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State and Future of Loyalty

White Paper Published By: CrowdTwist
Published:  Jan 18, 2017
Type:  White Paper
Length:  15 pages

Whether brands are exploring the notion or have full-fledged loyalty programs, there’s no denying that marketers are using loyalty as an integral strategy to win and retain customers. This Q&A offers a glimpse into the minds of some of the industry’s leading marketers and thought leaders about the current state loyalty and its future.

In this Q&A, you will learn:

  • The importance customer data plays in loyalty programs
  • Why engagement is a critical element in loyalty strategies today
  • What an omnichannel approach means for most brands
  • How technology will be a driving force for loyalty and other marketing initiatives
  • And much more!

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