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Published By: HERE Technologies     Published Date: Mar 11, 2019
Audience segmentation is key to any marketing strategy. Without it, a brand is flying blind – wasting spend and resources. However, the good news is that increasingly sophisticated technology makes it possible for brands to gain a deeper understanding of their target audiences – and how to reach them. This is especially true of location intelligence-driven advertising which can give more timely and complete insights into audiences than ever before. As one of the world’s leading location platforms in 2018, HERE shares insights and solutions to buying location data for better audience segmentation.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Mar 13, 2019
In today’s interconnected world you need to future-proof the integrity and reputation of your business. Your company’s network remains the Achilles heel of the whole enterprise because once compromised, your company’s reputation is compromised as well. Banks, credit card brands, payment processors, and e-commerce companies regularly launch new products and services that have new, unforeseen fraud risk factors. HERE can provide an additional layer of security and safeguard your company's reputation. As one of the world’s leading location platforms in 2018, HERE shares insights and solutions to preventing mobile payment fraud, credit card fraud and identity fraud.
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location data, location technology solutions, security
    
HERE Technologies
Published By: Here Technologies     Published Date: Apr 02, 2019
In today’s interconnected world you need to future-proof the integrity and reputation of your business. Your company’s network remains the Achilles heel of the whole enterprise because once compromised, your company’s reputation is compromised as well. Banks, credit card brands, payment processors, and e-commerce companies regularly launch new products and services that have new, unforeseen fraud risk factors. HERE can provide an additional layer of security and safeguard your company's reputation. As one of the world’s leading location platforms in 2018, HERE shares insights and solutions to preventing mobile payment fraud, credit card fraud and identity fraud.
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Here Technologies
Published By: Cisco EMEA     Published Date: Jun 01, 2018
What if defenders could see the future? If they knew an attack was coming, they could stop it, or at least mitigate its impact and help ensure what they need to protect most is safe. The fact is, defenders can see what’s on the horizon. Many clues are out there—and obvious. The Cisco 2018 Annual Cybersecurity Report presents our latest security industry advances designed to help organizations and users defend against attacks. We also look at the techniques and strategies that adversaries use to break through those defenses and evade detection. The report also highlights major findings from the Cisco 2018 Security Capabilities Benchmark Study, which examines the security posture of enterprises and their perceptions of their preparedness to defend against attacks.
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Cisco EMEA
Published By: Coupa     Published Date: Dec 14, 2018
Many procurement departments are still using traditional manual processes or outdated technology. The result? Rogue spending, missed discounts from supplier contract pricing, reconciliation headaches, and the list goes on. These business risks are driving more organizations towards the cloud-based, secure, and workflow-friendly world of eProcurement solutions. These solutions are saving money and resources, improving use of budgets and personnel, enabling centralization, and using data to improve and streamline end-to-end purchasing processes. Download this report to learn about: Procurement trends from 400 organizations surveyed Operational and cost-savings benefits of eProcurement Leading features and functionality in eProcurement Adoption best practices and how to get started
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Coupa
Published By: Cisco EMEA     Published Date: Mar 14, 2018
What if defenders could see the future? If they knew an attack was coming, they could stop it, or at least mitigate its impact and help ensure what they need to protect most is safe. The fact is, defenders can see what’s on the horizon. Many clues are out there—and obvious. For years, Cisco has been warning defenders about escalating cybercriminal activity around the globe. In this, our latest annual cybersecurity report, we present data and analysis from Cisco threat researchers and several of our technology partners about attacker behavior observed over the past 12 to 18 months.
