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Published By: HP     Published Date: Jun 03, 2014
This paper is the outcome of a series of in-depth interviews ESG analysts performed with senior IT professionals in various industries. The objective was to determine the direct and indirect value customers derive from using HP backup, recovery, and archive solutions for information and more specifically their returns on: information—such as gaining more value from corporate data for better decisions; infrastructure—in the form of lowering costs and increasing infrastructure agility; and individuals—including time savings and reduced management complexity.
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hewlett packard, roi, backup, recovery, it management, data management
    
HP
Published By: Sirius Computer Solutions, Inc.     Published Date: Jul 17, 2014
To capitalize on sales opportunities through deeper insights into customer demand, CCBCC needed to crunch more data without increasing time-to-insight, while meeting existing service-level agreements.
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sirius computer solutions, ibm, application performance, storage capacity, cost of ownership, flash technology, storage, it management
    
Sirius Computer Solutions, Inc.
Published By: GridGain     Published Date: Sep 20, 2018
Download the new report from GridGain to learn how in-memory computing and in-memory data grids are tackling today's data storage challenges.
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gridgain, in memory computing, imdg, data grids, data storage, customer experience
    
GridGain
Published By: InsideView     Published Date: Apr 28, 2015
This report is for any B2B marketers who must power up their L2RM processes to achieve new customer acquisition, current customer growth, and overall revenue growth goals. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy; we revised this edition to factor in new ideas and data.
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revenue growth, acceleration strategy, b2b marketers, operation processes, lead-to-revenue management, new customer acquisition, customer growth, enterprise applications
    
InsideView
Published By: CrowdTwist     Published Date: Jan 18, 2017
In this Q&A, you will learn: - The importance customer data plays in loyalty programs - Why engagement is a critical element in loyalty strategies today - What an omnichannel approach means for most brands - How technology will be a driving force for loyalty and other marketing initiatives - And much more!
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CrowdTwist
Published By: CrowdTwist     Published Date: Apr 03, 2017
So, you’ve made the decision to launch a new loyalty program or optimize an existing initiative. Congratulations! That’s a decision that will help your company build customer relationships and gather useful customer insight and data to use for remarketing efforts. It’s also one that shouldn’t be made lightly. To ensure that you don’t skipover any important steps to make your business case, it’s crucial that you fully prepare your company to hit the ground running. This e-book highlights 10 essential strategies you should implement to help you prepare for a loyalty program rollout and become organizationally ready for the launch.
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prepare, company, loyalty, optimize
    
CrowdTwist
Published By: CrowdTwist     Published Date: Nov 28, 2017
In today’s competitive retail environment, it’s not enough to simply meet customer expectations. Brands must exceed them with exceptional customer experiences that make customers feel heard, valued, and devoted to the brand. Brands across industries are embracing engagement-based loyalty programs because they deliver emotionally resonant experiences that go far beyond discounts. Omnichannel loyalty programs deliver rich, nuanced customer data about customers’ profiles, behaviors and needs, so that brands can deliver them more relevant experiences.
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CrowdTwist
Published By: CrowdTwist     Published Date: Jan 09, 2018
In order for brands to build meaningful relationships with customers, they need to adopt an omnichannel strategy. A successful omnichannel loyalty program will connect customers to a brand across all touchpoints seamlessly. It will go beyond one-dimensional discounts, instead offering deeply personal and authentic customer experiences that will yield stronger engagement and higher spend among customers. Learn how to: - Extend customer touchpoints - Leverage mobile insights - Reward for social engagement - Utilize data to drive personalization
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CrowdTwist
Published By: CrowdTwist     Published Date: Jan 09, 2018
2017 loyalty trends highlight a strong focus on meeting customer expectations with exceptional customer experiences. Loyalty programs are becoming more sophisticated, moving beyond the traditional spend and get model, to omnichannel and multichannel programs that recognize customers for every interaction they make with a brand. Smart marketers are capturing and leveraging loyalty data to understand their customers better and market effectively to them. Download this e-book to learn more about the current trends shaping loyalty programs today.
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CrowdTwist
Published By: CrowdTwist     Published Date: Apr 16, 2018
In order for brands to compete and provide the level of personalization consumers have already come to expect, marketers need to work quickly to develop competencies around their abilities to collect contextual and anticipatory insight and meet customers in the moments that matter most to them. Now is the time for marketers to invest in technology that supports data capture, segmentation, predictive analytics, and machine learning. With these capabilities in place, brands should be on track to build rich first party profiles of customers across all channels and maximize customer lifetime value by creating relevant experiences at all stages of the customer lifecycle.
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customers, predictive, branding, consumers, competition, lifecycle
    
