptive in the age o
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Dassault Systèmes
Published By: Ahead     Published Date: Jun 05, 2019
Digital transformation will fail without a commitment to automation - what AHEAD refers to as Relentless Automation. With the advent of public cloud and all of its promise, along with the ripple effect from the DevOps mantra of “automate everywhere”, technology teams must spin up new infrastructure, maintain configurations, and set up and tear down environments much faster than ever before. Of course, no one should automate for the sake of automating, or to simply be ahead of the curve. But while not every activity warrants automation - whether due to the complexity and nuance of the task, or its infrequent occurrence - Relentless Automation means identifying those tasks and processes where the benefits of automation outweigh both its upfront and recurring costs. Thankfully, the business benefits of standardizing and automating IT work are easy to spot: > Freeing up staff for higher value work > Reduction in errors and process variability > More auditability and accountability, helping
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Ahead
Published By: Resonate     Published Date: Jan 24, 2018
Brands have never been so fragile. The way we find, consume, and share information has changed dramatically in the past 10 years. Traditional customers have been replaced by a more demanding, less loyal breed of customer, and the explosion of channels makes attracting and retaining this new consumer even harder. Digitally savvy buyers are more likely to base their purchasing decisions on relevant customer experiences than on a logo. Even as these device-hopping consumers’ behaviors and preferences change at a dizzying pace, there's still an expectation for a consistent, meaningful experience — but if it's not optimal their perception of value drops and they disengage. So how can brands serve and delight smart customers across different channels and devices? Marketers must move beyond insights based on consumer demographics, transactional behavior, browsing habits, and intent.
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customer strategy, marketing strategy, consumer intelligence software
    
Resonate
Published By: Service Now     Published Date: Jan 26, 2018
Digital transformation (DX) has progressed well beyond the abundant hype predicting it to where it is now an existential concern for many enterprises. We are at an inflection point as digital transformation efforts shift from "project" or "initiative" status to strategic business imperatives. Growing enterprises, regardless of age or industry, are striving to become "digital native" in the way their executives and employees think, what they produce, and how they operate. IDC predicts that by 2021, at least 50% of global GDP will be digitized, with growth in every industry driven by digitally enhanced offerings, operations, and relationships, and that by 2020, investors will use platform/ecosystem, data value, and customer engagement metrics as valuation factors for all enterprises.
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Service Now
Published By: Google Apigee     Published Date: Mar 05, 2019
API monetization is a key way to unlock value from your API programs and increase API adoption. Monetization enables API providers to reach beyond current business models, scale API programs, and open new opportunities with customers, developers, and partners. Google Cloud’s new eBook, Maximizing the Business Value of Digital Assets Through API Monetization, maximizing the business value of digital assets via API monetization. Read the real-use cases and learn about best practices to realize additional value from your API products. Explore how to generate revenue from API products and grow API programs with field-tested best practices, real-world use cases and a checklist to help your team get started. What's Inside? ? Field-tested best practices ? Real-world use case: Telstra ? API monetization checklist
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Google Apigee
Published By: SAP     Published Date: Dec 10, 2018
Asia’s business environment is characterised by rapidly changing trade dependencies, innovative competitors that disrupt markets with digital technology, and a macroeconomic climate closely tied to the health of the Chinese economy and the vigour of the American consumer. In Asia, three-quarters of CFOs say automation is improving their finance function’s efficiency, allowing it to focus on value-added tasks. 68% say their company is providing technology to boost collaboration between finance and other business units. What else can you learn from these leading CFOs?
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SAP
Published By: Zerto     Published Date: Oct 08, 2018
"Digital Transformation is the process of incorporating the use of digital technology into all aspects of an organization, driving changes to the traditional ways of doing business that radically improve the functionality, performance and reach of the organization, as well as the value delivered to customers (both internal and external). This whitepaper will give you an in-depth look at what Digital Transformation is, why it’s relevant, and how Zerto Virtual Replication can be used as an enabler of Digital Transformation to create a flexible yet robust foundation for future transformation projects."
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digital transformation, virtual replication
    
Zerto
Published By: Hitachi Vantara     Published Date: Jan 11, 2019
Making sense of your data is one of the greatest challenges facing business today. Imagine a world where innovation and time-to-value are accelerated by AI and automation. Hitachi Vantara works at every point along the data value chain from analytics and insight, through intelligent governance to efficient, agile storage. Download this e-book to find out how to turn the business-enabling capital of the digital era into sustainable value.
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Hitachi Vantara
Published By: Apptio     Published Date: Jul 16, 2019
We know that digital transformation is changing the economics of IT, but is this influencing CXO dynamics and strategic decision-making? To determine this, the Financial Times (FT) Focus partnered with Apptio to survey more than 550 C-suite leaders in technology and finance globally. Download this FT Focus report to discover how to: - Bridge the trust gap and ease tensions between the Offices of the CIO and the CFO with accountability and real-time data - Leverage digital transformation to foster greater collaboration and avoid creating blurred responsibilities across the C-suite - Help leaders at global brands embrace AI, reskilling, cloud, Agile, and decentralized decision-making to move at hyperspeed and deliver value.
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Apptio
Published By: Oracle     Published Date: Oct 20, 2017
Virtually every business-oriented conversation Wikibon has with senior IT leaders includes a discussion of digital transformation. The relevance to this research is the increasing interdependency between organizations and the data they use, create, access, share and store. Digital means data and lots of it; and this data must be protected. The data requirements facing organizations today as a direct result of digital initiatives are unprecedented and require new approaches for protecting and enabling recovery for high value data assets. Governments around the world are trying to keep pace with the digital tsunami and new/evolving regulations will further pressure data protection and recovery requirements. For example, the EU’s General Data Protection Regulation (GDPR) states that organizations must take appropriate measures to ensure the ability to restore personal data “in a timely manner in the event of a physical or technical incident.” Beginning in May of 2018, penalties for non-co
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Oracle
Published By: CA Technologies     Published Date: Jun 03, 2015
"To support digital transformation imperatives, organizations are increasingly exploring DevOps style approaches for the continuous delivery of high quality software. Unfortunately, however, many enterprises remain burdened with accumulated technical debt and legacy wasteful practices – waste that can quickly inhibit the flow of value to customers and the business. Lean thinking provides organizations with a framework by which to quickly identify all forms of waste impacting the flow of value, which DevOps practitioners can apply in a software development context to quickly pinpoint and eliminate 8 elements of waste across people, process and technology dimensions. This paper presents the 8 elements of waste framework, strategies needed to identify and eliminate waste, and the metrics needed to measure effectiveness.
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CA Technologies
Published By: MuleSoft     Published Date: Feb 06, 2017
APIs are not new. They’ve served as interfaces that enable applications to communicate with each other for decades. But the role of APIs has changed dramatically in the last few years. Innovative companies have discovered that APIs can be used as an interface to the business, allowing them to monetize digital assets, extend their value proposition with partner-delivered capabilities, and connect to customers across channels and devices.
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MuleSoft
Published By: Okta     Published Date: Apr 17, 2017
News Corp is expanding its media business to include online real estate services, digital ad tech, and marketing solutions. Okta helps all those business units share content and products, so that the company can realize the value of acquisitions more quickly.
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Okta
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