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Cisco EMEA
Published By: Zendesk     Published Date: Jun 29, 2018
In the global market for customer service software, Zendesk is once again recognized as a leader in the 2018 Gartner Magic Quadrant for the CRM Customer Engagement Center. Every year, Gartner conducts a thorough analysis of service providers in the customer service and support application space. We believe the Gartner Magic Quadrant for the CRM Customer Engagement Center report provides valuable information for business leaders who seek technology solutions for interacting and engaging with their customers. Zendesk can again be found in the 2018 report’s Leader quadrant, which we consider a reflection of the success of our 125,000 customers, including enterprise clients like Airbnb, Tesco, and the University of Tennessee. The past year alone has included a number of significant milestones for us, including the release of AI-enhanced features for self-service and surpassing $500 million run rate in revenue. As our customer base continues to grow, we strive to be a dynamic vendor for bus
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Zendesk
Published By: Red Hat     Published Date: Aug 22, 2018
Unlike surveys that just look at what respondents say at a specific point in time, the BPTrends survey has been asking questions of process practitioners for over a decade. Thus, we are in a good position to generalize about ongoing trends in process work. Broadly speaking, the interest in business process change has evolved slowly. For some organizations the progress has been dramatic, but for most, their process initiatives are best described by the phrase “two steps forward; one step back.” An amazing number of organizations have focused on process work for several years, made significant progress, then, seemingly forgotten all about their process work, regressed, and then, a few years later, started up again.
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Red Hat
Published By: HERE Technologies     Published Date: Dec 05, 2018
HERE was named the world’s leading location platform in 2018 (Source: Ovum), overtaking Google for the first time. Ovum’s Index assesses and ranks the major vendors in the location platform market. According to Ovum: ‘HERE has always scored well on the completeness of its offering, leading on this front for some time. Where it traditionally lagged Google was on the reach of its platform, but this has been steadily improving thanks to the wide range of verticals its platform addresses. An important factor in HERE topping the leader board has been its strong focus on the developer community.’
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public sector, urbanization, traffic management
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 05, 2018
The United Nations predicts that by 2050 an additional 2.5 billion people will live in towns and cities, with 90% of this increase happening in Africa and Asia. With congestion already a challenge on many city roads how will we keep our megacities moving and quality of life high for their populations? As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE shares location data, insights, tools and services which keep people and traffic flowing through cities and states around the world. This eBook explains how it can help megacities of today and the future.
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public sector, urbanization, traffic management
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 05, 2018
HERE was named the world’s leading location platform in 2018 (Source: Ovum), overtaking Google for the first time. Ovum’s Index assesses and ranks the major vendors in the location platform market. According to Ovum: ‘HERE has always scored well on the completeness of its offering, leading on this front for some time. Where it traditionally lagged Google was on the reach of its platform, but this has been steadily improving thanks to the wide range of verticals its platform addresses. An important factor in HERE topping the leader board has been its strong focus on the developer community.’
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location data, transport & logistics, location services
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
adsquare offers brands insights into customer behaviors and footfall to underpin digital marketing campaigns. Using a detailed brief of the audience the brand wishes to reach, adsquare gathers data from a range of mobile, online and offline sources. This rich data gives a brand a stronger opportunity to create relevant campaigns for their audiences. It is critical to adsquare’s success that its data sources are reliable. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE is building and sharing real-time location intelligence with adsquare which reveals patterns to show how and why customers make transactions in specific places.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
How can brands make the most of the growing opportunities offered by location data? Understanding location and its connection to customer behavior is key to gaining full and reliable insights and making efficient change. HERE is building and sharing real-time location intelligence which reveals why customers make transactions in specific places. HERE’s Open Location Platform contextualizes consumer motivations in the world around them. As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE also shares its own insights into the future of reaching customers on their mobile devices as they travel, including in-car advertising.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: SAS     Published Date: Jan 17, 2018
Compliance doesn’t have to be a scary word – even when facing the multifaceted challenges of meeting the European Union’s May 2018 deadline for its General Data Protection Regulation (GDPR). SAS conducted a global GDPR survey among 340 business executives from multiple industries. Based on the results of that survey, this e-book delves into the biggest opportunities and challenges organizations face on the road to GDPR compliance. Read this e-book to learn: How to get started on the best path to compliance, based on advice from industry experts. How to turn this compliance challenge into a competitive advantage. How your peers are preparing across a variety of industries. An end-to-end approach that can help guide your journey to GDPR compliance.
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SAS
Published By: NetApp     Published Date: Sep 04, 2018
Learn why Gartner believes that more than 70% of new DBMS deployments will leverage the cloud for at least one use case by 2018. Find out how to assess modern data management capabilities and determine which DBMS best meets your business requirements.
