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Guide to Open Enrollment Communications

White Paper Published By: Collective Health
Collective Health
Published:  Aug 24, 2016
Type:  White Paper
Length:  11 pages

This actionable resource guide covers 7 ways you can think like a marketer to create a compelling Open Enrollment communications campaign. Use it to create an engaging and understandable experience for your people. The guide includes:

  • Tips for developing communications your people will actually open, read, and understand
  • Borrowing cardinal rules from consumer marketers and making them work for you
  • Setting goals, strategy, and measuring ROI for this year's Open Enrollment

Tags : 
best practices, communications, business management

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