CrowdTwist
Published By: CrowdTwist     Published Date: Jul 25, 2018
Over the last decade customer-brand relationships have become more and more digitized. Companies have enjoyed access to new technologies, new capabilities, and greater access to customer data. In turn, consumers have become better informed and able to connect with brands with greater flexibility and convenience. However, concerns around mismanagement of customer data, the proliferation of fake news, high profile retailer database breaches, and the Cambridge Analytica scandal has contributed to an erosion of trust between consumers and brands and demands for data privacy. What can brands do to overcome consumer skepticism? What keeps a customer coming back in 2018? And what can brands do to demonstrate relevancy and provide value?
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customer, branding, relationships, consumer, database
    
CrowdTwist
Published By: Microsoft     Published Date: Jan 10, 2017
Field service management teams want to keep costs down, while improving their customer service relationships. Learn how Microsoft makes it happen.
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microsoft, internet of things, iot, field service management, mobile workers, customer service, mobile solutions, big data, customer data
    
Microsoft
Published By: Inc.     Published Date: Feb 20, 2017
Learn from five inspiring entrepreneurs as they share their experiences growing their companies. From selling coffee to coding to world travel, they blazed different paths. Now they offer real-world, everyday advice that can make a difference.
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salesforce, small business, customer service, business growth, customer data, best practices, business technology, sales
    
Inc.
Published By: IBM     Published Date: Dec 06, 2013
Partners and customers expect instantaneous response and continuous uptime from data systems, but the volume and velocity of data make it difficult to respond with agility. IBM PureData System for Transactions enable businesses to gear up and meet these challenges.
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ibm, ibm puredata system, data, data mangement, database, integration, transactions, workload, availability, data system, data management, business technology, data center
    
IBM
Published By: IBM     Published Date: Feb 10, 2014
The closer your organization gets to your customers, the more successful it will be. Learn how to take customer relationships to a new level of intimacy using a combination of business intelligence and predictive analytics software.
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ibm, king fish media, business analytics, insights, business intelligence software, analytics quotient, roi, predictive analytics, customer behavior, customer intimacy, data warehousing, it management, business technology
    
IBM
Published By: IBM     Published Date: Feb 10, 2014
Customer Intimacy has become an essential driver for company success.In this white paper, you’ll learn how customer intimacy can be implemented at your organization in five practical steps.
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ibm, business analytics, customer analytics, crm, customer service, customer intimacy, cem, enterprise feedback management, data warehousing, insights, predictive analytics, performance management, it management, business technology, crm & customer care
    
IBM
Published By: IBM     Published Date: Feb 10, 2014
Working with BrightStar Partners, an Avnet Services company, and IBM, the PDZA team has developed a new analytics solution that combines real-time weather data with ticket sales and attendance information to help forecast visitor numbers much more accurately than ever before.
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ibm, brightstar, business analytics, software, ibm cognos business intelligence, data management, data warehousing, operational efficiency, customer service, insights, data delivery, marketing, customer analytics, mobile solutions, email, social media, software development, it management, business technology
    
