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Published By: Trustpilot     Published Date: Oct 25, 2018
Online reviews have the power to make or break your business’ image and credibility. To better understand what drives people to leave reviews, whether positive or negative, we surveyed over 1,000 consumers globally and put together a report with the findings. Download the report to learn: • What motivates people to leave negative reviews • What experiences most inspire positive reviews • The long-term impact on your business of satisfying an unhappy customer Get your free copy now!
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Trustpilot
Published By: Trustpilot     Published Date: Oct 25, 2018
Online reviews have the power to make or break your business’ image and credibility. To better understand what drives people to leave reviews, whether positive or negative, we surveyed over 1,000 consumers globally and put together a report with the findings. Download the report to learn: • What motivates people to leave negative reviews • What experiences most inspire positive reviews • The long-term impact on your business of satisfying an unhappy customer Get your free copy now!
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Trustpilot
Published By: ttec     Published Date: Jul 24, 2019
One of the most significant areas of opportunity for contact center leaders to cut costs is to leverage customer service bots to deflect calls. But today’s consumers have little patience for conversational bots that can’t understand what they’re saying or don’t know how to provide an accurate answer.
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ttec
Published By: ttec     Published Date: Oct 01, 2019
In an age of tech-savvy customers and self-service channels, do companies still need to invest in contact centers and staff to provide support? The answer is, yes. Consumers have been trained to find the information they need on their own online or with their mobile device. But when they do pick up to the phone and reach out to customer service, they expect representatives to solve what are often complex questions. They expect human interactions. This enormous shift in which customer service representatives are perceived as a last resort puts increased pressure on contact center associates who already have the odds stacked against them. The staff must be trained to quickly handle issues that frequently require access to a wide variety of information, but a lack of investment means many associates are often unprepared and lack the right resources to help customers. To change the outcome, customer service representatives need the right training and tools to not only understand the issue,
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ttec
Published By: Turn     Published Date: Jan 07, 2014
In this study from Forbes Insights and Turn, learn what privacy means to marketers and consumers.
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big data, privacy, security, data-driven marketing, b2c consumer privacy, emerging marketing
    
Turn
Published By: Turn     Published Date: Mar 27, 2014
In this study from Forbes Insights and Turn, learn what privacy means to marketers and consumers.
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turn, forbes insights, privacy, big data, marketing, advertising, marketing solutions, security, digital marketing, marketing insights, software platform, cross-channel, analytics, emerging marketing, social media
    
Turn
Published By: Uberall     Published Date: Oct 08, 2018
One of the great advantages of the digital age is the vast amount of information and opinions that consumers are exposed to when making a buying decision. This gives enormous exposure to businesses, whether in a positive or negative way. With this significant increase in information, unbiased and authentic customer reviews become increasingly important to both consumers and businesses. There is a wide choice of rating portals and review platforms, that specialize in all types of industries and services.
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consumer, digital, information, portals, services, local marketing, consumer sentiment, reputation management
    
Uberall
Published By: Uberall     Published Date: Oct 08, 2018
Research shows that today’s in-store purchases tend to begin and end online. Even ready-tobuy consumers research online for nearby stores, go in-store to buy, and often leave a review about their experience. In turn, those reviews influence the purchasing decisions of your future customers. This makes it crucial for businesses to have a voice in those conversations, monitoring and responding to reviews and comments.
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customer, store, consumer, business, read-to-buy, local marketing, reputation management
    
Uberall
Published By: Uberall     Published Date: Jan 24, 2019
We’ll give you some key insights on how consumers are using technology platforms to guide them, how your clients can leverage those tools to win business, and how you can drive recurring revenue through location marketing services. We’ll also offer some specific tips on optimizing online presence for brands and maximizing budget – taking advantage of the techniques most likely to drive business. Read on to learn more!
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local marketing, location analytics, location-based marketing, location-based services, mobile marketing, real-time location systems, marketing research, geofencing, location management, local listings management, local review management, local reputation management
    
Uberall
Published By: Uberall     Published Date: May 13, 2019
Businesses have been told about the urgency of being ‘voice search ready’ without understanding what it means or how to accomplish it. In creating the Voice Search Readiness Report, we set out to answer one simple question - ‘are businesses voice search ready?’ and then provide a simple method for helping them to measure their own voice search readiness. We analyzed more than 73,000 SMB, mid-market and enterprise business locations in one of the largest voice search studies ever conducted to find out if businesses were taking the necessary steps to reach consumers who use voice search.
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local marketing, location analytics, location-based marketing, location-based services, mobile marketing, real-time location systems, marketing research, geofencing, location management, local listings management, local review management, local reputation management
    
Uberall
Published By: Uberall     Published Date: Apr 12, 2019
Consumers search for online reviews for reassurance and greater confidence in their buying decision. As 59% of consumers believe online reviews are just as trustworthy as their friends1, they may well be more influential than you think. Embracing and encouraging customer reviews can seem a little daunting, especially with the prospect of attracting negative reviews. But it doesn’t need to be. Not least because more consumers take the time to write positive reviews (49%) than negative (34%)1, but because when managed effectively, negative reviews can make a positive impact on your online reputation, and ultimately your sales. There are of course other factors that can make review management tricky, including a large number of locations, the consistency and timing of the message and a lack of education across the business, to name but a few. This guide is here is to tackle all these challenges and give you practical tools and steps that you can implement straight away, to encourage m
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engage; reviews, review management, reputation management, uberall, online reviews
    
Uberall
Published By: Uberall     Published Date: Apr 12, 2019
New data from Google¹ reveals that 5 out of every 10 consumers who search online locally for goods and services will visit a store within 24 hours. If your business does not have a strong online presence locally, a large portion of ‘good fit’ consumers who are motivated to buy products or services you supply are potentially visiting your competitors’ stores.
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guide, uberall, location marketing, mobile search, local seo
    
