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Published By: Adobe     Published Date: Feb 08, 2016
Read the new Forrester Wave: Data Management Platforms, Q4 2015 report to learn how Adobe Audience Manager can help you bridge the worlds of Ad and Marketing tech.
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adobe, marketing, data, data management, dmp, forrester, forrester wave, emerging marketing
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
In a world of infinite choices, customer experience is the last true differentiator. The optimal shopping experience happens when the right content is presented to a customer at precisely the right time, no matter where they choose to engage. Read The Path of Experience to learn the critical capabilities needed to drive seamless commerce experiences that keep customers coming back for more. Read the guide to learn: • The role of dynamic merchandising in engaging customers • Steps to create compelling customer experiences using audience segmentation and personalization • Ways to scale customer experiences to create powerful connections, no matter the device or channel
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customer experience, merchandising, customer engagement, commerce experience, audience segmentation, personalization
    
Adobe
Published By: Adobe     Published Date: Sep 23, 2019
Adobe is a leader in personalization engines, according to Gartner. Why Should the Target Audience Care? Finding the right personalisation engine can have a dramatic impact on an organisation’s ability to provide quality, personalised experiences to their clientele. Gartner is a prestigious and respected organisation. Marketers and IT can rely on them to help make make crucial decisions about the best providers to use. Supporting Concepts Gartner conducted an extensive, multi-criteria evaluation of personalisation engines. They researched, analyzed, and scored the most significant ones, in order to help businesses make the right choice of provider. KEY POINTS PROVIDED AS GUIDELINES Adobe is a Leader. Many of Adobe's products include personalization features. However, Adobe Target offers a stand-alone personalization engine for segmentation, optimization and recommendations, and can be integrated with third-party platforms for marketing or digital commerce personalization. M
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Adobe
Published By: Polycom     Published Date: Nov 09, 2015
In this paper, we consider the different alternatives, and how the inclusion of multiple network abilities in an audio conferencing device can assure both excellent performance and investment protection.
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polycom, audio conferencing, investment protection, digital, knowledge management, business technology, e-commerce, sales
    
Polycom
Published By: Polycom     Published Date: Nov 09, 2015
Keep this reference guide in with you at all times! Voice conferencing is as ubiquitous as the traditional two-way telephone conversation—maybe even more so for many of today’s businesses.
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polycom, conference call, audio conferencingm, video conferencing, business technology, knowledge management, e-commerce, sales
    
Polycom
Published By: Polycom     Published Date: Nov 12, 2015
The hallmark of a great conference call is audio quality that sounds just like being in the same room with the other participants. Polycom HD Voice technology delivers more than twice the clarity of ordinary phone calls for life-like, vibrant conversations.
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polycom, audio conferencing, video conferencing, conference call, acoustic clarity, knowledge management, business technology, e-commerce
    
Polycom
Published By: Polycom     Published Date: Nov 09, 2015
This four-part series will quickly show you how the latest audio-visual and collaboration technology can easily turn your small meeting spaces into collaboration hubs of productivity.
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polycom, team collaboration, video conferencing, audio conferencing, wireless, knowledge management, business technology, e-commerce
    
Polycom
Published By: Polycom     Published Date: Jan 04, 2016
Watch this series to learn about the latest trends in collaborative workspaces from senior analysts, ways to improve your conferencing capabilities through new phones and integrating skype for business, and Realpresence Trio: the smart hub for collaboration.
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polycom, team collaboration, video conferencing, audio conferencing
    
Polycom
Published By: AdRoll     Published Date: Dec 20, 2017
Reach your customers on one of the world’s most popular social platforms. Due to hundreds of millions of active daily users, Instagram is becoming a key component in every cross-device marketing strategy. To help you reach and engage a wider audience, we put together The Performance Advertiser’s Guide to Instagram. Highlights from the guide: Guidelines for Instagram ad formats Essential tips for Instagram advertising success How to track the performance of your campaigns How other companies have used Instagram to grow their business And more!
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instagram, social media, cross-device marketing, performance advertising
    
