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Published By: Adobe     Published Date: Feb 12, 2016
IT and marketing teams must work together to use, manage and maximize customer data to deliver meaningful interactions that build loyalty and propel their company ahead of the competition.
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adobe, information technology, marketing, digital, customer data, business technology, crm & customer care
    
Adobe
Published By: Adobe     Published Date: Feb 12, 2016
Personalization is no longer just about using data to learn about your customers and deliver relevant content. As channels and devices evolve, personalization is also about using your data to deliver experiences that every customer finds engaging.
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adobe, design, personalization, device, engagement, crm & customer care, marketing research
    
Adobe
Published By: Adobe     Published Date: Apr 15, 2016
If your company is a car, data can change it form a sedan to a Porsche. Data-driven marketing helps you predict what your customers want and deliver it faster and better. Our report, Demonstrating Impact: Pedal to the Metal, outlines five ways data-driven marketing can transform your business into a machine that can leave your competition in the dust. Download our guide to learn how data-driven marketing can help you: • Define the right goals and performance indicators • Make better business decisions faster • Deliver personalized and compelling experiences • Spend budget more profitably • Enhance employee efficiency Download our guide to transform your business.
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adobe, data driven marketing, marketing, traditional marketing
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
Download our Adobe guide, Conducting the Cross-Channel Symphony, to discover new strategies for creating, managing, and orchestrating cross-channel campaigns. With expert advice from cross-channel maestros, you’ll be equipped to create beautiful marketing music that gets rave reviews from your customers. Read our guide now to learn how you can: • Integrate processes and data for cross-channel campaign success • Create personalized, contextual campaigns across channels and devices • Leap ahead of the competition with authentic cross-channel experiences
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cross-channel, adobe, marketing, channel integration
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
Today, customer identity is the only constant in digital marketing. But as consumers switch from desktop to mobile, they are more and more difficult to recognize. But it’s not impossible. The Adobe white paper, Managing Anonymous and Authenticated Experiences Across the Customer Lifecycle, explains best practices to identify your anonymous and authenticated customers while complying with regulations, contracts, and industry standards. Read the paper to learn: • The benefits of well executed personalization • How to navigate the landscape between anonymous and authenticated data • Safe and effective uses of consumer information • The technological building blocks to put these new methods to work
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personalization, authenticated data, anonymous data, consumer information, customer life cycle, customer experience
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
Retail marketers who see the customer path as a linear path are out of touch with their customers. The customer journey contains multiple channels where customers expect retailers to remember their preferences and anticipate their needs. In Ten Ways Cross-Channel Marketing Is Not Rocket Science, you’ll learn how to connect with your customers and reach them in personal and relevant ways — all from reliable data you collect. The Adobe marketing guide shows you how to: • Identify the data you need to map your customers’ journeys. • Coordinate channels and use their strengths to deliver the best customer experiences. • Apply technology to build customer relationships, improve loyalty and increase ROI.
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retail marketing, customer experience, cross-channel marketing, roi, customer loyalty, adobe
    
Adobe
Published By: Epicor     Published Date: Mar 19, 2015
Mobile user access to ERP and other back office systems has become a core requirement as organizations seek operational efficiency and deepening customer engagement. Without mobile access, system users are disadvantaged by needing to return to a desktop, often after a job is completed, to enter data relating to that job and get information about other jobs. Frequently that information is not entered at all and become more of a hindrance to user adaption of your ERP investment.
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mobile access, erp, office systems, customer engagement, wireless, data management, business technology
    
Epicor
Published By: Epicor     Published Date: Aug 24, 2018
Collecting actionable insight is key to making informed decisions about your LBM business. Epicor BisTrack provides eight LBM analysis tools that enable LBM dealers to grow and thrive, including flexible data analysis and reporting, customer stratification, and actionable, real-time data. Download the Tip Sheet to learn how else Epicor BisTrack can empower you to make sound decisions to grow margins, profits, and loyalty.
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lumber, building materials, lbm, erp, bistrack, building materials distributors, lumber distributors, lumber manufacturers
    
Epicor
Published By: Epicor     Published Date: Sep 20, 2018
Does your current software give your business the visibility and flexibility you need to be responsive and competitive, or is outdated software negatively impacting business growth and excellent service? The retail world is becoming more complex. eCommerce has grown in the U.S.—from $42 billion to $236 billion in the last decade*—and lifestyle shopping is raising customer expectations. Having the right retail management software solution—one that can keep up with your business needs and the increasing pace of technology—is critical. Given the recent advancements in technology—and higher customer expectations—perhaps it’s time to ask if your retail management software is up to the task of nurturing and managing your growth over the coming decade. Epicor has been a part of successful retail businesses for years. Here are some risks you may face from using outdated software: 1. Excessive labor costs and hiring gaps 2. Operational inefficiencies 3. Insufficient data and insights 4. Dimi
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retail store software, retail sales software, retail saas, p o s, point of sale, epicor eagle, benefits of epicor eagle, benefits of retail pos, advantages of retail saas, advantages of retail store software
    