IBM
Published By: Marketo     Published Date: Feb 07, 2017
Read this complimentary copy of the Gartner Magic Quadrant for Digital Marketing Hubs, and find out why Marketo was named a leader based on completeness of vision and the ability to execute. As a digital marketing hub, Marketo allows marketers to think beyond email campaigns and address customers personally and consistently as individuals through a variety of contexts and formats. Digital marketing hubs, like Marketo, unify disparate marketing data and processes to drive acquisition, engagement, conversion and transaction across complex customer journeys. The full report includes: Market evaluation and analysis of 22 vendors Insights for selecting a vendor based on your organization's requirements Opportunities and challenges faced when deploying digital marketing hubs Download the report to learn about these topics and more.
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digital marketing hub, email campaigns, customers, disparate marketing data, vendor selection, gartner
    
Marketo
Published By: Oracle Corp.     Published Date: Mar 05, 2013
Oracle customer, Allegis, describes how Oracle Exadata and Oracle Exalogic helped consolidate and optimize critical processes running in Oracle's PeopleSoft.
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oracle, allegis, hr processing, oracle customer, oracle's peoplesoft, oracle exadata, business technology
    
Oracle Corp.
Published By: Oracle Corporation     Published Date: Sep 26, 2012
Customers Achieve Extreme Performance at Lowest Cost with Oracle Exadata Database Machine
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customers, achieve, extreme, performance, oracle exadata, database machine
    
Oracle Corporation
Published By: Oracle Corporation     Published Date: May 11, 2012
Learn how organizations can use Oracle Exadata to reduce IT costs through consolidation, manage more data on multiple compression tiers, improve the performance of all applications, and make better business decisions in real time.
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oracle, data warehousing, database, exadata, database machine, infrastructure, operation, operation costs, mobile, growth, payback, architecture, demands, enterprise applications, data management
    
Oracle Corporation
Published By: Oracle     Published Date: Sep 10, 2012
The marriage of customer data and social media presents a huge but largely untapped opportunity for online businesses.
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oracle, social commerce, customer data, social media, crm, business technology
    
Oracle
Published By: Oracle     Published Date: Mar 18, 2014
Much as a journalist is expected to report on the “who, what, when,” etc. when filing their story, professional business-to-business (B2B) sales reps are more likely to open doors, nurture opportunities, and close deals when they know more about their prospect or customer. Sales Intelligence, as a broad category of tools and services within the Sales Effectiveness space, represents a significant opportunity for all varieties of sales-oriented job roles to better understand their buyer both before and during the traditional — and non-traditional — sales cycle. This Research Brief summarizes initial Aberdeen research findings based on recent sales intelligence data collected from 206 survey respondents, and provides specific guidance regarding best practices and technologies that sales leaders and sales operations practitioners are well-advised to adopt.
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oracle, b2b, sales intelligence, sales effectiveness, traditional sales cycle, non traditional sales cycle, sales operations, sales research, customer prospects, sales, data center, research
    
Oracle
Published By: Oracle     Published Date: Mar 18, 2014
Customer relationship management (CRM) deployments are most effective when they legitimately support all three words that make up the acronym itself. Customers of the modern business-to-business (B2B) enterprise benefit when they purchase goods and services from companies who are focused on the buyer’s experience. Internal relationships within the selling organization are more effectively maintained when all customer-facing stakeholders have access to the rich data contained in a well-maintained CRM. And the management of the enterprise providing solutions can run their business like a finely-tuned machine when the maximum levels of visibility into customers and accounts are clear and accurate. This Research Brief combines research from a number of Aberdeen Sales Effectiveness research data sets, to create a holistic view of the most effectively deployed CRM systems.
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oracle, customer relationship management, crm, b2b, internal relationships, sales effectiveness, sales teams, sales strategy, buyer experience, data management, sales, research
    
Oracle
Published By: Backupify     Published Date: Jul 15, 2013
The data that resides within Salesforce.com is arguably some of an organization’s most valuable data for all current and future revenue – including contacts, purchase history, lead information, reports on prospects, sales quotes, signed contracts, and customer invoices. Salesforce has a robust data center and the infrastructure to protect your data from hardware failure, even on a catastrophic scale. However, it does not protect you from user error or data being overwritten.
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roi, salesforce, backup, calculate, data center
    
Backupify
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