AdRoll
Published By: AppDynamics     Published Date: Feb 08, 2018
The primary intended audience for this document is any expert in professional services who needs to assure the health of SharePoint and systems connected to it. If you’re a systems architect, you can gain understanding of SharePoint components and how other applications can take advantage of SharePoint. If you’re an independent consultant, you’ll learn about the elements of comprehensive coverage and total visibility into operations with prebuilt monitoring configurations.
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AppDynamics
Published By: Tyco Integrated Security     Published Date: Sep 10, 2015
Engineers are likely not who you would expect them to be. To create messages that resonate with this unique audience, you must understand them on a more personal level. Analyzing a recent worldwide survey of more than 2,600 engineering professionals, we help you get inside the minds of engineers and discover some surprising insights that enable you to relate to them on a deeper, more personal level.
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Tyco Integrated Security
Published By: Tyco Integrated Security     Published Date: Sep 10, 2015
Analytics inform, but the gut is what executives rely upon most — even in tech, according to a new study conducted by the FORTUNE Knowledge Group and gyro. While conventional wisdom and the codes of the high-tech world would indicate that “hard” elements, such as cost, quality and efficiency, are more compelling to this audience, new research shows that the opposite is true. When asked to share their feelings about what really drives their purchase decisions, high-tech executives revealed that “soft” factors, including company culture, reputation and level of trust, were what they relied on most to help them make decisions.
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Tyco Integrated Security
Published By: eDataSource     Published Date: Jun 15, 2015
Among the many useful elements of eDataSource’s visibility into the email activity of 50,000 brands is what we can see of how each subscriber in an email marketer’s audience is being mailed by specific other brands. This view provides a picture of which other brands are competing against yours for attention in your audience’s inboxes.
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email marketing, internet marketing, crm & customer care
    
eDataSource
Published By: Firehost     Published Date: Jan 07, 2015
This Case Study gives information on the 16 Infrastructure Components to pass your next Audit.
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firehost, intelligent security, infraestructure, security
    
Firehost
Published By: Maxaudience     Published Date: Oct 12, 2015
Over the last 12 years, a massive amount of material has been written about Search Engine Optimization (SEO). The majority of the information is acceptable, but there’s a lot of dated information still being promoted as best practices (exact match domain names, keyword density targets, exact anchor text, and so on). In this eBook, you’ll learn the current best practices in SEO that companies of all sizes can use to increase site visibility and the number of visitors coming to your site, and most importantly, improve conversion rates.
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seo, domain names, keyword density targets, exact anchor text, site visibility, number of visitors, conversion rates
    
Maxaudience
Published By: Maxaudience     Published Date: Oct 12, 2015
Listen to this podcast to learn information to help you better grow and scale your business, whether a fledgling start-up or company looking to really scale.
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competitors, business scale, start-up, enterprise applications
    
Maxaudience
Published By: Blue Valley Telemarketing     Published Date: Sep 12, 2016
Download this eBook to learn how Telemarketing is perfectly paired with other forms of distribution to proactively assure that your content reaches your target audience at the right time and is of value to recipients.
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telemarketing, lead generation, sales pipeline, social media, content management, sales
    
Blue Valley Telemarketing
Published By: IBM     Published Date: Mar 31, 2016
"The market buzz around APIs has distorted executive's thought processes about how to make money from APIs. Our guest speaker, Forrester analyst Randy Heffner, will tell the real truth about how to drive value from APIs. Who Should Read/View This webcast: business audience Attend to also learn how to: Provide business users with real-time information for more informed decision making Leverage the latest cloud, mobile, and analytics enhancements in IIB v10 Use the IIB Healthcare Pack to accelerate development and deployment of integration solutions Who Should Attend this Webcast: business audience"
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ibm, api, integration, application program interface, middleware
    