Epicor
Published By: Epicor     Published Date: Sep 20, 2018
Does your current software give your business the visibility and flexibility you need to be responsive and competitive, or is outdated software negatively impacting business growth and excellent service? The retail world is becoming more complex. eCommerce has grown in the U.S.—from $42 billion to $236 billion in the last decade*—and lifestyle shopping is raising customer expectations. Having the right retail management software solution—one that can keep up with your business needs and the increasing pace of technology—is critical. Given the recent advancements in technology—and higher customer expectations—perhaps it’s time to ask if your retail management software is up to the task of nurturing and managing your growth over the coming decade. Epicor has been a part of successful retail businesses for years. Here are some risks you may face from using outdated software: 1. Excessive labor costs and hiring gaps 2. Operational inefficiencies 3. Insufficient data and insights 4. Dimi
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retail store software, retail sales software, retail saas, business retail software, epicor eagle, benefits of epicor eagle, benefits of retail pos, advantages of retail saas
    
Epicor
Published By: Dun & Bradstreet     Published Date: Feb 03, 2016
Better customer data management increases marketing ROI.” Easy to say, but not so easy to prove. This whitepaper provides everything you need to build a business case for customer data management, including: What organizational data maturity is and how it benefits the business Actual performance outcomes of data-mature organizations Data maturity’s quantifiable impact on targeting, nurturing and close
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Dun & Bradstreet
Published By: eDataSource     Published Date: Jun 15, 2015
Deliverability is the crucible of email marketing. Nothing good can happen when your email doesn’t even get to your customer’s inbox. eDataSource tracks and reports on deliverability with its Inbox metric, which nets out spam events against mailing quantity. eDataSource sees the full range of Inbox Placement performance, based on our visibility into the email activity of 53,000 brands and their customers engagement with those emails. Email marketers who’ve achieved Inbox Placement rates of at least 95% are thought to be doing pretty well. Still, we often see Inbox Placement rates in the 80s for overall brands, and in the 20s, or even less, for certain individual campaigns.
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email marketing, emerging marketing, internet marketing
    
eDataSource
Published By: NetApp     Published Date: Aug 26, 2016
For customers looking to implement flash for primary data center storage, NetApp's All Flash FAS systems offer some significant advantages over competitive offerings. Customer can deploy All Flash FAS arrays for specific applications now and later extend them to private and hybrid cloud-based applications as enterprise IT's longer term strategy dictates. Read this technology insight paper on investing strategically in all flash arrays.
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netapp, database performance, flash storage, data management, cost challenges
    
NetApp
Published By: IBM     Published Date: Apr 06, 2015
Voice of the customer (VOC) is a market research technique defined as the process of capturing a customer's expectations, preferences and aversions. Ideally, Voice of the Customer analysis produces a detailed set of customer wants and needs that is prioritized by company objectives or strategic goals. What has changed significantly is the volume and number of data sources and channels, inclusive of mobile device, kiosk, POS and tablet that are able to feed into the analysis of contextual VOC information via enabling VOC software, services and technologies.
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market research, new technique, market analysis, customer preferences
    
IBM
Published By: MobileIron     Published Date: Feb 26, 2018
Enterprises are increasingly expected to support Macs as corporateapproved devices. In order to be in compliance, it is imperative that all devices accessing sensitive corporate and customer data be fully secured and managed. MobileIron delivers a new model for authentication and identity to Macs and enables enterprises to unify Apple mobile and desktop operations using a common security and management platform. MobileIron’s layered security can be extended to not only corporate-owned Macs, but to employee-owned devices as well. And, IT organizations can bring Macs under management across the organization with unparalleled speed and at scale thanks to seamless integration with Apple’s Device Enrollment Program (DEP) and Volume Purchase Program (VPP).
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MobileIron
Published By: Dell EMC     Published Date: Aug 18, 2017
Isilon All-Flash is now enabling customers to support their most demanding unstructured data workloads.
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all-flash storage, storage platform, data management, nas platform, unstructured data
    