Uberall
Published By: Unica     Published Date: Mar 29, 2010
Marketers have been limited to bland options for sending communications to consumers on their mobile phones. With the introduction of Apple's iPhone and operating systems like Google's Android and Palm's Pre/Pixi, now offering similarly rich user experiences, you have the opportunity to reach your customers, anywhere, any time, on their mobile devices.
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unica, email, emarketing, esp, email trends, social media, sms, spam, mobile email, templates
    
Unica
Published By: UPS     Published Date: Aug 29, 2017
The digital buying experience has made its way to the B2B marketplace. Industrial buyers expect the same level of convenience available to them as consumers. In fact, the 2017 UPS Industrial Buying Dynamics survey of 1,500 industrial products buyers indicates that distributors will need to embrace the “consumerization” of B2B industrial buying behavior to remain competitive.
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ups, industrial buying dynamics, industrial distribution, industrial products, industrial products wholesale
    
UPS
Published By: Urban Airship     Published Date: Jul 08, 2012
Consumers adopt convenient services and products that offer immediacy and simplicity through highly contextual experiences. The ability to deliver this will evolve in sophistication with smartphone technology. Discover key principles that maximize opportunities and conversions.
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push notifications, mobile messaging, mobile marketing, ebusiness, emarketing, digital marketing, mobile advertising
    
Urban Airship
Published By: Urban Airship     Published Date: Jul 15, 2012
We believe Good Push is so important that-drawing from our extensive interactions with push-enabled publishers and push consumers-we've created a set of best practices that we call our 7 Tenants of Good Push.
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marketing, push marketing, publishers, consumers, marketing campaigns
    
Urban Airship
Published By: Urban Airship     Published Date: Jul 15, 2012
An analysis of the impact push notifications have on mobile application users. Based on real-time data collected from top push notification senders, the Index presents a snapshot on the impact of push messaging around the globe.
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marketing, push marketing, publishers, consumers, marketing campaigns
    
Urban Airship
Published By: Urban Airship     Published Date: Mar 15, 2013
At Urban Airship we believe Good Push is so important that—drawing from our extensive interactions with push-enabled publishers and push consumers—we’ve created a set of best practices that we call our 7 Tenants of Good Push.
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smartphones, push messaging, mobile, rich applications, mobile applications
    
Urban Airship
Published By: Urban Airship     Published Date: Mar 15, 2013
An analysis of the impact that push notifications have on mobile application users, conducted by Urban Airship. Based on real-time data collected from the top push notification senders, the Index explores the impact of push messaging around the globe
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marketing, push marketing, publishers, consumers, marketing campaigns
    
Urban Airship
Published By: Urban Airship     Published Date: Jul 24, 2017
More than half of consumers have used a mobile wallet pass. Millennials are at the top of the list, yes, but Generation X and higher-income mobile users are not far behind. The State of Mobile Wallet Marketing highlights what key findings from our survey of 2,000 U.S. and U.K. consumers mean for brands trying to reach mobile users. Learn about how consumers want to use mobile wallet passes - especially to receive coupons/special offers and to manage loyalty programs.
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mobile wallet, mobile users, branding, customer engagement, mobile marketing
    
Urban Airship
Published By: Vendor Guru     Published Date: Dec 21, 2007
Customer relationship management (CRM) systems are being implemented by a variety of companies looking for a competitive advantage in the global marketplace. Without customer loyalty, many companies won’t be able to thrive and grow. Today’s consumers are more demanding because they have a greater variety of choices, including doing business on the Internet and via automated phone systems. Many expect access to customer service 24 hours a day.
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vendor guru custom question campaign, vendor guru, vendorguru, quinstreet, crm, crm tool, crm solution, customer service, customer relationship, data integration, marketing automation, sales management, analytics
    
Vendor Guru
Published By: VeriSign     Published Date: May 06, 2010
Online retailers must make consumers feel more comfortable on their web sites, instilling confidence in order to support sharing personal and financial information and ultimately completing purchases. Using proven ingredients outlined in this whitepaper can increase customer confidence and enable you to generate more sales.
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verisign, online retail, customer confidence, security, ecommerce, shoppers, online purchasing
    
VeriSign
Published By: VeriSign     Published Date: Jul 14, 2010
As consumers are constantly bombarded with messages that their online security is threatened, they can be hesitant to trust any kind of online transaction. If online transactions are your goal, the solution is to add trust signals to your Web site, such as those outlined in this white paper.
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verisign, online retail, seo, customer confidence, security, ecommerce, shoppers, online purchasing
    
VeriSign
Published By: VeriSign Authentication Services, now a part of Symantec Corp.     Published Date: Oct 13, 2011
Gaining the trust of online customers is vital for the success of any company that transfers sensitive data over the Web. When shopping online, consumers are concerned about identity theft and are therefore wary of providing untrusted sources with their personal information, especially their credit card details. Other types of online businesses require different but equally sensitive information. People are reluctant to provide their national insurance numbers, passwords, or other confidential personal information, or sometimes even just name, address, and phone number. Perhaps the information will be intercepted in transit, they fear, or perhaps the destination itself is manned by imposters with ill intent.  The result is an abandoned transaction.
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security, ssl, trust, authentication, online security, online business, ssl certificates, ssl certificate, certificate authority, code signing, 128-bit, 256-bit, 128-bit encryption, 256-bit encryption, secured seal, extended validation, extended validation ssl, extended validation ssl certificates, extended validation ssl certificate, extended validation certificate
    
VeriSign Authentication Services, now a part of Symantec Corp.
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