IBM
Published By: IBM     Published Date: Jul 14, 2016
If your company is engaged in international activities, it's critical that you assess and understand the risks of non-compliance with the Foreign Corrupt Practices Act (FCPA). To avoid becoming a costly statistic, you need to design your controls accordingly. Download this white paper from experts Joseph Howell, Cofounder and Executive Vice President at Workiva, and Brent Macey, Director of Internal Audit for Schnitzer Steel Industries, Inc. They'll discuss the major components of the FCPA, and how companies can perform the risk assessment process in an efficient manner. They'll also provide a practical guide to implement internal controls for FCPA at an international level.
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best practices, risk management, foreign corrupt practice act, technology, business management, business technology
    
IBM
Published By: IBM     Published Date: Jul 14, 2016
How are some companies decreasing audit fees in the face of pressure to increase them? In this follow-up report to the 2015 Audit Fee Survey, Financial Executives Research Foundation interviewed several senior-level financial executives and audit partners. These interviews revealed best practices in mitigating increases in audit fees and how to work more efficiently and effectively with auditors. Access this report to learn the reasons for increased audit fees and the impact of PCAOB inspections. You'll also discover how to review current audit focus areas, improve internal controls, automate processes, and review audit hours and fees.
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best practices, audit, finance, efficiency, productivity, business technology
    
IBM
Published By: IBM     Published Date: Jul 14, 2016
Workiva commissioned Forrester Consulting to conduct a Total Economic ImpactTM study and examine the potential return on investment (ROI) enterprises may realize by deploying Wdesk for Controls Management. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of Wdesk on their organizations and how it can be leveraged to optimize the processes necessary to deliver Sarbanes-Oxley (SOX) compliance. This in-depth financial summary finds a 238% three-year, risk-adjusted ROI for a large auto parts retailer. Key outcomes include reduced the effort required to formulate and update processes and controls for SOX compliance resulting in a three-year benefit of $190,568, and simplified audit efforts with improved audit trails in financial controls, delivering three-year present value benefits of $128,965.
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cloud reporting, business management, economic impact, forrester, consulting, business technology, data center
    
IBM
Published By: IBM     Published Date: Oct 13, 2016
Attend this webcast to learn ways you can: 1. Educate the acquisition team about your audience. What are their preferences and motivations? 2. Utilize marketing tactics to reach the talent you want. Are your recruiters storytellers? 3. Measure success. Are you evaluating your efforts along the way? 4. Engage in continuous improvement. What challenges are you tackling every day to make yourself a better recruiter?
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ibm, ibm smarter workforce, work trends, employee acquisition, recruiting, recruiters, human resource technology, business technology
    
IBM
Published By: AWS     Published Date: Oct 01, 2019
Trying to keep up with the growing number of instances and containers, Informatica would spin up new security policies with shared key access. This led to a sprawling, complex network of multiple security interfaces that were difficult to manage. Informatica began working with Aporeto to track, block, and audit users through their environment, and eventually implemented keyless SSH access to their Amazon Elastic Compute Cloud (Amazon EC2) instances. Read our case study to learn how Aporeto saved Informatica hundreds of development hours with automated authentication and authorization policies across their environment.
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AWS
Published By: Zendesk     Published Date: Aug 26, 2016
This white paper provides insight into how to perform a customer service audit to determine what needs to change in an organization.
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Zendesk
Published By: IBM     Published Date: Apr 20, 2017
Enterprise mobility management suites enable organizations to integrate and manage mobile devices in their IT infrastructures. End-user computing leaders must act amid rapid market changes to reach both short-term and long-term enterprise mobility objectives. UEM is not limited to PCs, tablets and smartphones. Smart devices, broadly grouped as part of the IoT, will increasingly become included in UEM. Devices such as Apple TVs, printers and smartwatches are identifiable examples of IoT devices managed by EMM tools. However, not all IoT objects will fall under the realm of EMM tools. Some devices may be managed directly by manufacturers. Other types of devices will have proprietary management tools. And many devices will not need to be managed at all. However, it is clear that the diversity and number of devices will continue to grow, and IT organizations must be ready.
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auditing, enterprise data protection, mobile device management, mobile application management, mobile identity, policy enforcement, content optimization
    
IBM
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