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NetApp
Published By: Hewlett Packard Enterprise     Published Date: Aug 23, 2018
3rd party guide to evaluating all-flash storage arrays. DCIG researched the features of more than 80 all-flash arrays for its Storage Array Body of Research. Recognizing that there are multiple market segments for these products, DCIG grouped the products into midmarket, small and midsize enterprise, and enterprise classifications.This guide includes the products that ranked Recommended, Excellent or Good among the enterprise grouping of arrays.
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Hewlett Packard Enterprise
Published By: Juniper Networks     Published Date: Mar 27, 2018
In our 40-criteria evaluation of data center hardware platforms for software-defined networking (SDN), we identified the nine most significant players — Alcatel-Lucent Enterprise, Arista Networks, Extreme Networks (which recently acquired Brocade Communications System’s data center networking business), Cisco Systems, Cumulus Networks, Dell, Huawei, Juniper Networks, and Pluribus Networks — and researched, analyzed, and scored them. This report shows how each provider measures up and helps infrastructure and operations professionals (I&O) make the right choice.
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Juniper Networks
Published By: Carbonite     Published Date: Jul 18, 2018
© 2018 Carbonite, Inc. All rights reserved. Case study Diamond Foods’ Diamond of California® nuts are household staples for shoppers across the U.S. But constantly filling grocery store shelves with snacks requires intricate supply chain management that relies on critical business data, including complex spreadsheets and enterprise resource planning files, to keep production and deliveries on schedule. “If our critical servers go down or we lose important data on employee laptops, it has a direct impact on our bottom line,” says Kentrell Davis, Senior Client Support Services Analyst at Diamond Foods.
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Carbonite
Published By: Adobe     Published Date: Feb 27, 2018
Forrester's research uncovered a market in which Adobe and Salesforce lead the pack. IBM, Oracle, Salesforce, SAP Hybris, and SAS offer competitive options. Marketo lags but is still a contender.
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Adobe
Published By: Adobe     Published Date: Mar 26, 2018
Yet again we have been blown away by the response to our Digital Trends survey, with almost 13,000 marketers taking part globally. This year’s report, now in its eighth year, gives an annual view of the ‘state of the nation’ of digital, alongside data showing what distinguishes outperforming companies from their peers.
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Adobe
Published By: Adobe     Published Date: Mar 26, 2018
In our 33-criteria evalution of cross-channel campaign mangement providers, we identified the 12 most signiifcant ones.
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Adobe
Published By: Adobe     Published Date: Apr 17, 2018
There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalization plays a key role as top organizations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritize what your next big moves should be, read The Econsultancy 2018 Digital Trends report. Here’s what’s top of mind for the majority of your peers: • Increasing digital marketing activities and budgets • Investing in well-designed user journeys that facilitate clear communication • Valuing creativity and design to differentiate their brands • Combining digital skills with technology to improve customer experience
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Adobe
Published By: Adobe     Published Date: Apr 23, 2018
See the 2017 retail holiday recap for learnings you can use while planning for Holiday 2018. Why the target audience should care: Get the trends from last year’s holiday season so you can predict your results this year. Find out why Black Friday online sales are expected to surpass Cyber Monday’s, why bigger retailers are stealing online share from smaller retailers, and why search advertising and mobile optimization should be your top priorities this season.
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Adobe
Published By: Adobe     Published Date: May 04, 2018
There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalization plays a key role as top organizations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritize what your next big moves should be, read The Econsultancy 2018 Digital Trends report. Here’s what’s top of mind for the majority of your peers: • Increasing digital marketing activities and budgets • Investing in well-designed user journeys that facilitate clear communication • Valuing creativity and design to differentiate their brands • Combining digital skills with technology to improve customer experience
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Adobe
Published By: Adobe     Published Date: May 04, 2018
Mobile capabilities have grown up. Strategies should, too. Over the last ten years, smartphone usage among adults has grown to 95 percent. Surprisingly, 90 percent of marketers say they’ve only had a mobile strategy for five years or less. Read The Next Mobile Decade: Adobe 2018 Mobile Maturity Study, and learn: - How 500 marketing and IT professionals tackled mobile marketing last year - Which mobile strategies the most advanced organizations put into practice - What you can do to make your brand a mobile leader in the next decade Fill out the form to get the report.
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Adobe
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