Dell EMC
Published By: Dell EMC     Published Date: Aug 15, 2017
The all-flash, hybrid & archive storage systems allow customers to take on new, demanding unstructured data apps to achieve faster business outcomes.
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nas storage, storage platform, storage system, data storage, data management
    
Dell EMC
Published By: IBM     Published Date: Jul 08, 2015
Salesforce.com is an industry leading cloud CRM solution which helps organizations streamline and effectively manage sales processes, customers and opportunities. The effectiveness of these initiatives can be improved dramatically by providing Salesforce with a 3600 view of the Customer to overcome the limitation of fragmented data that Salesforce currently relies on. This paper discusses how InfoSphere capabilities can be used to create comprehensive and accurate 3600 views of your customers from internal and external sources. This data is integrated seamlessly within Salesforce.com to help your sales teams get a complete view of the customer to help find the right contacts, allocate resources efficiently and identify new opportunities. This helps your sales teams be more efficient, effective and ultimately improve your win rate and drive more revenue.
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ibm, salesforce, crm solutions, sales processes, infosphere, sales opportunities, knowledge management, enterprise applications, data management, business technology
    
IBM
Published By: IBM     Published Date: Jul 08, 2015
For years, organizations have recognized that a better understanding of customers can translate to more sales, increased customer satisfaction and reduced customer churn. Initiatives focused on a 360-degree view of the customer have gone a long way toward providing those benefits by synthesizing customer profiles, sales history and other structured data from multiple sources across the enterprise. But today, customer-centric organizations are discovering that there is more opportunity for growth when they enhance that 360-degree view with information from more sources, both within and beyond the enterprise (see Figure 1). Information in email messages, unstructured documents and social media sentiments—previously beyond reach—is now extending the 360-degree view.
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ibm, e360, customer satisfaction, customer retention, sales history, big data, it management, knowledge management, enterprise applications, business technology
    
IBM
Published By: FICO     Published Date: Jun 07, 2016
As any line of business (LOB) leader knows, making customer level decisions that balance risk and profit just keeps getting harder. And even when you think you have the right decisions, turning them into actions can be even trickier. You also need to consider the factors that make smart decisions difficult. Big data. Regulations. Customers who want an offer, fast, or else you’re going to lose them.
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FICO
Published By: VMware AirWatch     Published Date: May 19, 2016
The economy isn’t standing still. For your business to succeed, your employees shouldn’t either. That’s why companies of all types are moving to empower their mobile workforce and engage with customers in innovative ways. To realize their potential, enterprises need to find ways to make a mobile workforce as productive when they’re away from the office and on their mobile devices as they are in the office. This means mobility systems must give users a seamless experience across the ever-expanding types of mobile devices employees use, for easy access to business-critical applications. At the same time, it must deliver a secure workspace that complies with security regulations, protects devices, plus guards business and customer data, from expanding security threats.
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innovation, best practices, mobile device, security, mobile workforce
    
VMware AirWatch
Published By: VMware AirWatch     Published Date: May 19, 2016
Mobility packs the power to lift an enterprise to a competitive advantage. Not only can it make your employees more productive, enterprise mobility can help you take innovative measures to engage your customers. The emerging challenge for IT administrators is to manage mobility in the enterprise, to make sure corporate data is secure, to ensure that the existing infrastructure is compatible for today’s mobile environment, and to provide a management solution that is adaptable to changing business needs.
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competitive advantage, mobility, best practices, productivity, mobile device
    
VMware AirWatch
Published By: Dell EMC     Published Date: Dec 06, 2017
Support to 50% more customer requests with up to 70% faster response times by choosing the Dell EMC™ VxRail™ P470F over the HPE Hyper Converged 380. Process more customer requests, boost staff productivity, and keep business running smoothly. Keep your users productive and your customers happy with a great database experience Expand you business with confidence knowing you can keep user experience consistently positive with near-linear performance scaling at sub-10ms latency. Spend less time and effort tuning your environment and scaling up its workload, relying on a high-performing, preconfigured vSAN datastore rather than having to define custom datastores to achieve comparable performance. Intel Inside®. New Possibilities Outside. Intel and the Intel logo are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries.
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Dell EMC
Published By: Dell EMC     Published Date: Dec 06, 2017
Support up to 177% more customers requests with up to 85% faster response times by choosing the Dell EMC™ VxRail™ P470F over the HPE SimpliVity 380. Process more customer requests, boost staff productivity, and keep business running smoothly. Keep your users productive and your customers happy with a great database experience Intel Inside®. New Possibilities Outside. Intel and the Intel logo are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries.
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Dell EMC
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